Sports Direct has opened its brand-new, high-tech store inside the Manchester Arndale today – and it’s seriously impressive.
The five-storey flagship shop for the sports retailer is packed with interactive features, from fitness challenges to a bra-fitting studio.
The high-tech space has gadgets that will do everything from accurately measuring your foot size to testing your strength.
There’s even a bank of gaming PCs and consoles on the top floor, as a Belong Gaming Arena opens within the new Sports Direct shop.
Here, gamers can buy a single pass or sign up for unlimited play time for £15 a month, grabbing drinks from a slushy machine and snacks from a shop area.
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Sports Direct has taken over what was once the BHS department store within Manchester Arndale, a 50,000 sq ft site that’s been largely empty since 2016. It’s moved across from its previous unit just around the corner.
The display at the entrance. Credit: The Manc Group
Shoppers are immediately greeted by a DJ booth, a mirrored ceiling and rack after rack of sportswear.
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Brands including Adidas, Nike and Puma are all stocked, as expected, alongside other Frasers Group brands like Jack Wills and USC.
Game has a huge presence up on the top floor, where shoppers can also get their clothing purchases customised.
Click or swipe through the gallery below to see more from Manchester’s new Sports Direct store
Sports Direct Manchester Arndale. Credit: The Manc GroupThe bra studio. Credit: The Manc GroupThe Belong Gaming Arena. Credit: The Manc GroupA wall of balls. Credit: The Manc GroupThe putting challenge. Credit: The Manc GroupDiving mannequins. Credit: The Manc GroupManchester City kits. Credit: The Manc GroupAnother challenge in Sports Direct Manchester. Credit: The Manc GroupGame. Credit: The Manc GroupPS5s in Sports Direct Manchester. Credit: The Manc GroupSpecialist boxing clothing. Credit: The Manc GroupYou can get items customised in store. Credit: The Manc GroupHockey equipment. Credit: The Manc GroupA strength challenge. Credit: The Manc GroupJack Wills. Credit: The Manc GroupThe women’s floor. Credit: The Manc Group
There’s kit on sale for every sport from hiking to running to skateboarding to hockey to cycling to fishing to boxing to tennis to rugby to golf to swimming, plus a huge astroturfed area dedicated to football.
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In the football zone, you can try on a massive range of football boots while sitting in dugout-inspired seats, with rival mannequins dressed in City and United kits propped up on rotating plinths.
It’s not just about the shopping in here either. Sports Direct has brought a whole load of interactive games and challenges to Manchester.
You can test your golf skills at a Putting Challenge, flex your footwork at a miniature sit-down football pitch, and show off your upper body strength by doing dead hangs from a bar for as long as possible.
The bra studio features a unique multi-brand bra finder tool, which can suggest the right size and shape for your sport, whatever brand you go for.
Sports Direct’s Chief Executive Michael Murray said: “Manchester is a significant location for the group, and we’re excited to be opening our next flagship in the city.”
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The huge new Sports Direct store in the Manchester Arndale is open now.
Featured image: The Manc Group
Shopping
Asda launches red shopping baskets in stores to help singles meet the love of their life
Emily Sergeant
Asda has decided to launch red baskets in stores to help single shoppers meet the love of their life.
If there’s one thing we can all agree on, it’s that dating in the modern world isn’t easy, right?
According to new Asda research, 94% of Brits say modern-day dating is hard to navigate, but what’s also clear is that face-to-face interactions still hold a special place – with a resounding 87% of people saying it’s better to meet someone in real life than on a dating app.
In fact, 77% of singles saying they’re not currently active on a dating app at all, and to top it all off, 64% say they fancy someone at their local supermarket.
So, with Valentine’s Day right around the corner now, Asda has decided to take matters into its own hands by placing special red baskets in select stores, giving singles a simple way to signal they’re open to a chat while picking up bread, browsing the bakery, or grabbing a few treats.
Unfortunately for us Mancs, the baskets will only appear in Leicester, Liverpool, and Glasgow, as this is where the research revealed people are most actively looking for love.
While the supermarket admits there’s no one ‘right’ way to meet someone, its research does suggest that 62% of couples who met face-to-face describe themselves as being ‘extremely happy’, compared with 51% of those who met online.
And that sense of connection goes beyond romance too, as among those couples who met in real life, 71% of them say they ‘trust their partner 100%’, while 66% describe their relationship as a ‘deep friendship’.
“We know people are craving real-life connections, but we also know our customers are busy and don’t always have the time to put themselves out there,” a spokesperson for Asda admitted.
“That’s why we’re turning the weekly shop into the ultimate meet-cute. These red baskets are a fun, light-hearted way to help people connect while they’re already doing their everyday shop – a simple, playful nudge to start a chat and maybe even spark a little romance.”
Featured Image –
Shopping
Aldi is hiring an official chicken nugget taster to send FREE nuggets to
Emily Sergeant
Aldi is in the process of adding to its eclectic team of taste testers, and this time, chicken nuggets are in the hot seat.
The budget supermarket is no stranger to calling on members of the public to try out new products before they get released in store, whether it be recruiting someone to sample all of its different wines, crisps, beers, or even chocolate Easter eggs, but this is the first time Aldi will be hiring an official Chicken Nugget Taster.
One lucky shopper will get the chance to take on their ‘dream job’, receiving a variety of Aldi nuggets for free in exchange for feedback.
That’s right, nugget connoisseurs will receive a selection of Aldi’s best-selling nuggets to sample for free – including the popular Share the Love ‘Love Nuggets’ with Date Ketchup, which are set to return to stores once again from 10 February as part of the Valentine’s range.
Not only that, but the successful applicant will also receive a selection of the supermarket’s classics and well as different takes on the nugget to try out.
Aldi is hiring an official chicken nugget taster to send free nuggets to / Credit: Aldi Corporate
And what’s in it for Aldi? All the supermarket is asking in return is a set of reviews rating the nuggets on their taste, texture, and the crispiness of their coating, to help guide the Buying Team on what products to stock in the future.
“The nation’s love for chicken nuggets is undeniable and we’re seeing a huge appetite for new and exciting flavours,” explained Julie Ashfield, who is the Chief Commercial Officer at Aldi UK.
“Our shoppers are our most important critics, so launching the role of an official Nugget Taster is the perfect way to ensure our products deliver the quality, taste, and price they deserve.”
Fancy it then? To be in with a chance of landing this tasty job, all you need to do is send a video application stating your name, age, and social media handles, and then say why you love chicken nuggets so much and why you should become Aldi’s first-ever Nugget Taster.
Entries are now open, and you have until 11:59pm on 4 February to apply by emailing [email protected].
Featured Image – Broken Sphere (via Wikimedia Commons)
Daisy Jackson -
24th March 2023 
