The Britpop bands of the 90s have a lot to answer for. As the likes of Oasis, The Verve and Blur rose to the dizzying heights of fame, an entire style of dress was popularised alongside their music.
Impelled by the band’s casual fashion statements, fans in Manchester went ‘mad fer’ parkas, polos and retro Adidas jackets. And some still haven’t quite grown out of them.
But of course, it’s not the first time music has led such a fashion revolution. Music, culture and fashion have had a longstanding relationship.
From the mods and rockers subcultures of the 60s and 70s, to the emo and scene kids of the 00s, it’s always been about identity, expression and feeling inspired.
Starting out as a club residency, the brand is now committed to capturing the vibe around Manchester through streetwear – putting a contemporary twist on musically-influenced clothing.
Typical Gallagher fashion altus apparel t-shirt
Tom Horner, founder of altus tells us how his inspirations have shaped his designs.
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“After what started out back in the day as a DJ residency at a club in West Yorkshire in my student days, Altus has always had firm roots in house and techno,” he said.
“Previous pieces that I’ve released have donned DJs that have inspired me, or lyrics from samples or tracks that are synonymous with those genres. My apparel will always give a little nod to house and techno in some way.”
“I go through stages where I’ll hammer disco sounds for a good month, then move in a completely different direction into something darker and more progressive. I think this comes across in some of the apparel I’ve released recently.
altus apparel fitsCanal view in Castlefield. Image: altus apparel
Tom is also a keen photographer and gathers plenty of inspiration from the industrial and gritty backdrop of Manchester itself.
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“I’ve been doing a lot of street photography in and around Manchester, mainly around the canal in Castlefield where I live,” he said.
“The street art has been something that has definitely inspired some of my recent designs and I’m pretty sure that will continue into future drops.”
“My latest piece is a classic beanie hat. This is a very simple design and something that I think reflects my surroundings and recent inspiration from listening to a lot of minimal techno.
“Music is such a powerful way to communicate feelings and emotion. I think both industries have kind of gone back to basics. There’s nowhere to hide anymore. So, unless you’re doing something original or something that you’re passionate about, then it’s quite transparent.”
The altus beanie Image: altus apparel
To maintain the brand’s music-based values, Tom makes sure music remains at the heart of everything altus does.
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He immerses altus in the scene by producing relevant playlists, promoting DJs and mixes, supporting events and gigs and sharing content on social media.
Meanwhile, he remains humble at the thought of people buying his designs and sharing his passions.
“I really hope that my interests and messages resonate with likeminded creatives,” he said.
“It’s a weirdly fulfilling feeling when someone buys a piece that you’ve designed. To say that someone holds similar values, or a common interest with you is one thing, but for someone to invest in a piece that I’ve created feels very special.
“Lockdown has given me the opportunity to realign and really focus on my designs and growing the brand. I’ve got a capsule of hoodies and new tees dropping before Christmas, and each piece is improving in terms of design and quality.”
To get your hands on some altus garms, head over to their website.
Style
Luxury tattoo studio with world-famous clients to open in Manchester for the first time
Daisy Jackson
A tattoo studio with a roster of VIP clients is heading to Manchester, as The London Social prepares to open The Manchester Social.
The world-renowned studio, which counts celebs like David Beckham, Kobbie Mainoo, Declan Rice and Sam Smith as its clients, is opening its first site outside of the capital.
Set to open next week, The Manchester Social tattoo studio will span three floors and 2,200 sq ft on King Street.
They say this new tattoo parlour will be ‘serve Manchester’s elite’ and offer a convenient location for existing regulars, including Luke Shaw and Mason Mount.
The Manchester Social studio will offer the same bespoke tattoo experiences and world-class artistry it’s famous for, but with eight new artists, all from the Manchester city region.
The business is headed up by Miles Langford – named by The Times as one of the world’s most exclusive tattoo artists – and already has tattoo parlours in Fitzrovia, Soho and Angel in London.
It’s famed for fine-line specialty designs and will bring a luxury tattoo space to the historic King Street for the first time.
Miles Langford, founder of The London Social, said: “Opening our first location outside of London is a huge step in our business journey but Manchester seemed like the obvious choice.
Inside The Manchester Social. Credit: Supplied
“A key selling point for me was the building and its location. King Street is known for being the epicentre of luxury in Manchester so it was a no brainer for us to make the decision on where we would fit in best.
“An indescribable amount of hard work has gone into making this store one of our best yet, all whilst maintaining its Manchester foundations and we can’t wait for Manchester to get the experience that our London clients love so well.”
Holly Whitcomb, associate director at DTZ Investors, said: “We’re incredibly excited to welcome such an exclusive brand like The London Social to King Street.
“King Street is known for being the go-to place for luxury retail and leisure and addition of The Manchester Social will be help to diversify the offering on the street, aligning with our ambitions to be a go-to destination in Manchester City Centre.
“From its VIP feel, to star-studded clientele, we’re looking forward to seeing footfall soar on the street.”
The Manchester Social will open on Saturday 5 April at 9 South King Street – find out more HERE.
A Manchester dentist to the stars is offering an exclusive discount for their hugely popular treatment
Kristen MacGregor-Houlston
A designer dentist in Manchester is offering composite bond treatment with a huge saving this month.
Rüh Dental, hailed as one of the top dental surgeries in Manchester and one which counts popular celebs like Helen Flanagan and Molly-Mae Hague as their patients, is offering readers a healthy 10% off composite bonding treatment this month.
The boutique surgery leads the way in creating a perfect smile that both stands out in a crowd but is effortlessly natural.
The whole process can be done in as little as 60 minutes too, depending on how much work you need.
If composite bonding is something you’re new to, it’s a straightforward, smile-perfecting procedure that is designed to give natural results and improve your grin, all whilst preserving the patient’s own teeth.
We caught up with leading dentist Dr Billal Arshad from Rüh, who is an expert in his field and is famed for his dental diligence and artistic flair.
He tells us “Composite bonding is a simple but effective treatment where we sculpt composite onto the teeth to make them look aesthetically pleasing.
“It’s a painless procedure that gives a natural look and lasts up to seven years without damaging the patient’s own teeth.”
You can find more about composite bonding from our Q&A session with Dr Arshad HERE.
You can even check out a whole host of treatments that the dentistry offer and their availability via their official dental portal HERE.
Whilst Rüh Dental Manchester is also known for other treatments like their Invisalign treatments, general dentistry, veneers, etc, this offer is exclusively for composite bonding and for our readers. Quote TheManc10 when you call 0161 348 8738 to book.
Hannah Starkie -
16th November 2020 
