With Sir Jim Ratcliffe’s 25% stake in Manchester United finally agreed, the football bods, business experts and fans alike are all now wondering what the club will look like under the British billionaire’s regime, but there’s also another important name newly appointed at the helm: Sir Dave Brailsford.
While most of the headlines have naturally revolved around the big-money man and primary deal-maker, who has reportedly spent around £1.3 billion to purchase his chunk of shares and a seat on the Man United board, Dave Brailsford joining the club’s executive team is also hugely significant.
Officially starting in his capacity on United‘s football board on New Year’s Eve 2023, just days after sitting in the stands to watch the Red Devils’ 3-2 comeback against Aston Villa, the 59-year-old has already set about meeting staff, touring the facilities and taking a look under the bonnet, so to speak.
Part of the reason that his arrival is of such interest comes not only as a result of his seniority and proximity as Ratcliffe‘s de-facto right-hand man but because unless you had prior knowledge of his CV or INEOS and their sporting division’s key figures, most people are relatively unaware of who he is.
Sir David John Brailsford CBE is a British sports coach with a long and decorated career in cycling, helping Team GB net a remarkable total of 14 Olympic medals in 2008, taking home eight gold medals for British Cycling at both Beijing and London 2012. He was ultimately knighted for his efforts in 2013.
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After this first wave of success, he was then put in charge of the Team Sky cycling team which featured the likes of Bradley Wiggins, Chris Froome and Geraint Thomas and went on to win eight Grand Tours before the team name was rebranded as the INEOS Grenadiers in 2019. Short version: they’ve won a lot.
Across both iterations under the ownership of Ratcliffe’s conglomerate (the fourth biggest chemical engineering company in the world, estimated to turnover £50bn a year), Brailsford enjoyed a decade of dominance as Team Principal before being made Director of Sport at INEOS in December 2021.
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Sir Dave Brailsford’s background might be predominantly in cycling, but he’s more than dabbled in football since heading up INEOS Sport.
Having been put in charge of all sporting activities including cycling, sailing (INEOS Britannia), football — OGC Nice in France, Swiss side FC Lausanne-Sport and now United) — rugby (All Blacks’ official ‘Performance Partner’) and Formula 1 (co-owner of the Mercedes-AMG Petronas team), the Derbyshire-born sports performance director is being entrusted with the Premier League project.
What is Braislford’s role at Manchester United?
With United being folded into the existing INEOS Sports portfolio, Brailsford will continue his role across all disciplines and is expected that an outright sporting director will be appointed to oversee the football side of things at Old Trafford, specifically — of which Ratcliffe and co. have been given ‘full control’ of.
Although John Murtough is currently in post and has been since March 2021, it is thought he will depart the club once INEOS takes over, having faced plenty of criticism over Man United’s transfer policy in that time, including an apparent row with Sir Alex Ferguson over failing to sign Jude Bellingham.
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Names linked with the job include Dougie Freedman (Crystal Palace), Paul Mitchell, who has worked with the likes of (Spurs, RB Leipzig), as well as Dan Ashworth (Brighton, Newcastle), with some reports suggesting the latter two could come in as sporting director and head of recruitment, respectively.
Either way, whoever is given the job will then report to Brailsford and the business magnate from Failsworth above them, who make up what is effectively being touted as a trio of executive board members strictly tasked with footballing matters. So who makes up the third element of that trifecta?
Who else is taking control of footballing operations at Man United?
Whilst Patrick Stewart (no, not the bloke from Star Trek) has been put in charge on an interim basis following the departure of Richard Arnold, the club is still on the hunt for a new full-time CEO and, for all intents and purposes, that individual looks to be Jean-Claude Blanc.
The French businessman and sports executive is best known for his time serving on the board at both Juventus and PSG — his time in Paris coinciding with the Qatari takeover in 2011 and the start of their Ligue 1 supremacy — but more recently joined Ratcliffe’s ranks and
Being made CEO of INEOS Sports in December 2022, like Brailsford, Blanc has become one of the new United owner’s closest confidants and looks set to be installed as the new CEO imminently.
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With the January transfer window now open and the final details of Ratcliffe’s deal soon to be fully ratified by the SEC (Securities and Exchange Commission), the club will be hoping to put all these puzzle pieces in place sooner rather than later.
Once again, full confirmation of all these particulars is still pending and, by the terms of their current agreement, the Glazers could still technically buy out Ratcliffe before he even gets going, so the next few months could prove critical for Manchester United.
Featured Images — Sky Sports/The Manc Group/INEOS (via YouTube)
Sport
Dream Days return at Manchester United as first-team stars meet fans face-to-face
Danny Jones
Man United have made more unforgettable memories with their fan base as they once again invited supporters to the club’s training ground for the latest edition of Dream Day.
Now a bi-annual occurrence, the Dream Day events are not only yet another way of giving back to the local community, but also to give those less fortunate and facing difficult life circumstances a truly wholesome experience.
Set up by the Manchester United Foundation, the player meet-ups provide an opportunity for Reds with life-limiting illnesses to meet their heroes up close and personal.
They’ve always been such special days, and after more than two decades, they’re still bringing smiles to fans’ faces both in the flesh and online.
Commenting on his first attendance as a United player, recent and high-flying signing, Bryan Mbeumo, said: “It’s been a really good experience to take part in the Foundation’s Dream Day. To be able to meet the families, take photos and sign the shirts, I’m just grateful to be here and to make them smile.”
Being cheered as he entered the room at Carrington Training Complex before walking around to meet and greet, he went on to describe it as “just amazing to meet everyone, especially because they are cheering us on every weekend.”
Fellow newboy Benjamin Sesko was also clearly moved by the whole thing, adding: “It’s really special for us, because we can help to put smiles on fans’ faces and answer some questions. I know it helps them a lot, it gives them a great feeling, and for me it’s really nice to give back and help in any way I can.”
With so many senior United squad members in attendance, from established starting XI players like Mbeumo, Harry Maguire, Luke Shaw, Noussair Mazraoui, to youth graduates like Kobbie Mainoo, Ayden Heaven, and many more, virtually everyone possibly available made an appearance.
One particularly touching sight was seeing young Jayden meeting his idol in club captain Bruno Fernandes, who shared a heartwarming embrace.
You can find out more about how to be part of a Man United Dream Day HERE. (Credit: Supplied via MU Foundation)
Speaking on yet another emotional day, Fernandes said: “It’s important as a Manchester United player to take part in these days and to give back to the fans.
“It’s always great to see the kids smiling when they meet us. We can sense the love and support they give to us on and off the pitch – being with them in these little moments is what it’s all about.”
The 12-year-old matchgoer himself was understandably over the moon to meet the ‘Portuguese Magnifico’, telling the Foundation: “It’s been amazing today; I was quite star-struck when they all walked in, I didn’t really know how to react!
“I love all the players, Bruno is my favourite, and he even recorded a message wishing my football team good luck ahead of our game.”
As for his dad, he went on to note: “To see him experience it after everything he’s been going through, you just can’t put it into words. “It means an awful lot to him, and I can see that meeting the players has been so inspiring. They were really lovely with him, and so nice and welcoming.”
From regular school and hospital visits to the return of the upcoming winter Stadium Sleepout, the United Foundation does incredible work across Greater Manchester all year-round, and we’ll never tire of seeing moving scenes like these.
Featured Images — Manchester United Foundation (supplied)
Sport
Salford Red Devils granted another adjournment over unpaid debts
Danny Jones
Salford Red Devils have been given one more adjournment and yet another stay of execution, being given another two weeks to find the money to cover their unpaid debts.
The local rugby league side, which has been wrapped in all manner of struggles both on and off-pitch over the past year or so, reportedly needs to pay around £700,000 to HMRC alone and still owes roughly £5 million in total to various creditors.
To no surprise, regular matchgoers, neutrals and even rivals alike have expressed their continued disappointment with the club, mainly at the lack of transparency and clarity from the organisation throughout this long, drawn-out process.
This is coming from a wire fan but no club deserves to be left in the dark even longer than they already have done it’s nothing but a disgrace to the sport of rugby those owners and the court should be ashamed of themselves.
Updating fans on social media, this is all the information they have communicated at this time: “Salford Red Devils can confirm that HMRC have granted the club a two-week adjournment, providing additional time in which to secure the necessary funds.
“We would like to reassure supporters that we are working tirelessly behind the scenes to ensure a positive resolution. Further updates will be shared as soon as possible.”
It’s worth noting that the current owners have reiterated that they inheited around £3m in existing debt before they took over the club, but assurances over their own investments have still come to nothing; meanwhile, with many still waiting on wages, players and staff alike have now left.
Having been propped up by loan players and emergency loans, the team is now closer to a skeleton crew than it is an outfit capable of competing in the premier division.
Either way, the outrage remains and is only growing stronger. One user wrote on X: “A good approach by them if they was legit would be to engage and bring in The 1873 to bridge the communication black hole (they created).
“The problem with that is if they did it would expose them for what they are… Extortionists using the club as a vehicle.”
More alarm bells were raised recently when assistant coach and Krisnan Inu – who was also director of the company set up to take over the business – withdrew himself from a key position behind the scenes.
Speaking of The 1873, the outspoken supporters trust took no time at all in issuing a response of their own, adding: “The judge presiding over today’s case has adjourned by 14 days. This adjournment has dragged the uncertainty on even longer.
“Every delay makes planning for 2026 harder and keeps the club stuck in limbo when it desperately needs clarity and direction.
“The fans, the players and the future all deserve better — The 1873.”
You can see the rest of their statement in full down below, but for now, what do you make of this seemingly neverending saga, Salfordians?
Danny Jones -
3rd January 2024 
