Fast food fans, feel free to get excited and potentially add another name to your rankings because a big US burger-driven brand hailed by many as ‘better’ than McDonald’s is coming to the UK. The rumours are true: Greater Manchester could very soon get a Carl’s Jr.
Carl’s Jr. is an American chain best known for chicken sandwiches and its trademark ‘charbroiled’ beef patties such as menu favourites like the ‘Famous Star’. You can even get star-shaped chicken nuggets.
First opening back in 1941, it’s very nearly as old as Maccies itself and although its profile is much smaller than that of the iconic golden arches, there are many who still firmly believe that it serves a superior product than the global conglomerate.
Well, hopefully soon you’ll be able to decide for yourselves as Carl’s Jr. is set to face off with McDonald’s, Burger King, Taco Bell, Popeyes and all the other franchises that have made their way across the Atlantic over the last half a century or so – and it’s coming to Wales first.
In an announcement made via Restaurant Online, Carl’s Jr.’s country manager under parent company BRG (Boparan Restaurant Group), David Moffat said: “We’re looking at a steady rollout with a target of 100 restaurants plus in four years.
“We’ll open a number of corporate stores that we’ll retain as we go along and we’ll also be going into the sub-franchise market, which we hope to begin actioning towards the end of the year. We’ve had a lot of interest from big group franchisees already.”
Named after founder Carl N. Karcher, who set up the very first iteration of Carl’s Jr. after moving from his hometown of Ohio to California and purchasing a hot dog cart for $326, the brand then opened as a drive-in BBQ in January 1945 before opening its first real restaurants in 1956.
Although both he and his wife Margaret have long since passed away, there is a huge family lineage that has carried on the name and it’s only gotten bigger with each decade that’s passed.
So what separates it from its biggest and most dominant competition? Well, not only do lots of American diners swear by their charbroiled burger recipes over McDonald’s big a part of the Carl’s Jr.s over Maccies campaign front is said to come down to the chips – especially as they also do waffle fries.
The star nuggets are where it's at
— Silent🪶𓃥 STORY ARTIST (@SilentArtist137) May 10, 2024
At McDonald's I must admit Carl's Jr is better. The cheese burger tasted like nothing the only thing I could taste was the ketchup in it#McDonalds #FastFood #Burgers #Burger #Food #CarlsJr #CheeseBurger #FoodReview #icecream pic.twitter.com/OCCLWh54Tg
— Tehhankie (@Tehhankie) May 6, 2023
i have never tried fat burger. my fave is carl's jr. it's overpriced the same as shake shack but i think it tastes better 😋😋💖 mcdonald's burgers are good but too small for me. not enough 😂 pic.twitter.com/yBSeEsMmEe
— chubby (@chubby103404) May 29, 2023
Put simply by one user on X just last month, he believes “Carl’s Jr is the best fast food burger”. Current day Carl’s in the States now boasts everything from the classic burger and chicken to sandwiches, milkshakes, sides and desserts to a sizeable breakfast menu.
However, Moffat clarified that “the UK will probably have the smallest menu outside the US, which will be focused on the core products: burgers, chicken and fries. You’ve got to look at it culturally and in a way that ensures the brand has a broad, diverse appeal.”
For context, as well as five sites in Europe, there are locations in: Australia, Belarus, Bolivia, Brazil, Cambodia, Canada, Chile, China, Colombia, Costa Rica, Dominican Republic, Ecuador, Guatemala, Honduras, India, Indonesia, Japan, Malaysia, Mexico, New Zealand, Nicaragua, Panama, Russia, Singapore and Vietnam.
Judging by the endless expansion, Carl’s Jr. was always going to come to the UK, it was just a matter of when. This move was actually confirmed back in May 2024, when they reached a master license agreement with BRG to bring the brand to Britain, as well as the Republic and Northern Ireland.
The first UK Carl’s Jr. restaurant in Cardiff is set to open in the St David’s shopping centre in April and a second site is due to launch somewhere in the south – you would presume London but who knows? – in time for the summer.
With that in mind, and given Manchester is the second city after London as well all know (sorry, Birmingham, we’ll die on this hill), you can expect at least one of the 100+ Carl’s Jr. locations to pop up somewhere in 0161.
However, before we get ahead of ourselves, we want to know if any of you have tried the chain before and do you agree that it’s ‘better’ than Maccies?
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Featured Images — Aditya Oberai (via Wikimedia Commons)/Ernesto Andrade/Willis Lam (via Flickr)