Andy Burnham to begin rolling out new ‘everyday fixes’ for Brits amid cost of living crisis
A series of ‘everyday fixes’ to help combat the rising cost of living crisis are soon to be rolled out nationwide.
Kicking off with two measures today, new Prime Minister Andy Burnham has announced that he plans to ban retailers from making ‘misleading’ claims to customers about discounts.
The Government says shoppers have ‘increasingly complained’ about outlets artificially inflating prices to give a false sense of value, such as increasing prices only to then immediately advertise ‘discounts’ to make savings look larger than they really are, which goes on to create an uneven playing field for honest competitors.
The Prime Minister also wants to see an end to so-called ‘subscription traps’, where people find it hard to cancel their subscriptions, and contracts are automatically renewed at a higher cost.
Set to come into force in January 2027 and saving people an average of £14 a month for every unwanted subscription, the changes will mean businesses will need to provide clearer up-front information, regular reminders. and a ‘much easier’ exit to contracts.
A new 14-day cooling-off period will also be introduced to let consumers cancel after a trial or long-term contract renews.
Certain charitable memberships, like the ones for cultural and heritage organisations for example, will be excluded from the new subscription rules due to the fact they have a unique role in preserving the nation’s history, landscapes, and cultural collections.
The Prime Minister says he is ‘determined’ to use every chance he gets to restore fairness and take pressure off people.
“I know people are sick and tired of rip-off discounts and subscription traps,” Andy Burnham said. “Westminster has got used to telling people that everyday hassles like this are just part of life, but I don’t think that’s right, especially when the cost of living continues to weigh heavily on so many people’s lives.”
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He concluded: “These are just two of the everyday fixes we’re going to be rolling out.
“We want to put more money in people’s pockets and give people hope that politics really can work for them and their everyday lives.”
Featured Image – Piotr Cichosz (via Unsplash)