It’s fair to say that the goal of a workout and what athletes are striving to achieve has evolved over generations.
But now, one Manchester-based brand is ushering in “a new generation”.
The introduction of wearable technology has completely revolutionised the fitness world over the last decade or so by giving athletes access to a range of performance insights that were previously unavailable to them – but Prevayl is taking things to the next level.
Designed by experts, and already loved by big names such as athletics and cycling Paralympian Kadeena Cox, West Ham and England footballer Declan Rice, and Sky Sports presenter Josh Denzel, Prevayl has taken the world’s most-accurate wearable technology and fused it into premium sportswear.
The aim? Well, that’s simple – Prevayl is all about empowering you to “unlock your full potential”.
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By reacting to the real-time data provided, you can adapt your workouts mid-session, make changes to your training habits, and get closer than ever before to smashing your fitness goals.
Prevayl is all about empowering you to “unlock your full potential” / Credit: Prevayl
Based right here in Manchester city centre, Prevayl was founded by former personal trainer and now-CEO Adam Crofts, alongside serial entrepreneur and Chairman David Newns, and has since gone from strength to strength over the last year, establishing a unique ecosystem of products, including the Sensor, SmartWear, and the App, which all work together to deliver those key insights that help users achieve a new level of fitness.
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Each of the Prevayl products are designed to “seamlessly integrate” with one another.
The Sensor is the lightest fitness tracking device in its class, and tracks heart rate, breathing rate, body temperature, and body movement to help users make “smartest fitness decisions”, while the App captures over a million data points during each workout and turns them into “meaningful and actionable” insights.
Prevayl’s mission is to deliver real-time insights right to the user’s fingertips so they can get to know their bodies, track their performance, stay accountable, celebrate their achievements, and ultimately, make every workout count.
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But none of this would be possible without the groundbreaking Prevayl product – SmartWear™.
Prevayl products are designed to “seamlessly integrate” with one another / Credit: Prevayl
SmartWear melds premium sportswear with cutting-edge biometric technology to give everyone, at any stage in a fitness journey, the chance to achieve their personal best.
The four-piece SmartWear collection is crafted in a second-skin fit and made of the most durable, lightweight, and breathable materials to ensure maximum comfort and movement, and features adjustable sports bras, short and long sleeve t-shirts, and tank tops that all have a discreet pocket for housing the Prevayl Sensor.
All the items have what are called knitted electrodes embedded into them, which take the most accurate Electrocardiogram readings directly from the wearer’s heart, and eliminate the need for wires and straps to create comfortable durable garments enhanced with the latest technology.
“Our mission at Prevayl is to empower people with the tools to get the most out of their workouts and achieve their fitness goals by combining premium fashion with the latest technology,” said founder at CEO, Adam Crofts.
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Prevayl’s mission is to deliver real-time insights right to the user’s fingertips / Credit: Prevayl
“Prevayl SmartWear™ is more than just simple clothing.
“It’s the next generation of sportswear that is encoded with intelligence to help people level-up their workouts – all whilst looking and feeling great.”
Speaking of the collection’s design-led aesthetic, Prevayl’s Creative Director Kate Kallaway added: “The design team at Prevayl have created a new age of activewear, leading with smart, innovative apparel design enabling you to connect through style and accuracy.
“I’m proud to be building and leading the team to bring a new, progressive activewear brand to the consumer market.”
Better Begins Here! ⁰Be part of the Smart Clothing revolution with Prevayl ⁰We are the full solution: Train, rest and progress like never before ⁰Prevayl SmartWear™ – The world’s most accurate Smart Clothing
The rapid growth of Prevayl doesn’t look to be slowing down any time soon either, as with a wealth of new ideas and developments already in the works, the future looks bright.
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Prevayl’s founders have particularly pointed to their ambitions to grow the Prevayl community, with the App soon to provide users with a meeting place where they can share health and fitness tips, ask each other questions, connect with like-minded individuals, and essentially, guide one another to athletic excellence.
A huge festival dedicated to tequila and mezcal is coming to Manchester this month
Daisy Jackson
Manchester’s first-ever Mezcal and Tequila Festival is taking place this month, filling Manchester Cathedral with tastings, masterclasses, cocktails and street food.
The massive event will see the Grade I-listed building transformed into an agave spirits tasting floor, featuring more than 100 varieties of premium tequilas and mezcals from some of Mexico’s best producers including El Jimador, Ojo de Tigre, El Sueno, Los Arcos, Del Maguey, Cazcabel, Komos, Nixta, Tapatio, El Tequileno, Tiempo and many more.
Festival-goers will be able to gain exclusive insights into the craftsmanship behind these spirits, sampling (responsibly, of course) from dozens of stands.
All samples, plus a limited-edition clay tasting copita, will be included in the ticket price – there’s no token system here and no extra charges for samples.
The new Mexican-inspired drinks festival only debuted in Glasgow back in Spring 2023 but it unsurprisingly went down an absolute storm – after all, what’s not to like a big festival full of booze?
Bartenders will stir up cocktails at the bespoke cocktail bar while the crowds are kept fed by delicious street food, including Mexican-inspired Taco Or Don’t, previously featured at the British Streetfood Awards.
And it’d be remiss of you to leave the festival empty-handed when you can take a taste of Mexico home from the exclusive bottle shop provided by Drinkmonger on site (with discount tokens included in the ticket price).
A tequila and mezcal festival is heading on Manchester. Credit: Supplied
Colin Campbell, one of Copita’s co-founders said: “We’re really excited to be bringing Copita to Manchester. It’s gone down brilliantly in Glasgow the last two years so we felt now was the right time to take it on the road and we couldn’t think of a better place than Manchester to head to next!
“It’s a really easy-going event with a great atmosphere, lots of local street food, shopping and music, so whether you’re an aficionado or a casual sipper we’re confident you’ll have a great time.”
The Copita Mezcal and Tequila Festival will be at Manchester Cathedral on Saturday 14 September.
Spinningfields to celebrate launch of new app with competition to win hundreds of FREE prizes
Emily Sergeant
You can be in with a chance of winning one of hundreds of free prizes just by heading down to Spinningfields next week.
In case you hadn’t heard, Spinningfields has just launched a brand-new app that’s now available to download, and in a bid to mark the occasion and properly celebrate this exciting launch, the city centre leisure and business district will be hosting an epic ‘Spin to Win’ event where there are hundreds of prizes to be won.
The new Spinningfields app is your ultimate guide to everything happening in the area, and it gives you access to special offers, fun monthly competitions, invitations to exciting events, community news, volunteering opportunities, and so much more.
Oh, and the best part about it? It’s free to download and sign up.
To celebrate the launch of our Spinningfields app, join us at Spinningfields Square between 8am and 5.30am on Tuesday 10 September. Download our FREE app, grab a FREE coffee from 92 Degrees (just for showing up), and spin to win some amazing prizes!
To start making the most of all of these exciting perks, you just need to download the Spinningfields app from the App Store or Google Play on your phone and verify your account, and then once you’ve done that, you’ll be able to head on down to Spinningfields Square next Tuesday (10 September) to spin the wheel for your chance to win some amazing prizes.
Some of the prizes on the jam-packed lineup include tickets to Chaos Karts and The Crystal Maze LIVE Experience, £100 vouchers for Australasia, £50 vouchers for Fazenda and The Ivy Spinningfields, plus free coffees, waffles, and doughnuts from Black Sheep Coffee.
You could also win yourself some complimentary cosmetic treatments at The Medika Clinic, as well as loads more, all by just spinning the wheel.
Spinningfields is celebrating the launch of its new app with a competition to win hundreds of free prizes / Credit: Supplied
And if the prizes somehow weren’t good enough to tempt you down to Spinningfields on their own, then luckily, there’ll also be a free freshly-brewed filter coffee for everyone who downloads the app and shows up on the day, while stocks last.
Basically, you’re guaranteed to walk away a winner no matter what.
The Spinningfields ‘Spin to Win’ official app launch is happening at Spinningfields Square on Tuesday 10 September from 8am to 5:30pm, and as organisers are anticipating the event will be busy one, it’s recommended that you download the app and verify your account before attending to ensure a smooth experience.