size? and Nike partner with We Love MCR for exclusive ‘Nike Air Force 1 Manchester’ launch
Sportswear giants Nike, size? and the We Love MCR Charity are launching an exclusive new rendition of the classic Air Force 1 to celebrate and support the City of Manchester.
The new collaboration pays homage to the Manchester ‘Worker Bee’.
The well-known ‘Worker Bee’ has been an emblem for the city since the Industrial Revolution and a symbol of Manchester’s hard work, resilience and unity.
As part of the launch, footwear company size? is donating 10% of sales from the Nike Air Force 1 Manchester shoe to the We Love MCR Charity and its ‘Manchester’s Rising Stars Fund’, which helps ambitious young Mancunians from disadvantaged backgrounds take their next steps to success in work, qualifications and entrepreneurship.
The Air Force 1 Manchester design has a premium leather and suede upper – featuring a neutral colour palette of tan and brown tones, with a sail midsole and a grey outsole – and, in a nod to the bee and the city of Manchester, the tongue is decorated with a honeycomb-like mesh, and sits alongside an embroidery of the ‘0161’ area code.
The iconic silhouette is finished off with the ‘Worker Bee’ motif on the lateral as a way of celebrating everyone who is proud to call themselves Mancunian.
Speaking on the release of the shoe, Councillor Tommy Judge – Lord Mayor of Manchester and Chair of We Love MCR Charity – said: “This fantastic initiative unites Manchester’s iconic Worker Bee with a world-class product.
“It is our greatest brand collaboration so far, by far”
“The funds we raise from every pair bought means we can support young Mancunians from disadvantaged backgrounds to fulfil their potential. Our Manchester’s Rising Stars Fund awards grants to ambitious young people, to help them take their next steps to success in work, qualifications or entrepreneurship.
“With this help from size? and Nike, we can give a leg-up to even more talented young people looking to succeed in Manchester.”
Fancy getting your hands on a pair?
With only 3,000 pairs of the shoes up for grabs, the Nike Air Force 1 Manchester size? exclusive – priced at £130 – will be open for raffle entry to reserve a pair from 8am on Sunday 15th November.
This must be done via the size? ‘launches’ app, which you can download here.
The raffle will then officially close at 8am on Thursday 19th November, and the lucky chosen raffle winners will then be given access to purchase a pair of these limited-edition trainers.
To find out more about We Love MCR Charity’s ‘Rising Stars Fund’, and how your purchase of the exclusive Nike Air Force 1 Manchester can truly make a difference to those who need it, head on over to the We Love MCR Charity website here.