A new campaign is being launched to stop no-shows at restaurants – which cost the hospitality sector a devastating £16bn per year.
Statistics show that 25 per cent of people who book tables online do not turn up for their reservations.
The new #NOMORENOSHOWS campaign, launching on Thursday (July 16) has been designed to halt this from happening as restaurants and bars struggle to get back on their feet.
Hospitality has had to make numerous sacrifices to reopen in the current climate, cutting capacity to ensure social distancing measures and serving limited menus with fewer staff.
According to hospitality recruitment consultancy, Sixty Eight People, just a small number of no shows may now be the difference between business success or failure.
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Antonia Lallement from Gusto Italian has joined forces with this organisation to unveil the #NOMORENOSHOWS campaign in Greater Manchester; aiming to spread awareness and change behaviour.
Abi Dunn, founder of Sixty Eight People, explained: “Our beloved hospitality industry is fighting for its life after the catastrophic events of the last three months. We are slowly getting back on our feet but let’s be blunt – with already reduced capacity we simply won’t survive if the current level of no shows continue.
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“British people tend to feel embarrassed about cancelling. We want to say it’s OK to cancel, in fact you’re helping us out! In no other area of business is it acceptable to renege on a contract in this way. We have to change the way people behave and the notion that no shows are acceptable.
“Greater Manchester is a metropolis of bars, dining, coffee hang outs, gastronomic delights and nights to remember. Please help them all stay open!”
The movement starts with a social media ‘thunderclap’ on Thursday 16 July at 10am and hopes to reach as many potential customers across the region as possible – making the process of cancelling tables in advance “as natural as leaving a tip for good service.”
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Hospitality leaders, operators and employees will be posting the #NOMORENOSHOWS tile on Instagram, calling on their own network of customers, family and friends to share the image, too.
The #NOMORENOSHOWS encourages customers to embrace a simple philosophy:
The campaign has already gained support from the region’s hospitality leaders, including CEO of Northern Restaurant & Bar Manchester, Thom Hetherington.
Thom said: “A ‘one-size fits all’ approach of deposits or similar won’t work for every restaurant, and the brilliance of this campaign is that it isn’t prescriptive, it leaves spaces for individual operators to put their own processes in place.
“‘No showing’ has to become socially and morally unacceptable behaviour amongst diners everywhere. It damages businesses and can cost peoples’ jobs, and no one should want to have that on their conscience.
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“With a large but close-knit hospitality industry, including some very powerful voices, I think Manchester is perfectly placed to lead the charge with a campaign for no more no shows.”
Sacha Lord, Night Time Economy Adviser for Greater Manchester is also behind the campaign.
“We already know how tight margins are with restaurants, but sadly over the last couple of weeks, many operators are reporting no shows on bookings,” he commented.
“With the sector already on it’s knees, we need to support the industry and help wherever we can.
“If you want to cancel your booking, that’s totally fine, but please let the restaurant know, the earlier the better, so that they can rebook your table.”
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Recent viral tweets from well-known Manchester operators have also emphasised the need for action.
Anyone wishing to show their support for the sector and receive the tile and message ahead of Thursday should email [email protected] or DM any of Sixty Eight People on Twitter, Facebook or Instagram.
The Manc is helping local businesses and venues get back on their feet after lockdown with our #BuzzingToBeBack campaign – offering as much support and exposure for Manchester hospitality as possible.
Read more about what we’re doing for the industry here.
Eats
Beloved Manc butty shop Bada Bing set for a sensational return to the city centre
Danny Jones
Sandwich lovers rejoice because one of the finest butty shops to ever grace Manchester is returning: that’s right, Bada Bing is bada-back!
The Sopranos-inspired deli and sandwich shop that took its name from one of the central locations featured in the iconic US drama (yes, the strip club), was a huge success when it first opened in Manchester a few short years ago, so it was a huge blow when it closed in February 2022.
Starting out by serving sandwiches out of a window at The B Lounge pub on Paton Street near Piccadilly, before moving to a small kitchen on Radium Street and eventually setting up their stall inside Ancoats General Store, they would regularly have lines around the block every lunchtime.
These Italian-American sarnies were so popular you’d often struggle to get your claws on one – and believe us, they really are a two-handed task – as they’d sell out on what felt like most days. But now, whether you were a regular or someone who missed out, there is hope once again:
Announcing their sensational return to a new site over in the Northern Quarter, which will now mark the fourth premises they’ve popped up at, Bada Bing is back with a bang and, as you can, they dropped the news with one of the best reveal videos we’ve ever seen.
If you know, you know…
Set to take over 125 Oldham Street, owners Sam Gormally and Meg Lingenfelter haven’t yet graced us with an opening date but the new unit should hopefully be open sooner rather than later.
The duo, who previously worked at fellow NQ favourite Another Heart to Feed, came up with the concept during lockdown and it didn’t take long for the idea to take off, nor for them to earn their spot amongst the very best sandwich places in Manchester.
Seriously, these things were so big and unwieldy (in the best way possible) that they even used to come with eating instructions: both hands and the trademark Tony Soprano hunch recommended, though the slightly stained wife-beater, boxer shorts and open dressing gown look is optional.
From slices of provolone cheese, all the thinly sliced Italian meats you could think of and the closest thing to actual ‘gabagool‘ as you’ll find in Greater Manchester, the menu was fitting of being served up to the iconic characters that once sat outside Satriale’s and a big approving grin from the man himself.
Simply put, we cannot wait and we will certainly keep you posted when we find out exactly when Bada Bing confirms their official reopening date.
Burger King is giving away free burgers to new drivers today
Emily Sergeant
Burger King will be giving away burgers to drivers who have recently passed their tests for free of charge today.
In case it wasn’t on your radar, tomorrow (Thursday 24 July) is actually National Drive-Thru Day, and in a bid to properly celebrate this unofficial holiday, Burger King has decided to hand out a bunch of freebies to newbies today.
The fast food chain is asking all new drivers to “buckle up”, head on down to their nearest Burger King drive-thru, and help themselves to a free burger.
All newly-qualified drivers will be able to take their pick from either the Whopper or Chicken Royale without parting ways with a penny, and all they’ll need to do the claim their freebie is simply show off their learner’s ‘L Plates’ to the staff at their local Burger King restaurant.
/ Credit: Burger King UK (via Instagram) | Supplied
Hundreds of Burger King drive-thrus across the UK are taking part in the one-day promotion – including several across in Greater Manchester.
Although it might seem a little too good to be true, there’s a reason Burger King has chosen to dish out the freebies, and that’s because the company says it knows that one of the first activities newly-qualified drivers like do once they’ve passed their test is make a pit stop at a drive-thru with their mates to show off their new wheels and skills.
Sometimes though, navigating a drive-thru for the first time can be tricky, and this leaves new drivers feeling a bit like a rabbit in the headlights.
Luckily with this one-day Burger King offer, new drivers’ first drive-thru trip couldn’t be any easier.
The offer is available nationwide today (Wednesday 24 July) at Burger King drive-thru lanes only, while stock lasts, and newly qualified drivers must verbally mention “BK Plates” at the drive-thru lane to unlock their free burger.