A popular local bakery has justified a small price hike on its bakes by sharing the staggering jump in the price of basic ingredients.
In a refreshingly honest and transparent statement, Long Boi’s Bakehouse in Levenshulme informed customers that there have been price increases of up to 255% on essentials like flour, butter and chocolate.
They pleaded for understanding from their customers and said that running a business is ‘hella crazy’ right now.
The bakery, which was recently named one of the best in the UK by the Good Food Guide, has been inundated with similar comments from other bakeries which make you wonder how any independent is surviving at the moment.
Long Boi’s chose to address the small rise in their prices directly to their customers, with a ‘quite frankly depressing AF read’.
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They shared real examples of price increases, including a 122% price jump on butter (from £39 to £86.95); a 232% increase on the price of dark chocolate (from £56.24 to £186.67); and a mind-blowing hike of 255% on cheddar cheese (£17.08 to £60.48).
Even the price of flour – obviously, an essential ingredient for any bakery – has gone up from £10.20 to £25.60, a 151% increase.
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Those prices all show how rapidly costs have risen in the five years since the Covid pandemic and subsequent economic turmoil.
Long Boi’s Bakehouse said they ‘can’t believe chocolate was ever that cheap’ in hindsight, and stressed that there are also financial issues around energy prices, and ensuring that their nine staff members are paid above Living Wage.
Long Boi’s Bakehouse in Levenshulme. Credit: The Manc Group
Long Boi’s Bakehouse said: “A few of the eagle eyed amongst you might’ve noticed that we upped all of our prices in the bakery as of Tuesday, and just wanted to do a little post to a) publicly acknowledge that (don’t want you all to think we’re being sneaky) & b) explain why.
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“Tbh I don’t think it’ll be news to any of you that the cost of everything has gone WILD, but I thought I’d write up some actual examples of the changes in ingredient prices since we opened – swipe for quite frankly a depressing AF read.
“I actually can’t believe chocolate was ever that cheap, what a time to be alive!!! BASICALLY, combine this with soaring energy prices, wanting to use only the best stuff in our bakes, and making sure NINE 💖 lovely staff are paid above Living Wage as standard (maybe the most important bit!!) – means that raising our prices slightly was the only way to keep on top of this balancing act.
“Really hope you can all understand! Running a business is hella crazy right now, big love to all our fellow independents going THROUGH it.”
One customer replied: “Happy to pay the extra but shocked for you at the increases your side – very useful post to see how things are changing and how this affects small businesses.”
Another wrote: “Thanks for putting this together for customers to see! It’s a bit mad init!!!”
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There are similar stories from struggling independents right across the country who have lent their voices to Long Boi’s statement.
Albie’s, a popular coffee shop over in Sheffield, said: “We actually thought we were going mad when I said butter used to be under £40 – I had to check old price lists to make sure I in fact wasn’t going bonkers!!
“Hard to imagine how we’ve even come through these last 5 years. Lots of flat whites. Love the transparency. The info in black and white really hits home even for those of us that are paying it too!”
And Big Bear Bakery up in Glasgow wrote: “Never seen trading conditions like this been baking for 18 years and in hospitality for 30. The latest NI contributions are the final nail!”
Coosh in Nottignham commented: “The increase in chocolate prices was eye watering.”
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Did you have any idea just how expensive ingredients have become? If only the bigger brands would be as transparent as Long Boi’s Bakehouse.
Big Mamma Group opens incredible Italian restaurant Circolo Popolare in Manchester
Daisy Jackson
Circolo Popolare, a lavish Italian restaurant from Big Mamma Group, is now ready to open in Manchester for the first time.
This incredible space marks the first time the acclaimed restaurant group has ventured up north, with restaurants already thriving in London and other cities across Europe.
They promised big things from their interiors, and they’ve certainly delivered on that.
As you step inside this two-storey restaurant just off Albert Square (it’s at the foot of Gary Neville’s £400m St Michael’s development), you’ll feel like you’ve been whisked off to an Italian island.
Downstairs in Circolo Popolare in Manchester is a twinkling paradise with a jasmine-clad ceiling, reels of festoon lighting, and antique trinkets tucked into every corner.
The large windows are lined with thousands of vintage booze bottles and on each table you’ll find hand-painted crockery designed especially for Big Mamma Group.
Upstairs, there’s a cosy, ivy-covered space inspired by a Sicilian courtyard, with a huge open kitchen at one end where you can see the chefs at work.
They’re working on dishes like gigantic bowls of truffle pasta, authentic Neapolitan pizzas (made the traditional way with thinner crusts, rather than the puffed-up contemporary style we see so much of these days), and Italian small plates.
As for dessert, the star of the show is their six-inch-tall lemon meringue pie, crowned in a wobbling tower of torched meringue.
But you also shouldn’t skip out on their tiramisu, scooped straight into your bowl table-side.
Circolo Popolare officially opens on 6 June – to book a table, sign up to their newsletter HERE.
Click or swipe through the gallery below to see more of Circolo Popolare in Manchester
Circolo Popolare in Manchester. Credit: The Manc GroupPizza, pasta and small platesFilippo La Gattuta, founder of Big Mamma GroupA giant lemon meringue pieThousands of vintage alcohol bottlesCocktails at Circolo PopolareThe beautiful bar areaThe open kitchen at Circolo PopolareAuthentic Neapolitan pizzaCircolo Popolare in Manchester. Credit: The Manc GroupThe private dining roomLamb pastaCocktails at Circolo PopolareTiramisu scooped table-sideHand-painted platesProsciutto and truffle pastaThousands of vintage alcohol bottlesThe private dining roomUpstairs at Circolo Popolare
All the free things you can get with a Great Manchester Run finisher’s medal this year
Danny Jones
What’s the best part about doing the Great Manchester Run, we hear you ask? All the freebies, of course. You’ll be glad to hear there are more free things than ever for finishers this year.
More than 35,000 runners are set to take on the challenge, be it the half marathon or the 10k, and we firmly believe every single one of these legends should be entitled to as much free stuff as possible.
If it were up to us, they wouldn’t pay for anything all day, but hey, we make don’t make the rules.
So yeah, without further ado, here are all the freebies you can get for taking part in the Great Manchester 2025.
Free stuff and offers for Great Manchester Runners to cop in 2025
Without further ado, here are a tonne of freebies, discounts and deals you can grab by simply flashing your finisher’s medals:
Credit: The Manc/Supplied
Dishoom –Complimentary 330ml Kingfisher/Kingfisher Zero (0.0%) for anyone with anyone dining with a finisher’s medal.
Blacklock –Free glass of fizz on us with your medal.
Maray – Free glass of fizz/pint (or non-alcoholic beer/soft) for anyone with a medal who is dining on Sunday
Electric Shuffle – Free house wine, prosecco or pint for anyone with a 2025 medal.
Salon Madre – 2-4-1 margaritas all day Sunday for anyone with a race medal.
Suki Suki – Free bao bun for anyone with a medal.
Refuge/Kimpton Clocktower Hotel – 100 free pints of Manchester Union Beer (first come, first served)
Hello Oriental – Discounted soft serve ice cream, plus a free beer or soft drink with any meal for all finishers
The Shack – Flash your medal to claim a free glass of Prosecco or beer, plus parties with medals get 20% off their food bill.
Dough Religion (House of Social) – half price slice at Manchester Jazz Festival on Sunday
Daisy Jackson -
5th April 2025 
