Can you believe it? It has been ten years since Deliveroo arrived in our lives, transforming our takeaway options from pizzas and kebabs to run the length and breadth of Manchester’s restaurant scene.
A decade ago, the idea of being able to order a meal from your favourite restaurant to your door seemed like a real curveball. To be honest, It just wasn’t done – but now it seems like the most normal thing ever.
So, come 2040, will we all be as accepting of VR dinner parties, 3D printed meal plans and breath prints? Experts working for Deliveroo certainly seem to think so.
The Delivery giant has published a unique look into the future of food, and released its Snack To The Future report to mark its 10th anniversary.
Bringing together leading futurists and experts from the worlds of food, science, technology and innovation, the report offers a forward-looking view of how the nation will be eating by 2040 and how our dinner tables are set to revolutionise.
ADVERTISEMENT
Image: Supplied
Research commissioned by Deliveroo has revealed that in the next ten years, you’ll be able to virtually smell and taste your takeaway before choosing your order, amongst other things.
The report from Deliveroo and guest experts including Georgie Barrat (Technology Journalist and TV Presenter on The Gadget Show) and Tom Cheesewright (applied Futurist), reveals key predictions and technological advancements by 2040 that are set to rock consumers’ worlds.
ADVERTISEMENT
These include breath-prints, me-ganism Diets, foodgasms, edible beauty, 3D printed meal plans, VR dinner parties and restorative restaurants by 2040, as well as ‘wine cordials’ that will mimic the flavour of alcohol and personal AI diet planning assistants.
Dystopian? A little.
Image: Supplied
Deliveroo’s new report outlines exactly what these terms mean and how experts think they will manifest in the next decade. Keep reading to find out the key points made by experts.
ADVERTISEMENT
What is in Deliveroo’s Snack to the Future report?
o BREATH-PRINTS: Find out how breath-prints will make our future food decisions for us. Expect personal tech devices to be enabled with BreathTech, meaning you can breathe on your device and get a deep level of insight into what foods you should be eating to have optimal impact on your individual health and wellbeing
o ME-GANSIM: Move over Keto, the predicted next big thing in dieting and set to be the mainstream diet of the future, is the Me-gan diet (Me-ganism); a hyper-personalised diet which is fully bespoke to your individual nutritional needs, powered by AI technology
o PERSONAL AIs: Underpinning the Me-gan diet and lifestyle, AI technology will offer you your own personal AI (a life long AI buddy) which will help automate and tailor what you are eating based on preferences and needs at any given time
o FOODGASMS: Food that makes you feel… food delivery services will be using additional digital audio and visual content to elevate the meal enjoyment experience, so much so that it could take food pleasure to the next level with ‘foodgasms’ (braingasms via what you eat)
o EDIBLE BEAUTY: Get ready to see the food and beauty industry become more integrated than ever with a rise in edible beauty products like anti-aging ice-cream and the chance to dine from hormone-balancing and dopamine driving menus
ADVERTISEMENT
o 3D PRINTED MEAL PLANS: From packed lunches to printed lunches, food prep is about to become a lot easier with advances in 3D printing technology helping you create perfectly portioned and nutritionally balanced meals, of your choice, at home
o VR DINNER PARTIES: Dine with celebrities, royals and late loved ones in your favourite holiday destination, or recreate food moments from famous movies thanks to VR technology, which will simulate dining experiences from the comfort of your home – think: enjoying a delightful breakfast at Tiffany’s, while you’re tucking into a bacon sandwich on the sofa
o FAREWELL FUSSY EATERS: Thanks to VR and AR technology, your brains could be tricked into thinking you are eating something you are not, for example, if you are a fussy eater who doesn’t want to eat vegetables, you could put on smart glasses and think you are eating chocolate or sweets
o RESTORATIVE RESTAURANTS: New restaurant concepts will remove outside world distractions, with personal tech devices banned at entry and a rise in the popularity of silent cafés and restaurants, ONLY offering tables for one to encourage mindful eating
o PASS THE AMARANTH: Whole grain staples, such as corn or maize, are about to look very different with alternatives such as amaranth, fonio, sorghum, teff, khorasan, einkorn and emmer, all likely to be mainstream in 2040
ADVERTISEMENT
o ALT-OHOL: As the nation increasingly seeks alcohol alternatives, we can expect to see a rise in popularity of ‘wine’ cordials that mimic the taste and flavour profile of real wine, without the negatives
Speaking on the report and the predictions for the future of food Will Shu, Founder and CEO of Deliveroo, said: “I started Deliveroo in 2013 with a mission to connect people to the best quality food from local restaurants and deliver it directly to people’s doors.
“It has been an incredible ride over the past ten years and I am really proud of what we have built.
“As we look towards the next decade and beyond, Deliveroo will continue to create exciting new innovations in food delivery, build new and better consumer experiences and take Deliveroo beyond functionality and convenience to really capture the passion and emotion of food.”
Featured image – Supplied
Eats
The Cut and Craft are hosting a bottomless Boxing Day brunch this year
Danny Jones
This holiday season, The Cut and Craft are hosting an extra lavish take on their usual bottomless brunch on Boxing Day.
Suddenly, we’re looking forward to 26 December maybe even more than our mam’s Christmas dinner…
Yes, the much-loved steak and seafood restaurant is already well-known for one of the best bottomless brunches in Manchester, not to mention evening meals, but they always elevate things even further over the festive period.
Promising top ingredients, the best booze labels you could ask for, as well as stunning service in an even more stunning room, you can’t go wrong if you’re looking to make the most of your toasts this Boxing Day – and don’t worry, vegetarians: there are some great options for you, too.
Typically held over a long weekend, The Cut and Craft bank holiday bottomless brunch will be held for the last time this year on the final Friday of 2025. You couldn’t ask for more perfect timing than that.
The group have transformed the beautiful room in the heart of the city into what they’ve dubbed “a scene straight out of Miracle on 34th Street.
Adorned with grand wreaths, the reliable warmth of twinkling fairy lights, stockings hanging in front of the fire in ‘The Gossip Room’, plus Santa guarding the wine cellar, the only thing more inviting than the space is the menu.
Besides the usual 90 minutes of non-stop Moët & Chandon champagne, as well as DJs, live entertainment and dancers, the food offerings include flat iron steak and chips served on a hot stone with a grilled tomato and signature salt.
If you prefer something to steer away from the red meat/have already had plenty over Christmas, you can go for grilled seabass with Duchess potatoes, gremolata, hazelnut and cauliflower sauce, OR opt for the halloumi fajitas packed with roasted peppers and onions, guacamole, salsa and chive sour cream.
You can even load these up even further with the addition of free-range British chicken breast, rump steak (if you change your mind on the day), and even king prawns.
We’re almost drooling just thinking about all this – as are our mates from The Hoot after confirming the same promotion is available at their equally gorgeous sites over in Leeds.
Veggie options are Cut & Craft’s ‘Redefine Flank Steak & Chips’ (tender flank-style cut of plant-based steak), or spicy cauliflower wings, served with broad beans, English garden peas, buckwheat, baby gem, baby spinach, broccoli couscous, toasted cashews, pistachio crumb, and maple-mustard dressing.
Once again, all of this can be tweaked here and there by the exceptional waiting staff; for instance, if you’d rather wine than champers, you can always swap the bubbly for Whispering Angel Rosé, which will be served straight from their limitless fountain.
Guests who fancy visiting Cut and Craft for Boxing Day 2025 can choose between a bar table with unlimited Whispering Angel drinks only from just £55, or go all out with a restaurant table and a dish from the set brunch menu starting from £75.
The full Moët fizz upgrade package will set you back £100, if you’re really looking to indulge yourself this year, and who could blame you? It’s a long, old winter, after all.
If you’re interested in securing your seat at 38-42 Mosley St, bookings are available from 1pm onwards, and you can reserve your table right HERE.
Three Manchester pubs are officially serving some of the best Guinness in the UK
Daisy Jackson
Guinness has released the first edition of its Harp Guide, which has highlighted the best pubs around the UK to grab a pint of the black stuff – and three are here in Manchester.
The iconic Irish brewery has singled out just 35 British pubs that are serving worthy pints of Guinness stout.
Of the three in Manchester that made the list, one is a legendary Irish pub in the city centre, while the other two are neighbours out in the suburbs.
Up first is – unsurprisingly – Mulligans of Deansgate, an authentic Irish pub in the heart of Manchester city centre that’s been a popular watering hole for Mancs for more than a century, selling more than 13,000 pints a week.
The pub expanded last year and now has two spaces – its traditional, den-like ground floor, and its much larger live music space with vaulted ceilings upstairs.
Pádraig Brady, owner of Mulligans, said: “Being recognised in the inaugural Guinness Harp Guide is a real privilege.
“It’s no secret that every pub gets the same kegs of Guinness delivered, but what makes the difference is everything that happens after that.
“The right equipment, correct cellar procedures and conditions, staff who know how to pour it perfectly, the atmosphere, the daily live music – it all matters. We’ve always focused on doing things consistently, and being the sole Manchester city centre pub in the guide is testament to that consistency.”
Mulligans in Manchester is in the Guinness Harp Guide. Credit: The Manc Group
Next in the Harp Guide is Kennedy’s in Didsbury, a pub which has only been open since August following the success of its original location in Altrincham.
The pub recently welcomed Yard & Coop into its kitchens too, so you can get a traditional Irish spice bag with your Guinness.
Kennedy’s said: “We are super excited to announce that we, amongst 34 other bars across GB, have been selected for the Offical Guinness Harp Guide 2026.
“Not only is this an exceptional achievement within the Guinness community, but it’s an accolade that represents everything we work towards here at Kennedy’s Irish Bar.
“The Guinness Harp Guide celebrates those few bars that capture the warmth, character, and vibrancy that makes enjoying a Guinness so special, and of course, those that serve beautiful Guinness’.”
Completing the list is The Station pub, also in Didsbury, a cosy local favourite and key stop on the legendary Didsbury Dozen pub crawl.
This popular Irish pub has sports, live music three nights a week and a serious love of Guinness – and now it’s officially one of Britain’s best spots to drink it.
These are officially the spots to head if you’re a discerning Guinness fan.
Georgina Pellant -
28th June 2023 
