The Alchemist has teamed up with Grey Goose and social enterprise Foodinate to gift customers a cocktail in exchange for food to raise awareness of rising food poverty.
The Swap Shop initiative invites you to “swap a tin of food for a free cocktail”.
According to the Trussell Trust 1, the coronavirus (COVID-19) pandemic has seen an increase in people relying on food banks across the country, with 100,000 households using them for the very first time over the lockdown period.
Foodbank usage is expected to increase even further over Christmas.
The Swap Shop initiative – which is now in its second year – will once again aim to raise awareness for rising national food poverty and will do so by encouraging guests to exchange a “non-perishable food item” in return for a cocktail.
Every guest donating a non-perishable food item will receive a much-loved colour changing cocktail, although The Alchemist has said that larger donations are welcomed.
All donations will then be taken to The Mustard Tree charity ready for those in need.
The Alchemist Spinningfields, New York Street and Media City will accept food items throughout the day, and will also be respecting necessary social distancing measures by offering a takeaway cocktail for those unable to enjoy in the venue.
Tackling food poverty has been a long-term passion for The Alchemist.
Last year’s Swap Shop initiative saw over 3,000 donations collected, and the brand has been partnered with Foodinate since May 2018, helping to provide hot and nourishing meals for those in need in local communities when guests order any menu items marked with the Foodinate fork logo.
To date, The Alchemist has provided 65,000 meals for the social enterprise.
Speaking on the initiative, Hannah Plumb – Culture and Talent Director at The Alchemist – said: “We love the work carried out by Foodinate. It’s a truly fantastic initiative tackling food poverty across the country which is an issue we’re passionate about at The Alchemist.
“The Swap Shop is a fun and engaging way to encourage customers to donate to their local food banks, who need our support now more than ever.”
The Swap Shop 2020 will take place for one day only on Tuesday 13th October.
Manchester steak restaurant finds itself homeless for SECOND time after shock closure of Canvas
A steak business in Manchester has found itself ‘homeless once again’ after yesterday’s sudden closure of Canvas.
Block Steak Shop was previously based in Hatch, which closed almost all of its site in September last year, leaving local food, drink and retail operators scrambling for new homes.
The street food business had already set up a second location at Canvas, just down Oxford Road at the new Circle Square development, which became its sole site.
Almost Famous is giving out FREE burgers to Mancs with a very rare birthday next week
Almost Famous is dishing out free burgers in Manchester next week… but it’s only to the people with the rarest birthday of them all.
Leap Day babies, here’s another one for you.
It’s estimated that only around 4.1 million people worldwide were born on 29 February – which, of course, is also known as a Leap Day birthday – and if you just so happen to be one of those unfortunate, or in this case fortunate, people here in Manchester, then you’ll probably want to get yourself down to Almost Famous next week to celebrate.
That’s because the legendary burger joint is commemorating the special day that only comes around every four years by giving away free burger next Thursday.
The catch, however, is that you have to have been born on 29 February to claim the freebie.
Merely days after Manchester’s popular street food hall and social hub, Society, announced that it would be pouring free pints for Leap Day babies on their birthday, now Almost Famous is getting in on the action too by doing what it does best – serving up some of the heartiest burgers in the whole of the city centre.
Rallying up all Leap Day babies on its official social media platforms this morning, Almost Famous wrote: “Calling all Leap Year babies – get a free burger on 29 February with a valid ID proving it’s your birthday. Sometimes the best things only come round every four years.”
Almost Famous’ burgers are known and loved all across the UK, especially here in Manchester, and now, Leap Day babies who’ve missed out on years of celebrating get to reap the birthday benefits.
So-called ‘leapers’ wanting to bag their bargain burger next Thursday will just need to head on down to one of Almost Famous’ two Manchester city centre restaurants – either the Northern Quarter, or the one inside Great Northern Warehouse – and show the staff a valid form of ID that proves they were, in fact, born on that day.
The deal is expected to run all day, from the moment both Almost Famous sites open right until they close, and, as far as we can tell, the free burger offer is redeemable across the whole menu, so there’s a wide choice to pick from.
But don’t forget, like we’ve already mentioned, it’s just for one day only.