Manchester rapper Bugzy Malone has helped to make Christmas a little more special for some of the city’s most “underprivileged children” this week.
With the big day fast approaching, the popular rapper and actor – real name Aaron Davis – has bought and delivered sacks filled with personalised gifts for 50 children across Manchester to help them have the Christmas “they want and deserve”.
Malone worked closely with his accounts, social workers, and his team at his fashion brand B.Malone to ensure he was able to really “make a difference to the families that are going to receive them”.
After having spoken publicly in the past – both in his music and interviews – about the struggles he faced growing up in a poverty-stricken household in the Manchester suburb of Crumpsall, Malone also told of why he felt it so important to contribute and give back this festive season.
He also offered words of encouragement to younger fans who may be in a similar postition.
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Taking to his social media platforms yesterday to share the reason and motivation behind the donations, Malone said: “Me and my team at [B.Malone] have bought 50 underprivileged children a sack full of presents each.
“The 0161 made a man out of me and Christmas was never a good time for me or my family so hopefully these presents make a difference to the families that are going to receive them.”
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Me and my team at B.Malone have bought 50 underprivileged children a sack full of presents each. The 0161 made a man out of me and Christmas was never a good time for me or my family so hopefully these presents make a difference to the families that are going to receive them.
We have worked closely along side my accountant @PaulCKSedulo and social workers to make sure we knew as much about each individual kid as possible to get them the presents they want and deserve.
He continued: “We have worked closely along side my accountant [Paul Cheetham-Karcz at Sedulo] and social workers to make sure we knew as much about each individual kid as possible to get them the presents they want and deserve.”
“To the children that I have bought these gifts for, if you ever see this, enjoy Christmas day as much as possible and just know things always get better in life.
“Remember it doesn’t matter where you start it’s where you end up.”
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His actions have earned him widespread praise on social media.
The post went on to amass hundreds of thousands of interactions and comments across all social platforms, with many commending Malone for his generosity towards the some of the region’s most vulnerable children at a time when they need it more than ever.
Malone’s donations are believed to be part of corporate accountancy firm Sedulo’s Christmas Toy Appeal 2020.
Speaking on the importance of the appeal, Paul Cheetham-Karcz – Managing Partner at Sedulo – said: “We have been doing our Toy Appeal for almost 10 years now and each year it gets bigger than the last. In almost all cases of the children we support, they wouldn’t be getting a single present on Christmas day if it wasn’t for this appeal [and] that thought is heart-breaking.
“It’s an initiative I am very proud of [but] organising and distributing around 3,000 bespoke presents isn’t an easy task, [so] I would just like to thank all the clients and the team here at Sedulo for coming together to do something good in the community.
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“In my opinion, all businesses should seek ways in which they can contribute to the communities they exist in, and this is just one of how we take our social responsibility seriously.”
You can find out more about The Sedulo Christmas Toy Appeal 2020here.
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Manchester City finally release special Year of the Horse collection for Lunar celebrations
Danny Jones
Manchester City have officially launched their new ‘Year of the Horse’ kit, along with several other items in their latest lifestyle range.
The collection, which has been released as part of the Lunar New Year Celebrations, was leaked online in late 2025 before being officially teased earlier this year, but now Man City have fully unveiled the limited edition clothing items.
It follows the commercial success of their previous Chinese New Year-inspired kits and wider fashion lines over the last few seasons.
For anyone not up to speed on their Zodiac calendar knowledge, 2026 is officially (you guessed it) the year of the horse, hence this choice for the new ‘Capsule Collection’.
“Set in earthy, neutral tones, the limited-edition Year of the Horse Capsule Collection captures both the stillness of vintage Chinese portraiture and the motion of a team in full stride.”
Revolving around a grey and almost beige colour palette, the full drop includes a new pre-match ‘Anthem’ jacket, a dark graphic design tee, a baseball cap, as well as a soft horse plushie.
The focal point, however, is obviously the jersey itself – though it remains to be confirmed whether or not the special seasonal strip will be worn in any games this campaign as other one-off/special limited edition shirts have been in the past.
The price points range from £15 for the soft toy to £90 for the adult shirt, with the aforementioned Puma KING Anthem zip-up jacket already available in six colours.
What do you make of the latest lifestyle collection, Blues?
Somewhat fittingly, the Year of the Horse and other items finally debuted on the same day that their local rivals across the other side of town, Manchester United, released some new threads of their own: the second Adidas x The Stone Roses collection.
As for this years Lunar celebrations, the official plans for here in Manchester city centre have now been revealed. You can find out more down below.
Manchester United officially launch second Adidas fashion collab with The Stone Roses
Danny Jones
After several weeks of teasers, the latest fashion collab between Adidas, Manchester United and The Stone Roses has officially revealed.
We have no doubt this one will be lapped up just as quickly as the first.
Following images of the new Stone Roses x Man United kit and the focal point of this new collection being leaked online earlier this month, the second drop by Adidas has now been unveiled in full.
Releasing another stylistic video to the tune of the legendary Manc band’s famous anthem, ‘I Wanna Be Adored’, players both past and present from the men’s and women’s team star in the launch video.
As you can see, not only did the players get involved with the shoot as expected, but the clip also includes a snippet of archive footage featuring a young Ian Brown in a short but profound talking head.
The Stone Roses frontman, and indeed other members of the band, have never made their love of United a secret – none more so than the late, great Gary ‘Mani’ Mounfield – and the supporters have also shared plenty of it back.
Be it through ‘This Is The One’ being chosen by Gary Neville as the official walk-out song at Old Trafford and various chants sung to Stone Roses tunes, to the previous collab back in February 2024, the two iconic cultural brands pretty much go hand in hand.
Besides the next multi-coloured paint-splashed shirt, which leaked first, as well as a new bucket hat (again, very era appropriate), there are scarves, a graphic design t-shirt, two sets of shorts and even two different pairs of shoes.
Images of the white Stone Roses trainers also popped up in leaks across various Man United fan accounts on social media, but few had seen the black ZX 600 Adidas trainers until now.
What do you make of the latest batch of lifestyle fashion from the club?
Meanwhile, with just days left in the transfer window, it remains to be seen whether new interim manager Michael Carrick will be rewarded for his first two wins against the top two in the league with any reinforcements before the end of January – but there are some rumblings…
Emily Sergeant -
23rd December 2020 
