Viral Manchester Christmas Markets trader shares apology for ‘below standard’ bakes
Flat Baker is the home of the pistachio croissant
One of the most popular traders at the Manchester Christmas Markets has shared a public apology statement after noticing its viral bakes ‘weren’t at the usual standard’.
The Flat Baker, which has been so popular in previous years Manchester City Council had to install a queueing system, thanked customers for their patience.
The bakery is famed for its Brazilian-inspired pastries, with its Christmas Markets offering featuring croissants served in a pot of molten pistachio sauce, and hot chocolates in an edible cookie cup.
But they said that an electrical issue at the stall left their viral croissants ‘cold and without texture’ and the team ended up pulling more than 20 boxes of croissants from sale.
The Flat Baker said they are ‘truly sorry’ to those who were served a croissant that wasn’t their usual standard, and assured fans that their electric warming cabinet is now back up and running, with every croissant ‘fresh, warm, and exactly as it should be’.
The bakery is run by couple Matt and Deb, who recently opened their first proper cafe in Ancoats, just down the road from their original hatch.
They described this as a ‘tough week’ for the business and wrote: “Over the past week, some of you noticed that our croissants at the Christmas Market weren’t quite up to the usual Flat Baker standard, and you were right.
“Unfortunately, due to electrical issues at our stall (managed by the event organisers), our warming cabinet couldn’t be used at all. That meant we couldn’t keep our croissants at their ideal temperature and texture throughout the day – something that’s essential for maintaining the quality we’re known for.
“We honestly didn’t realise how much this would affect the quality until it was too late, and that’s on us. Some of the croissants we served weren’t at our usual standard, and for that, we’re truly sorry.
“Without the warmer, their “shelf life” became much shorter, and they turned cold and lost texture far too quickly. We ended up bringing back over 20 boxes of croissants that we chose not to sell, because serving anything below our best just isn’t who we we are.”
They continued: “And as for those 20 boxes… nothing will go to waste. We’re already turning them into something new, warm, and seriously delicious, you’ll find out soon.
“Thank you for your patience, your understanding, and your continued love for what we do. We’ll always choose quality, honesty, and creativity, even when things don’t go as planned.”
The Flat Baker are back at the Manchester Christmas Markets now, and you can find them at Piccadilly Gardens.
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Featured image: The Manc Group