Greater Manchester clubs and Kellogg’s team up for free kids’ football camps this summer

We'd given anything to go back to the days of just having a kickabout all summer long.

Danny Jones Danny Jones - 17th April 2024

A whole host of Greater Manchester clubs are teaming up with cereal brand Kellogg’s this summer to hold tens of thousands of free football camps for kids this summer.

Joining the nationwide initiative alongside dozens of other teams across the country, local sides including Manchester City, Bolton Wanderers, Salford City and more will be taking part in a glorious sporting summer helping the opportunity to stay active and entertained during the holidays.

Kellogg’s Football Camps and similar schemes from the company have been running for many years and this latest edition is set to be the biggest yet, with 300,000 completely free days of footballing fun set to be offered out to children aged 5-14 all over the UK.

With the multiple clubs from in and around the region enlisting their help, not to mention Euro 2024 and the Olympics just on the horizon, it’s going to be a great couple of months for the little ones.

With the likes of Stockport County, Wigan Athletic and other nearby organisations such as the Foundation 92 (the educational charity arm formed by the Man United’s Class of ’92 group) getting involved, the physical activity-driven programme will be a great outlet for kids this school break.


This fresh push for physical activity comes after recent research found that 90% of parents in the North West would like their child to experience less screen time and take part in more outdoor activities and 7/10 of mums and dads from the region feel there aren’t enough accessible activities local to them.

Entry for the Kellogg’s camps kicked off this month and will run until 24 June, with around 2,500 places released every week. The sessions themselves will run throughout July and August 2024 as well as a handful in June and September.


To mark the occasion this year, they also revealed the world’s longest football scarf featuring a total of 74 different teams from England, Wales, and Scotland, measuring approximately 100m long.

Half-and-half scarves can still do one but this is pretty ace, right?

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The vast majority of parents polled said they felt participating in team sports can help build crucial life skills and that’s exactly what the campaign is hoping to achieve. Brilliant stuff.

Kellogg’s has long held not only a local connection to Greater Manchester but a partnership with English football in general (if you have one of those old footy cereal bowls you know all too well), so it’s nice to see them still getting involved and help parents keep their kids occupied for a little while this summer.


The sign-up process is pretty simple: merely grab a promotional box of the brand’s cereal which millions of British kids already eat for their cereal, scan the barcode to validate the purchase and then select your desired club via email to book your kids onto the free football days. You can see the T&Cs HERE.

As it happens, they aren’t the only food brand offering similar sporting freebies this year:

Featured Images — Supplied/Bolton Wanders FC (via X)