The annual Altrincham 10k just got a whole lot bigger and better ahead of this year’s run, as the annual race has just notched Nike as one of their new lead sponsors – and that’s not all.
Alty’s annual race is also being backed by SportsShoes.com, a.k.a. the go-to trainers supplier for so many runners, who will be presenting the 2025 edition in partnership with RunThroughUK.
Now part of RunThrough North‘s regular programme, Altrincham 10k continues to grow in size with each passing year, as demonstrated by getting such prestigious sponsors on board.
Taking place this weekend, the 2025 Alty 10k could just be the biggest yet.
We are thrilled to announce that we are teaming up with @Nike & @sportsshoes_com to bring the town an unforgettable race day 🤝
📅 Sunday 7th September 🏃 3,500 runners 👟 Closed roads ⚡️ Electric atmosphere
Set to welcome approximately 3,500 runners to the Trafford market town’s central streets, the Altrincham 10k is one of the final large-scale running events on the local calendar.
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Aligning both famous brands with the heart of Altrincham’s running community and, indeed, giving Greater Manchester’s wider sports culture, it’s yet more prestige for 0161.
The 2025 race will also see Nike showcase its latest road running line-up, including the newest max cushioning shoe: the ‘Vomero Plus’; the responsive ‘Pegasus’ everyday trainer, as well as supportive ‘Structure’ model, meaning runners will get a chance to sample their latest styles.
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As well as support from SportsShoes.com and official Nike ambassadors, North West native and GB triathlete Katie Halligan, Hits Radio presenter and ultra runner Hattie Pearson, as well as local Manc artist Emma Evans will all be there too.
These equally inspiring women have also been chosen to help represent Nike and RunThrough’s shared mission of attracting more female runners, as shown with events such asthe recent 2025 Women’s Run Series back in April.
Co-Founder of RunThrough, Matt Wood, said of the new partnership: “Welcoming Nike as title sponsor of the Altrincham 10K, alongside our long-standing partner SportsShoes.com, is a huge milestone for the event.
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“This partnership highlights the growth of our community and the strength of our brand. We can’t wait to support the thousands of runners taking part in the Nike Altrincham 10K, Presented by SportsShoes.com.”
As for SportShoes, brand manager Gavin Bannister added: “The energy around this year’s 10K will be electric, and we can’t wait to see everyone out there chasing their goals and celebrating the power of running.
“From our own athletes to first-time runners, this event is all about showing up, pushing limits, and being part of something truly special, and that is what Nike and Sportsshoes.com are all about.”
Entries are still open for any of those interested in a last-minute place in the race on Sunday, 7 September – you can sign up HERE.
Manchester Storm’s ‘own and loan’ scheme returns for 2026/27
Danny Jones
Manchester Storm have relaunched their much-loved ‘own and loan’ programme once again ahead of the 2026/27 season.
Having gone from a cult favourite option for die-hards to an increasingly popular choice among their growing number of supporters, it’s a great way for fans to get their hands on what could go on to be priceless collectables.
Set up over a decade and a half ago, the initiative has gone on to be replicated by multiple clubs in the Elite Ice Hockey League, across the country, and indeed beyond.
For anyone unclear on what exactly this scheme means for them, here’s all you need to know.
The own and loan sponsorship is essentially an opportunity not only to support the club and your favourite player, but to essentially reserve a valuable piece of match-worn memorabilia.
Put simply, fans can buy a squad member’s jersey and then loan it back to them for the season.
The shirt – be it home, away, created for cup tournaments or a special limited-edition sweater (of which MCR Storm have designed many over the years) – will then be worn throughout the course of the campaign before being given back to the owner, i.e. you.
Not just simply buying the shirt, but helping back the team’s talent, it’s one of the most direct ways people can contribute to the club.
The Greater Manchester side pioneered the push for this initiative here in the UK in the early 2010s, and with the local side now set to return to the AO Arena, where their journey began way back in 1995, you can expect plenty to mark the comeback with a special sponsored jersey.
Anyone who purchases an away strip will have their name featured throughout home games for the duration of the season – not a bad gift or way to secure a potential future collectors’ item.
You can see every player available to sponsor and find out all the information you need right HERE.
For regular matchgoers at the ‘Storm Shelter’, we’re sure it’ll be bittersweet to say goodbye to Planet Ice Altrincham, but just how excited are you about heading home to the AO Arena later this year?
Featured Images — Manchester Storm (publicity picture)/The Manc Group
Sport
League One set for an all-Greater Manchester playoff final as Bolton book trip to Wembley
Danny Jones
It’s official: we’re all set for a fully Greater Manchester League One playoff final as Bolton Wanderers are the latest to secure a return to Wembley against Stockport County.
The resurgent old Lancashire club clinched their spot in the knockout conclusion of the third division with a single strike in the second leg of the semis, and it wasn’t a bad finish, either.
Beating Bradford City 2-0 on aggregate, Bolton will now play familiar regional rivals Stockport, with Wanderers set to clash with County in a decisive derby once again.
Bolton‘s instinctive volley from Chelsea youth product and former Hull City man, Xavier Simons, resulted in some very satisfying limbs at Valley Parade.
The home fans did have plenty to cheer on the night, with efforts from Metcalfe, Power and Wright all either hitting the woodwork or being deflected just past it.
They thought they were level in the tie at one point after Kayden Jackson put the ball in the back of the net, but it was ultimately ruled out.
Agonising stuff for the Bradford supporters to burst into bedlam before the flag was raised for offside.
Many supporters will argue that the key moment came somewhat against the run of play, but The Trotters won’t care one bit as they book another trip down to the capital.
You can watch the rest of the highlights, including those scenes in the away end, down below.
Speaking even before the game, head coach Steven Schumacher told Sky Sports: “It’s a club we believe is bigger than this division, but this division is not easy to get out of.
“The expectation and the demand to get to the Championship is there, and once you’re in the building and you feel the mood when you win games, when you lose games, you can sense that this is a club that is desperate to get out and get to the next level.
“When you look at the size of both Bolton and Bradford and how well they are supported, both clubs are probably too big to be in League One. But that’s where both clubs find themselves, and one of us has got to find our way out of it if we can.”
You’d dare say he can practically smell promotion via the playoffs now; the local side has come quite a way since the lows of administration in 2019 and the bottom tier of the EFL – not without some heartbreaks in previous playoff finals – but could he be the one to get them back where they belong?
In case you missed the action from the other game, you can see more HERE, and to hear Schumacher’s thoughts after the decisive result, look no further…
Danny Jones -
2nd September 2025 
