Did you see that YouGov dug up its old poll on the best and worst accents in the British Isles and it sparked quite the row online this week?
Well, in case you missed it, the market research and data analytics firm took to Twitter to respond to a tweet that intended to “start a civil war” by asking people for their takes on what the “worst accent” in the UK was, and so decided to shared the results from its controversial 2014 poll – which rated accents based on how attractive or unattractive they are.
The ‘Southern Irish’ accent was found to be the most appealing, according to those who voted, claiming a net attractiveness score of +42.
Other accents deemed attractive and placing highly include received pronunciation (RP) – or ‘BBC English’ – Welsh, Yorkshire, West Country, and Geordie, while the Scouse, Cockney, Glaswegian, and unfortunately for us, Mancunian, accents ranked low on the list.
The Birmingham, or ‘Brummie’ accent, was voted to be the most unattractive in the poll.
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Brummie is the worst accent in the UK, according to a 2014 YouGov study
At the time the poll was conducted, YouGov said thee were some “vast differences” in perceived attractiveness of accents.
And if the recent rowing on Twitter is anything to go by, that’s definitely the case.
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YouGov said that the West Country accent is considered the most attractive to over-60s, with 63% of the oldest generation seeing it as attractive, compared to only 22% of 18-24 year-olds. The opposite perception had developed for Northern Irish too, with most 18-24 year-olds (54%) seeing it as attractive, compared to only 37% of over-60s, and then the Geordie accent also had a greater appeal to older British people too.
Here’s the list in full:
The Most Attractive Accents in the British Isles
Southern Irish
Received Pronunciation
Welsh
Yorkshire
West Country
Geordie
Northern Irish
Glaswegian
Cockney
Mancunian
Scouse
Brummie
YouGov’s controversial 2014 poll rated British accents based on how attractive or unattractive they are / Credit: Unsplash (Amy Humphries)
The results from the poll, unsurprisingly, sparked criticism and got a lot of people talking.
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But rather than people just being outraged that their accents were deemed to be unattractive and making claims that it isn’t the case, criticism largely came from the structure and wording of the survey instead.
Plenty of people called out the term ‘Southern Irish’ and objected to Ireland falling under the umbrella of ‘the British Isles’ while the explaining that the country of Ireland has countless different accent and dialect variations.
Similar criticisms were also levelled at the use of ‘Welsh’ and ‘Northern Irish’, while many couldn’t wrap their heads around why ‘Glaswegian’ appeared to be the only Scottish accent on the list.
The most common critique from people responding on social media was that the UK is filled with accents that change ever-so-slightly, or in some cases quite drastically, from one town or city to the next – for which the region of Greater Manchester is a great example of – and so it doesn’t really make sense to generalise and say that one place has one specific and distinctive accent.
Do you agree? Fancy having a read through some of the responses and critiques by people? Keen to give your thoughts on the debate?
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You can get stuck in over on YouGov’s Twitter here.
Manchester’s Club de Padel claps back at ’embarrassing’ copycat ASOS product
Daisy Jackson
A local Manchester business has sarcastically pointed out the glaring similarities between a new t-shirt on ASOS and one of its own designs.
Club de Padel has a range of retro-inspired merch with UN:IK, a small independent streetwear brand also based here in Manchester.
Its collection of t-shirts, hoodies, tracksuits, hats and bags often feature a design of an illustrated padel ball (which to the untrained eye is basically a tennis ball) in motion.
But this week a t-shirt appeared on ASOS that also featured an illustrated padel ball in motion, just in a slightly different colour palette.
The ASOS version, which has now been removed from sale, also undercut Club de Padel’s price by £6.
Since Club de Padel took the ’embarrassing’ copycat product public on their Instagram page, ASOS has launched an investigation and taken it off their website.
The sports venture, based at Deansgate Square and the only padel club in Manchester, wrote: “Love the new designs ASOS, kinda reminds us of something though…
The ASOS t-shirt that Club de Padel has said copies their merch. Credit: ASOSClub de Padel’s t-shirt created by Manchester brand UN:IK. Credit: Club de Padel
“Ah. Well that’s embarrassing… We’ve got a new line coming soon with UN:IK Clothing you’re just gonna love ASOS.
“In the meantime we made this for you @asos, save your design team a job.”
An ASOS spokesperson said: “We take intellectual property issues very seriously and have removed this product from sale while we investigate further.”
Of the Club de Padel and UN:IK collaboration, aka the real deal, UN:IK says it has ‘served up a staple for us, retro inspired leisure pieces with Manchester’s first ever padel club’.
Club de Padel in Manchester has gone public to poke fun at ASOS
They wrote: “Inspired by owners after a trip to Spain, Club de Padel has hit the city with a wave and the lifestyle brand we have created with them reinforces the fastest growing sport across Europe.
“Our classic vintage washes and oversized fits, working with independent designs as always on this local independent partnership. Don’t be afraid to the sport, we’ll guarantee you love it as much as these clothes.”
Yorkshire Tea is Manchester’s ‘favourite’ brand of teabags, according to new data
Danny Jones
The Great British debate of which teabag is best is one that will rage on for millennia, that’s just the way it is, but according to new data, it sounds like we might at least have an answer to which brand makes for Manchester’s favourite brew.
It won’t be a surprise to many of you and we can certainly confirm it on our end but the one and only Yorkshire Tea looks to have taken the cuppa crown when it comes not only to Manchester’s preferred teabag but seemingly the best-loved in Britain as a whole.
This is according to numbers pulled by local firm, TonerGiant. The Atherton-based ink and toner suppliers decided a poll around the office wasn’t enough and instead chose to turn their knowledge of the market and consumer trends into a bit of online research.
At the end of the day, tea has got to be the most important of all office supplies, surely?
According to the stats, Yorkshire Tea is Manchester’s favourite brand of tea bags. (Credit: Yorkshire Tea)
Using data from trusted online source Statista, which nailed down the top 25 teabag brands in the UK, each make was then ranked in relation to its average monthly searches via Google Keyword Planner to reveal that Yorkshire Tea was clearly the top dog.
With roughly 390 searches per month in Manchester alone, compared to PG Tips as the next best (260), it seems us Mancs have to concede at least one thing to our fellow Northern county: Yorkshire makes a bloody good brew.
The Roses rivalry raged for centuries but if there’s one thing that brings us together, it’s a good cuppa.
In terms of other tea brands that came in high on the leaderboard, Pukka Tea (170), Twinings (140)and Teapigs (90) made up the rest of the top five most-searched tea brands in Greater Manchester. It’s also interesting to see how those figures looked when extrapolated nationwide. Here’s the full ranking:
Rank
Tea
Average UK monthly searches
1
Yorkshire Tea
27,100
2
PG Tips
18,100
3
Pukka Tea
14,800
4
Twinings
12,100
5
Teapigs
8,100
6
Whittards Tea
6,600
7
Tetley
4,400
8
Clipper Tea
4,400
9
Lipton Tea
3,600
10
Barrys Tea
3,600
11
Thompsons Tea
1,300
12
Typhoo
1,300
13
Taylors Tea
1,300
14
M&S Tea
1,300
15
Tesco Tea
1,000
16
Tick Tock Tea
880
17
Sainsbury’s Tea
720
18
Lyons Tea
720
19
Asda Tea
590
20
Aldi Tea
590
21
Waitrose Tea
590
22
Lidl Tea
480
23
Morrisons Tea
320
24
Bewleys Tea
90
25
Cafedirect Tea
40
Few of these on here we’ve never heard of. Taste test, anyone?
While Yorkshire Tea was found to be Manchester’s and the nation’s favourite, Belfast was the only UK city where Yorkshire Tea didn’t take the top spot. Instead, it was Irish-owned Barry’s Tea that came out as their favourite – we definitely need to hold a ‘brew-off’ between the two. The Hoot, you up for it?
As for supermarket’s own-brand offerings, out of the eight options on the list, Marks and Spencer’s teabags were found to be the most popular, closely followed by Tesco and then Sainsbury’s.
Commenting on the findings, TonerGiant’s Stuart Deavall said: “With so many office workers opting for tea to get through the day, it’s no surprise that the UK has a day dedicated to the drink.
“In light of National Tea Day on Sunday, 21 April, our new data shows that Yorkshire Tea is the nation’s favourite, with over 27,000 Brits searching every month… We can expect many Brits to be celebrating in style this Sunday, no doubt with a mug of Yorkshire tea in hand”. Speaking of, anyone fancy a brew?…
Emily Sergeant -
7th January 2022 
