Kopparberg is now injecting its phenomenal flavour credentials into the UK’s latest drinks trend.
With the weather hotting up, if you’re looking for the ideal refreshment, then you can’t go wrong with these new summertime tinnies.
After the launch of the new range of gins last year, which stormed the spirits market in the UK, Kopparberg’s, new ‘Hard Seltzer’ is about to add a little excitement to your fridge during this current climate.
If you haven’t heard of the Hard Seltzer yet, where have you been?
Probably better known to us as alcohol infused sparkling water, Hard Seltzers have been making headlines in the US for a while now as an alternative to the classic vodka, lime & soda. A Hard Seltzer is drink of choice for anyone looking for a lower-calorie alternative to current options, but without losing the alcoholic kick.
Kopparberg’s ‘Hard Seltzer’ range comes in three flavours – Mixed Berries, Black Cherry and Passionfruit.
The new range is expertly produced to the same high standard that you’ve come to expect from the Swedish drinks brand and has a 5% ABV alcohol percentage, but amazingly, it’s only 93 calories, is free of carbs and gluten, and is vegan friendly too .
The low-calorie count is the result of the trademarked KopparSpirit, an alcohol that leaves behind no residual sugar, but still packs a punch.
Speaking on the launch of the new range, Rob Salvesen, Head of Marketing at Kopparberg, said: “Kopparberg is here to redefine the Hard Seltzer by putting flavour front and centre. Each can is expertly made with our drinkers in mind, to ensure we give them the refreshing, fruity flavour they’ve come to expect from Kopparberg, whilst delivering all the clean, low-cal promises of a Hard Seltzer.”
“Wherever we are this summer, Kopparberg Hard Seltzer is here to offer up something different, and, true to our brand values, there is no subtlety and absolutely no compromise on taste.”
The Kopparberg ‘Hard Seltzer’ range will hit the shelves across the UK at the end of May.
For more information, head over to the Kopparberg website here.