A popular local bakery has justified a small price hike on its bakes by sharing the staggering jump in the price of basic ingredients.
In a refreshingly honest and transparent statement, Long Boi’s Bakehouse in Levenshulme informed customers that there have been price increases of up to 255% on essentials like flour, butter and chocolate.
They pleaded for understanding from their customers and said that running a business is ‘hella crazy’ right now.
The bakery, which was recently named one of the best in the UK by the Good Food Guide, has been inundated with similar comments from other bakeries which make you wonder how any independent is surviving at the moment.
Long Boi’s chose to address the small rise in their prices directly to their customers, with a ‘quite frankly depressing AF read’.
They shared real examples of price increases, including a 122% price jump on butter (from £39 to £86.95); a 232% increase on the price of dark chocolate (from £56.24 to £186.67); and a mind-blowing hike of 255% on cheddar cheese (£17.08 to £60.48).
Even the price of flour – obviously, an essential ingredient for any bakery – has gone up from £10.20 to £25.60, a 151% increase.
Those prices all show how rapidly costs have risen in the five years since the Covid pandemic and subsequent economic turmoil.
Long Boi’s Bakehouse said they ‘can’t believe chocolate was ever that cheap’ in hindsight, and stressed that there are also financial issues around energy prices, and ensuring that their nine staff members are paid above Living Wage.
Long Boi’s Bakehouse in Levenshulme. Credit: The Manc Group
Long Boi’s Bakehouse said: “A few of the eagle eyed amongst you might’ve noticed that we upped all of our prices in the bakery as of Tuesday, and just wanted to do a little post to a) publicly acknowledge that (don’t want you all to think we’re being sneaky) & b) explain why.
“Tbh I don’t think it’ll be news to any of you that the cost of everything has gone WILD, but I thought I’d write up some actual examples of the changes in ingredient prices since we opened – swipe for quite frankly a depressing AF read.
“I actually can’t believe chocolate was ever that cheap, what a time to be alive!!! BASICALLY, combine this with soaring energy prices, wanting to use only the best stuff in our bakes, and making sure NINE 💖 lovely staff are paid above Living Wage as standard (maybe the most important bit!!) – means that raising our prices slightly was the only way to keep on top of this balancing act.
“Really hope you can all understand! Running a business is hella crazy right now, big love to all our fellow independents going THROUGH it.”
One customer replied: “Happy to pay the extra but shocked for you at the increases your side – very useful post to see how things are changing and how this affects small businesses.”
Another wrote: “Thanks for putting this together for customers to see! It’s a bit mad init!!!”
There are similar stories from struggling independents right across the country who have lent their voices to Long Boi’s statement.
Albie’s, a popular coffee shop over in Sheffield, said: “We actually thought we were going mad when I said butter used to be under £40 – I had to check old price lists to make sure I in fact wasn’t going bonkers!!
“Hard to imagine how we’ve even come through these last 5 years. Lots of flat whites. Love the transparency. The info in black and white really hits home even for those of us that are paying it too!”
And Big Bear Bakery up in Glasgow wrote: “Never seen trading conditions like this been baking for 18 years and in hospitality for 30. The latest NI contributions are the final nail!”
Coosh in Nottignham commented: “The increase in chocolate prices was eye watering.”
Did you have any idea just how expensive ingredients have become? If only the bigger brands would be as transparent as Long Boi’s Bakehouse.
Manchester Arndale is slashing prices on food and drink across the shopping centre
Daisy Jackson
Manchester Arndale’s Summer Scran Fest is back – and that means there are some absolute bargains to be had on food and drink right across the shopping centre.
Throughout the month of August, restaurants, cafes and kiosks within Manchester Arndale will be offering some serious offers and deals.
This ranges from 25% off to buy-one-get-one-free deals, plus free meals for kids and plenty more.
Venues taking part in the Summer Scran Fest include Archie’s, Subway, Barburrito, Pizza Hut, HOP Vietnamese, Michaels Coffee House and plenty more.
And the leisure destinations within Manchester Arndale are getting stuck in too – think free drinks, combos and more at venues including King Pins and Urban Playground.
There are plenty of Manchester-born businesses getting involved and offering bargains to us all, like Archie’s giving out free soft serve when you spend £10, Barburrito offering a £10 meal deal (burrito, tortilla chips and a soft drink), and Lazy Sundae giving a free scoop of ice cream with any large drink purchase.
Big brand deals include a £5 meal deal at McDonald’s (4 Chicken McNuggets, Cheese burger or Mayo chicken; fries; and medium cold drink), and 25% off at Pizza Hut.
There’s 20% off at Sides in the Manchester Arndale Summer Scran FestLazy Sundae will do a free ice cream with a large drink purchase
Then there are newcomers to Manchester Arndale taking part in the Summer Scran Fest.
HOP, a new Vietnamese street food venue on Market Street, is doing 25% off, while Michaels Coffee House will knock 15% off their seasonal favourites like an Iced Maple Oat Matcha or an Iced Rose Coconut Matcha.
There’s also a 20% discount at Sides, the chicken shop backed by YouTube sensations Sidemen.
And as for leisure destinations – Urban Playground is doing 18 Holes of putters tech-infused mini golf, plus any three small plates from The Butcher menu for £28.20.
Kind Pins has 20% off food and drink, and Immersive Gamebox will do 20% off plus a free drink when you book a 60 or 30 minute gaming session.
Pick up a voucher booklet in the centre or download your offers from the Manchester Arndale website from 1 August.
Manchester dessert and sandwich stars Gooey are set to open another city centre site
Danny Jones
0161’s world-famous dessert stars, Gooey, are set to open another city centre site – their third in Greater Manchester and soon-to-be fifth overall.
Known for their incredible cookies, doughnuts, brunch, legendary French toast and plenty more, Gooey made their first foray out of their hometown with a Liverpool location last year, and are now set to consolidate their Manc base even further.
Set to open in a prime piece of real estate, the latest Manchester Gooey store will be opening in a sizeable empty unit over on Circle Square, right next to the Asda Express and in the heart of the student living and leisure complex.
Benefitting from being easily seen from along the bustling Oxford Road Corridor, you can expect this place to be packed to the rafters from the off on day one.
The signs are already in the window.That unreal French toast dripping in syrup.Credit: The Manc Eats
There are few details on what the new arrival might have in-store beyond all the brand favourites at this early stage, but each Gooey store shop does have its own charm.
From their original bakery and cafe over in the Northern Quarter, to the three kiosks in Ducie Street Warehouse, The Trafford Centre Selfridges and over on Merseyside’s iconic Bold Street, they all offer something a little different.
As for any hints at the launch plans, fans are yet to be given an official opening date, but you best believe you’ll be the first to know the second we do.
In case you’ve never tried or even come across the indulgent and fast-growing independent business before, another popular part of their menu is the bits between bread.
Touching on the upcoming addition, Charlotte Wild, Head of Retail & Leisure at Bruntwood SciTech – the team behind Circle Square’s ever-expanding offerings – said: “Gooey is an incredible local brand who are continuing to grow, evolve and innovate, with ever more exciting desserts.
“They will make a fantastic addition to the Circle Square community, and we look forward to seeing the impact they make in the coming months.”
In case you wonder how much we love this place and just how excited you should be about another one landing here in the city centre, sometimes we just put together random appreciation posts for that one, aforementioned butty alone.
Local foodies will also be buzzing to hear that they’re not the only calorific cult favourites that are bringing more to our mouths in 2025.
First, it was Brewski, followed by American Pies; then it was Foldies, and now the beloved culinary brand is launching yet another new concept here in Manchester.
Daisy Jackson -
5th April 2025 
