If the ongoing debate as to whether a Jaffa Cake is actually a biscuit or a cake wasn’t enough as it is, McVitie’s is about to throw another spanner in the works.
The iconic snack food brand is launching a twist on the Jaffa Cake in the form of a doughnut next week.
You heard that right.
The latest variation of the 94-year-old British classic – a Jonut – is a doughnut-shaped ring of sponge with the staple orange-flavoured filling and a dark chocolate coating, and McVitie’s bosses have already admitted that they expect the new creation to “spark further conversation” as the debate continues.
The launch of Jonuts follows the introduction of Jaffa Cake bars and mini rolls, as well as flavour variations of pineapple, cherry and passion fruit alongside the original orange.
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McVitie’s first introduced the Jaffa Cake – named after Jaffa oranges, and containing a simple combination of sugar and tangerine oil to form the sealed layer of jam in the middle – all the way back in 1927, and ever since then, Brits have been debating whether the sweet treat is a biscuit or cake.
In 1991, the biscuit brand successfully managed to argue that the treat – which has been regularly voted among Britain’s favourite biscuits – are in fact cakes and therefore exempt from VAT, but a later tribunal then determined that, while certain characteristics of the Jaffa Cake were cake-like, including the ingredients and texture, it was also the size and shape of a biscuit, and packaged and sold alongside biscuits.
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This means that it’s presented to be eaten with your fingers, and not with a fork like cakes are generally consumed.
So, who really knows.
McVitie’s
Speaking ahead of the launch of Jonuts next week, Emma Stowers – Brand Director at McVitie’s – said: Emma Stowers, said: “We love hearing debate about our Jaffa Cakes, and the launch of our Jaffa Jonuts is sure to spark further conversation.
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“We’re excited to offer a new twist to our fans, as the fusion between Jaffa Cakes and doughnuts brings an exciting and original taste experience to those who love a treat”.
McVitie’s Jaffa Jonuts will be on the shelves at Tesco stores up and down the country from 16th May, and other retailers from the end of June, and will be either sold in boxes of four for around £1.99, or in individually-wrapped single packs for 60p.
Featured Image – McVitie’s
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A Twilight rave is coming to Manchester with DJs blasting 2000s indie and emo anthems
Emily Sergeant
A Twilight rave is coming to Manchester this spooky season.
It’s been nearly 20 years since the release of the titular first film in the Twilight Saga, based on author Stephanie Meyer’s bestselling book series of the same name, but despite two decades having passed, the films remain as beloved as ever.
Twilight went on to become a global phenomenon when it first hit cinemas back in November 2008, not just with its target audience of teens and young adults, but with people of all ages – making stars out of its lead actors Robert Pattinson and Kristen Stewart in the process, and generating millions at the box office.
With the impact it had on the culture at the time, it’s no wonder Twilight remained among fans’ favourites all these years later.
And this success is why events company Throwback Events is hosting a series of Twilight Raves across the UK and Europe this autumn, making a stop off here in Manchester in late November with tickets now on sale.
The event description reads: “Bella, where the hell you been loca? Join us as we celebrate Twilight at the club, where every day is Hoa Hoa Hoa season.
“Step into the shadows and relive the magic, mystery, and eternal romance of Twilight. Get ready for a night of anthems, nostalgia, and glittering darkness as we transform the dancefloor into Forks’ most iconic vampire coven.”
DJs will be spinning Twilight soundtracks on the night, alongside dark pop, emo, indie, and 2000s bangers, as well as playing fan edits from the films on big screens.
Oh, and to make it all the better, dressing up as vampires and werewolves is ‘highly encouraged’.
Fancy it then? The Twilight Rave is coming to the Deaf Institute in Manchester on Saturday 21 November, and tickets will set you back upwards of £7 each.
Manchester cinemas are offering tickets to big blockbusters for just £4 this weekend
Emily Sergeant
You can watch some of the year’s biggest blockbusters for just £4 this weekend.
That’s because, to celebrate National Cinema Weekend (5-6 September), Vue has announced that it’ll be offering cut-price tickets to everything from the latest blockbusters and family favourites, to indie horrors and classic re-releases, so you don’t have to break the bank to enjoy the full cinematic experience this autumn.
Some of the highlights currently showing that you’ll be able to see for just £4 include summer hits like Spider-Man: Brand New Day, The Odyssey, and Toy Story 5, as well as the recent release of Ridley Scott’s latest film, The Dog Stars, starring Jacob Elordi.
Family favourites such as Harry Potter and the Chamber of Secrets,Paw Patrol: The Dino Movie, and Cars will also be screening over National Cinema Weekend.
Meanwhile, horror fans can also catch new releases Insidious: Out of the Further, and indie horror Leviticus, or see the year’s biggest horror hit, Obsession, if you haven’t already.
The best bit about the offer? It applies to every seat on every showing, all weekend long.
This means that film lovers can enjoy Vue’s biggest and comfiest seats, Ultra Lux, which are strategically positioned to give the best possible view of the big screen – with extra-wide armrests, back and leg rests that recline independently, a personal table for snacks and beverages, and a state-of-the-art wine cooler, all for just £4 each.
Mike Anton, General Manager at Vue Manchester Printworks, said it’s been ‘an incredible year’ for film, adding: “This National Cinema Weekend, we want to celebrate the big screen experience by giving back to our audiences.
Emily Sergeant -
12th May 2021 
