A local grassroots music charity is holding a special giveaway of exclusive Oasis x adidas Originals merch to celebrate Liam Gallagher becoming their latest ambassador.
The legendary British frontman and global rock icon is no stranger to teaming up with charities, but this latest project is seeing him focus on his hometown and the Manc music scene more than ever.
Brighter Sound, who are based right here in Manchester city centre, announced the one and only Liam Gallagher as their latest collaborator on Monday, 1 June, but that’s not all.
As mentioned above, they’re also holding a prize draw to raise funds for the cause, with some special kicks up for grabs – and they’re a model that became collectors’ items almost instantly.
The local music development organisation, which has been helping support young artists and aspiring creatives for more than two and a half decades at this point, revealed Liam would be teaming up not only to help promote fellow Mancunians in and around the music industry.
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But there’s still much more to it than that.
With this special fundraising initiative also on the table – as are a limited edition pair of his sold-out adidas Achille SPZL trainers (including the extremely rare and highly sought-after Japanese-exclusive version) as part of the giveaway – this marks a commitment to supporting up-and-coming talent.
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All proceeds from the charitable prize draw will go towards a crucial pot of money that will then go directly towards backing rising musicians across the region.
In case you haven’t seen the shoes in question, both Liam and his elder sibling Noel teamed up with adidas Originals during the Oasis Live ’25 merch boom and reunion tour phenomenon as a whole, each creating their own special ‘Spezial’ design. You can see more of them down below.
They obviously flew off the shelves rather quickly.
Speaking in an official statement, the 53-year-old said of the fresh partnership: “I’m honoured to be an Ambassador for Brighter Sound and support the new generation of creatives launch their music projects. We need more help for the arts, especially for the working class.”
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Getting to work in and around his native territory across Greater Manchester will no doubt be an added bonus for the Burnage-born Gallagher brother.
As for Brighter Sound, the organisation’s director, Kate Lowes, added: “It’s a real honour to be working with Liam and his team on this special prize draw, and to welcome him as an ambassador for Brighter Sound. Manchester is an incredible place for music – and Liam and Oasis are a huge part of that story.
“This partnership reflects a shared commitment to making sure that more amazing talent continues to grow from the city and find its place on the world stage.”
For anyone looking to enter the prize draw and help support Brighter Sound’s work across Greater Manchester, you can do so right HERE.
Jimmy Bradbury, Reuben Haycocks, Aoife Anson O’Connell, and Paddy Murphy – better known together as Westside Cowboy – formed back in 2023 when they were students at the Royal Northern College of Music, so while they may not all be from Manchester, they definitely have the spirit of our city at the heart of everything they do.
After playing in different bands across the city throughout their student years, the four-piece joined forces to create Westside Cowboy – an indie rock collective credited with self-coining the genre of ‘Britainicana’.
Put simply, Britainicana is a cultural concept that mixes the hazy, mythic feel of American country and folk, with the sound of raw British punk, indie rock, and small-town life.
Westside Cowboy have released their debut album, It Goes On / Credit: Clementine Schniedermann (Press Shots – Supplied)
If that sounds like your cup of tea, then you’ll be pleased to know that Westside Cowboy have released their debut album, It Goes On, to the world today (21 August).
And the reception from critics, arguably, couldn’t be better.
Prior to the release of their debut album, the band had released two EPs, including So Much Country ‘Till We Get There in January earlier this year, and had started to make a name for themselves with their popular debut single ‘I’ve Never Met Anyone I Thought I Could Really Love (Until I Met You)’ in 2024.
They went onto make even further waves when they supported equally-rising American rock band Geese on their UK and Irish tour back in March – with many fans calling it one of the best support and main act combinations in some time.
Three singles from their debut album were shared with the world ahead of its release – ‘Kick Stones (The Boys)’ came first, followed by ‘Pin Up Boys’ and ‘Dobro’.
So, it’s fair to say the anticipation for album was high… and if the reviews are anything to go by (which we think they are), it looks like the band has very much delivered what they set out to achieve.
Westside Cowboy’s debut album It Goes On is now available to stream, or you can purchase a physical copy in a range of formats from their website here.
Take a listen👇
Featured Image – Press Shot (Supplied)
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BBC Introducing LIVE is back with events across the North for grassroots music artists
Emily Sergeant
BBC Introducing’s flagship live event will return with a huge lineup of activities for aspiring musicians and music creators this autumn.
To celebrate and champion undiscovered talent across the country, BBC Introducing LIVE will include an array of live performances, immersive workshops, educational panels, and networking opportunities for grassroots artists, DJs, and music creators, all at the start of their careers.
Introducing LIVE will head across the UK, including hosting four special gigs in Leeds and a songwriting camp in Manchester.
The BBC Introducing Songwriting Camp is an invite-only event offering an ‘unparalleled’ experience for artists and creatives to develop skills and collaborate with industry professionals in a real music studio.
Then, on Saturday 28 November, BBC Introducing will host four showcases across Leeds, celebrating some of the best new music from across the UK – with independent music venues The Wardrobe, Belgrave Music Hall, and Oporto all taking part.
While up in Sunderland, following the success of BBC Radio 1’s Big Weekend there earlier this year, a special takeover event will take place at The Fire Station – with a day of panels, workshops, open mics, and an industry feedback centre planned, all designed to support and inspire the next generation of musicians and music industry professionals.
Other northern cities hosting events during this year’s programme are Gateshead, and major music city Liverpool.
Many successful artists, including the North’s very-own Sam Fender, as well as big names like Ed Sheeran, Raye, Olivia Dean, and Loyle Carner, all began their careers with support from BBC Introducing.
“Championing and nurturing artists and creatives is at heart of everything BBC Introducing does, and so I’m excited that Introducing LIVE will be returning in November for our biggest year yet,” commented Kelly Betts, who is the Editor of BBC Introducing.
“BBC Introducing will be at events, panels, and gigs across the UK giving emerging talent the opportunity to learn from industry experts, make music and connect with fellow artists.
“Music has the power to unite, inspire, and shape our culture and BBC Introducing’s flagship event will help some of the UK’s rising stars on their journey to achieve this.”
Danny Jones -
2nd June 2026 
