A new campaign is being launched to stop no-shows at restaurants – which cost the hospitality sector a devastating £16bn per year.
Statistics show that 25 per cent of people who book tables online do not turn up for their reservations.
The new #NOMORENOSHOWS campaign, launching on Thursday (July 16) has been designed to halt this from happening as restaurants and bars struggle to get back on their feet.
Hospitality has had to make numerous sacrifices to reopen in the current climate, cutting capacity to ensure social distancing measures and serving limited menus with fewer staff.
According to hospitality recruitment consultancy, Sixty Eight People, just a small number of no shows may now be the difference between business success or failure.
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Antonia Lallement from Gusto Italian has joined forces with this organisation to unveil the #NOMORENOSHOWS campaign in Greater Manchester; aiming to spread awareness and change behaviour.
Abi Dunn, founder of Sixty Eight People, explained: “Our beloved hospitality industry is fighting for its life after the catastrophic events of the last three months. We are slowly getting back on our feet but let’s be blunt – with already reduced capacity we simply won’t survive if the current level of no shows continue.
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“British people tend to feel embarrassed about cancelling. We want to say it’s OK to cancel, in fact you’re helping us out! In no other area of business is it acceptable to renege on a contract in this way. We have to change the way people behave and the notion that no shows are acceptable.
“Greater Manchester is a metropolis of bars, dining, coffee hang outs, gastronomic delights and nights to remember. Please help them all stay open!”
The movement starts with a social media ‘thunderclap’ on Thursday 16 July at 10am and hopes to reach as many potential customers across the region as possible – making the process of cancelling tables in advance “as natural as leaving a tip for good service.”
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Hospitality leaders, operators and employees will be posting the #NOMORENOSHOWS tile on Instagram, calling on their own network of customers, family and friends to share the image, too.
The #NOMORENOSHOWS encourages customers to embrace a simple philosophy:
The campaign has already gained support from the region’s hospitality leaders, including CEO of Northern Restaurant & Bar Manchester, Thom Hetherington.
Thom said: “A ‘one-size fits all’ approach of deposits or similar won’t work for every restaurant, and the brilliance of this campaign is that it isn’t prescriptive, it leaves spaces for individual operators to put their own processes in place.
“‘No showing’ has to become socially and morally unacceptable behaviour amongst diners everywhere. It damages businesses and can cost peoples’ jobs, and no one should want to have that on their conscience.
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“With a large but close-knit hospitality industry, including some very powerful voices, I think Manchester is perfectly placed to lead the charge with a campaign for no more no shows.”
Sacha Lord, Night Time Economy Adviser for Greater Manchester is also behind the campaign.
“We already know how tight margins are with restaurants, but sadly over the last couple of weeks, many operators are reporting no shows on bookings,” he commented.
“With the sector already on it’s knees, we need to support the industry and help wherever we can.
“If you want to cancel your booking, that’s totally fine, but please let the restaurant know, the earlier the better, so that they can rebook your table.”
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Recent viral tweets from well-known Manchester operators have also emphasised the need for action.
Anyone wishing to show their support for the sector and receive the tile and message ahead of Thursday should email [email protected] or DM any of Sixty Eight People on Twitter, Facebook or Instagram.
The Manc is helping local businesses and venues get back on their feet after lockdown with our #BuzzingToBeBack campaign – offering as much support and exposure for Manchester hospitality as possible.
Read more about what we’re doing for the industry here.
Eats
Gary Neville’s St Michael’s development reveals plans for FOUR new food and drink openings
Daisy Jackson
Gary Neville’s landmark St Michael’s development has revealed a major new food and drink arrival – actually, FOUR new arrivals.
The huge site in the city centre has announced that acclaimed restaurant group Pasture will be opening four different food and drink destinations here, including a new era for the Sir Ralph Abercromby pub.
Pasture will also have a flagship restaurant on the ground floor of the 43-storey St Michael’s tower, operate the W Lounge hotel bar, and breathe new life into the much-loved historic pub that has stood here long before the development began taking shape.
Pasture has partnered with Relentless Developments and Salboy to bring its food and drink offering to the huge city centre scheme.
The group will take over the much-loved historic Abercromby pub, which is being sensitively restored as part of the development, as well as Terrace, an outdoor dining destination serving a Mediterranean-inspired, all-day menu.
Together, the four concepts will bring a varied hospitality offering to St Michael’s, adding to the restaurants and bars already operating at No.1 St Michael’s such as Circolo Popolare and Chotto Matte.
Founded in 2018 by chef-owner Sam Elliott, Pasture began in Bristol and has since expanded into Cardiff and Birmingham, becoming known for its expertly prepared meat, lively atmosphere and commitment to provenance.
St Michael’s will welcome Pasture to ManchesterSt Michael’s new food and drink offering will also feature an outdoor terracePasture is coming to Manchester
Speaking about the announcement, Sam Elliott said: “Manchester is a city with a huge personality, a strong independent spirit and a real passion for great food, so bringing Pasture here is incredibly exciting.
“St Michael’s gives us the opportunity to create something that goes beyond a restaurant, with four distinct destinations that each have their own identity while sharing the same values around quality, provenance and memorable experiences.
“From our signature open-fire cooking at Pasture Manchester and Mediterranean-inspired all-day dining at Terrace, to the atmosphere of W Lounge and the much-loved character of the Abercromby, we’re looking forward to becoming part of the city’s dynamic hospitality scene.”
Gary Neville, director of Relentless Developments, said the restaurant group was exactly the kind of operator the team wanted to attract to St Michael’s.
“When we started St Michael’s, our ambition was to create a destination in the heart of Manchester that genuinely reflects the energy, confidence and character of the city.
“Pasture is exactly the kind of operator we want to attract. Sam and his team have built something special, and bringing four distinct concepts into the scheme will add another layer of quality and personality to what we’re creating here.”
The announcement forms part of the second phase of St Michael’s, which also includes 75,000 sq ft of premium office space, a 162-room W Hotel and 217 W Residences within the 43-storey tower.
No opening dates for the four Pasture venues have been confirmed yet.
Inside Counter, Manchester city centre’s newest restaurant with beef croissants and Vimto trifle
Daisy Jackson
Manchester has a brand-new restaurant right in the city centre, where modern British cooking shines.
Counter comes from acclaimed chef Andrew Sheridan, who just weeks ago launched Arcadian over in Didsbury – and now he’s continuing to put his stamp on Manchester with this newest launch.
Taking a spot in a new building off South King Street, the space itself is dominated by huge elm trees that line the restaurant as a centrepiece, as well as a looming metal face sculpture.
And at the top of it all is an open kitchen where you can watch the chefs at work, creating meat- and fish-forward plates.
Expect stand-out dishes like a flattened croissant topped with beef tartare, loaded flatbreads, and huge sharing dishes like a roasted duck sharing platter, and wagyu ribeye.
There are also not-so-subtle nods to Manchester on the dessert menu, with a Vimto 1908 trifle that’s bringing together Vimto jelly, baked yoghurt, vanilla sponge, blackcurrant, raspberry and custard; plus The Manchester Glory that layers vanilla custard, raspberry, coconut ice cream, banana, toasted coconut, whipped mascarpone and cherry.
The beef tartare croissant and carrot flatbreadA huge duck sharer from Counter restaurant in ManchesterGrilled lamb chops
The new restaurant, which comes from Open Restaurant Group, will officially open its doors on Monday 9 November, with 60 covers.
The best seat in the house is at the chef’s counter, where diners can look directly out onto the pass at the kitchen in action.
And the best section on the menu has to be the grill, with plates like the satay spatchcock chicken, turbot steak, and sides such as gravy fries with beef dripping, and mac and cheese brulee.
Andrew Sheridan, chef and co-founder at Open Restaurant Group, said: “For us, great cooking isn’t about sticking to rules or defining food by where it comes from. It’s about taking the best flavours, textures and ingredients from around the world and bringing them together in ways that surprise people.
“We start with great produce, take inspiration from different food cultures and have fun with it, creating dishes that are bold, playful and full of flavour.
“Manchester is creative, loud and full of character, and we wanted Counter to reflect exactly that. It’s a place where great food meets a sense of occasion, without ever taking itself too seriously.
“Whether you’re joining us for lunch or dinner, we want Counter to feel like a natural part of the city, somewhere you come back to time and time again.”