Beloved British drinks company VK has just launched a brand-new festive flavour for Christmas 2024 and let’s just say it’s proved to be a divisive one.
Known as one of the most popular alcopop producers in the UK, their Blue, Tropical Fruits, Black Cherry and numerous other flavours remain a popular beverage of choice across the country, be it at the pub, a house party or a cheekyChristmas tipple.
That being said, this holiday season VK are mixing things up even more than usual with an eye-catching returning flavour combo that has already got people talking – not least because they’ve hired the biggest digital billboard in Manchester to let people know about it.
As you can see, in typically bold fashion, VK’s marketing team not only took over one of the biggest digital billboards in Europe to promote this year’s festive flavour for 2024 but they’ve also made a cheeky nod to a beloved Christmas icon, posing the question ‘Who the VK is Terry?’
ADVERTISEMENT
Oh, and as for the big fella in orange, no, he’s not called Terry – why’d you ask?
Follow VK’s TikTok and other social accounts to keep up to date with all of his shenanigans:
In all seriousness, taking inspiration from the much-loved chocolate orange flavoured and shaped confectionery that many people gift, receive and devour in spades every Christmas, VK has bottled the classic combo for their seasonal special and created a divisive Christmas alcopop.
The lightly carbonated bev remains the number one RTD (ready-to-drink) brand among students and is popular among various other demographics too, especially since there’s a flavour to suit pretty much everyone’s tastes.
However, the question is besides being a conversation starter, does liquid chocolate orange go down nicely and is it worthy of finding its way into stocking fillers this year?
ADVERTISEMENT
The limited edition seasonal specialCredit: The Manc Group
Holly Bolus, Senior Brand Manager for VK, commented: “This activation is part of our new, bold marketing strategy, leveraging VK’s reputation for creating memorable experiences for our audience.
“Our brand ethos is all about fun and personality, so what better way to lean into this than with a tongue-in-cheek OOH campaign?”
VK Chocolate Orange is now available in their VK mixed pack for a limited time only. Get yours from Tesco, ASDA, Morrisons, Sainsbury’s, Home Bargains and B&M – plus you could even get your hands on a free Christmas jumper too.
Targeting students and young adults who are looking for festive pre-drinks and party essentials, historically, VK’s seasonal flavours have a high rate of sale, making this year’s return even more significant for the brand.
A dedicated anime, movie and gaming concert with a live orchestra is coming to Manchester
Danny Jones
Calling all self-proclaimed otakus, cinephiles and gamers: a huge concert experience will see dozens of musicians bring classic anime, film and gaming soundtracks and scores to life later this year, right here in Manchester.
The city is no stranger to events celebrating these beloved kinds of media, but you’ll struggle to find another bringing all of them together in one place.
Brought to us Mancs by KIN Music Entertainment, a locally founded arts, events and music label, this celebration of all things pop culture – and specifically, the music tied to it.
Entitled ‘The Kin & Fushigi Anime, Film & Videogame Orchestra’, this passionate collective serves as not only a platform for rising artists but also to hear some iconic sonic moments like never before.
KIN have created a large-scale live concert experience which will bring together a 25-piece pop orchestra made up of emerging professional performers and conservatoire graduates.
Aside from the impressive total of people behind this production to begin with, they also form an immersive hybrid orchestral and live band capable of bringing.
Speaking on the upcoming date, KIN Entertainment said in a statement: “We wanted to create the kind of live experience that many anime and videogame fans in Manchester have been waiting for — something cinematic, emotional and community-driven that brings these sound worlds to life with the energy of both an orchestra and a live band.”
Kin was founded by bassist, composer and ensemble performer Alejandro Urbina Diaz, who first brought his talents and wider interests over from Mexico to the Royal Northern College of Music (RNCM) here in the city centre at the age of 23.
Citing Manchester’s multiculturalism and cosmopolitan cultural fabric as a big part of his inspiration, he and his team have ended up carving out this niche for themselves, and now they’ll be playing this beloved music to Mancs at none other than the O2 Ritz.
Credit: KIN Music Entertainment (supplied via Academy Music Group Digital)
With new arrangements inspired by anime, cinematic and videogame culture, not to mention orchestral and even rock crossover twists – including both vocalist and rhythm sections, by the way – it’s set to be a highly unique experience that most will have never come across before.
This event itself is suitable for audiences aged 14+, although under-16s must be accompanied by an adult, and it’s taking place at the Ritz on Sunday, 26 July.
We’re not going to spoil any more details about the show for you, so which particular pieces of pop culture they reference will just have to be a surprise…
Featured Images — Publicity pictures (supplied via AMG Digital)
Sponsored
You can now get Deep South-inspired BBQ dishes on Manchester’s Deansgate
Daisy Jackson
There’s a brand-new menu of smokehouse-style BBQ dishes being served up on a sunny terrace on Deansgate.
Motley, the neighbourhood bar and restaurant on the corner of John Dalton Street, has added an authentic smoker to its kitchen.
That means they’ve got a whole load of new dishes, slow-cooked over hickory wood, that are bringing a taste of a Deep South BBQ to Manchester city centre.
The smokehouse-style meats are all seasoned in-house and cooked for hours, for a perfect fall-off-the-bone experience.
It might be an authentic American smokehouse menu, but it’s firmly British too, with most products locally sourced.
You can now get Deep South-inspired BBQ dishes on Deansgate / Credit: The Manc Group
Motley are calling on local suppliers like Althams Butchers (established since 1856) for their meat, plus greengrocers R Noone and Son, and Cheshire Farm for their real dairy ice cream.
Signature dishes on the new menu at Motley include slow smoked brisket, seasoned in Motley’s signature rub before being slow-smoked for more than eight hours.
There’s also a beef short rib with a chimichurri sauce, and a pork belly strip that’s seasoned with sage and onion and finished with a panko breadcrumb crust.
And for the veggies, there’s a vegan smoked veg kebab with courgette, mushrooms, bell pepper, sweet corn and red onion drizzled with homemade BBQ sauce.
Motley has added an authentic smoker to its kitchen / Credit: The Manc Group
Prices across the board start from just £16, served with beef dripping fries, rainbow slaw, pickles and homemade beef gravy.
As for small plates, you can expect short rib bonbons, homemade corn bread, spicy chicken wings, bang bang cauliflower, mac and cheese, and frickles.
House favourites like steak, vegetable hash, salads, and burgers will remain on the Motley menu.
Victor Gonzalez, food and beverage manager at Motley, said: “Our new signature smoked dishes are all crafted and seasoned in-house then slow cooked for hours over hickory wood to create rich and smoky melt-in-your mouth flavours.
“From our slow-smoked brisket to our home-made sides, everything has been carefully crafted to bring an authentic taste of the deep south to Manchester and we can’t wait for guests to try it.”
Motley can be found at 2 John Dalton Street on the corner of Deansgate in the city centre.
Danny Jones -
5th November 2024 
