IPAs might boast some of the fullest flavours and finest aromas – but traditionally these drinks always come with extra carbs and calories we simply don’t want.
A Manchester brand is on a mission to change that.
DrinkWell has unveiled a batch of brand new low calorie IPAs – promising “everything you want in a classic IPA without the calorific drawbacks”.
For IPA lovers, these bottles could potentially prove to be an absolute game-changer.
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In the past, we might have had to cut out beer altogether to stay in decent physical shape. But now – for the first time – beer-lovers can pop the cap, sip a top-tasting IPA, and not worry about the calorie content.
It’s true that good beer is as intrinsic to British culture as cups of tea, a Full English fry-up, or Harry Potter – and the reopening date for pubs was the first thing many of us looked for when Boris unfurled his roadmap to exiting lockdown in February.
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But despite our reputation as ‘boozy Brits’, there’s evidence that suggests we’re beginning to take stock of what goes into our diet – and how we can improve it.
According to research published by market research group Mintel in November 2018, 78% of consumers aged 18 – 35 years old are conscious of the calories in drink and are always on the lookout for lighter alternatives.
These health-conscious habits are becoming increasingly popular among younger demographics, along with a desire to consume meat-free alternatives (UK veganism hit an all-time high in 2020).
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But despite this shift in modern tastes, local entrepreneur Tom Bell realised the thirst for great beer has remained intact.
As a result, his company DrinkWell is incorporating young people’s modern preferences into brewing recipes – whipping up vegan, gluten-free, low calorie IPAs that still pack a punch.
The new DrinkWell IPA range is 4.1% ABV with 99 calories per bottle (over 30% lower than other IPAs) and 3g carbs, also vegan-friendly and gluten-free.
Founder Tom stated: “Maintaining the alcohol and the classic IPA flavour profile was imperative to being successful in a rapidly changing market which is ever adapting to modern ‘healthier’ consumers.”
More info on new DrinkWell IPA range and low calorie alcohol collection is available online. Head over to DrinkWell to learn more.
Enter code ‘THEMANC10’ for 10% off all products.
Food & Drink
Beloved Manchester Italian restaurant unveils big refurb
Thomas Melia
Much-loved Italian restaurant Italiana Fifty-Five has just unveiled a beautiful refurbishment at one of its Manchester sites, along with a new menu of fresh, handmade pasta.
Gone is the famous yellow colour palette of this Italian eatery as they swap in a sophisticated and regal turquoise blue at their Liverpool Road restaurant.
This establishment is known for its impressive shop-window pasta making stations where you can see your food prepared live in-store and while walking past outside the venue.
They’re continuing their foodie legacy serving carby creations, like a flaming cheese wheel pasta where staff blowtorch the cheese to ensure it’s as melty as possible.
One of the biggest menu highlights at Italiana Fifty-Five is the cappellacci, which comes in two equally gorgeous forms and much like its English translation, emulates tiny hats.
These cute little plates come in two delicious stuffed pairings – the burrata, combined with a tangy tomato and beef filling, and a salmon with cream sauce and fresh lemon for a match made in heaven.
Beloved Manchester Italian restaurant Italiana Fifty-Five unveils big refurb. Credit: The Manc GroupInside Italiana Fifty-Five as it unveils a new look on Liverpool Road. Credit: The Manc Group
How can you think of anything more ideal than a table full of hearty and home-comforting meals than one that also features an array of beautiful sides?
Usual delights like the burrata on a bed of rocket, tomato and finished off with a balsamic vinegar glaze area great addition to your already faultless food.
Cheesy garlic pizza bread is quintessential when dining in an Italian restaurant, and Italiana 55’s lovely flavour-packed favourite is a go-to when ordering here.
The Liverpool Road restaurant also has a tonnata pizza which uses toppings that are an exact ingredient breakdown of the Mediterranean sauce, which it shares its name with.
In photos: Italiana Fifty-Five has undergone a refurb. Credit: The Manc Group
What better way to wolf down some incredible Italian feasts than with some perfectly paired alcoholic offerings like the classic Aperol spritz, trusted espresso martinis and a selection of fine wines.
Their menu is staying as tasty as ever with their delicious pizzas and pastas, with the new fresh pasta menu available at their restaurants on Liverpool Road and in Didsbury.
Bakery chain Gail’s is attempting to win over Prestwich after spelling mishap
Daisy Jackson
Gail’s has announced a plan to try and make amends with Prestwich after spelling the village’s name wrong on the new bakery’s signs.
The massive bakery chain finally confirmed that it would be moving into the suburb on the fringes of Bury and Manchester, but made a fatal flaw at the first step.
The huge posters are missing the letter ‘T’, instead saying ‘Hello Preswich’.
More than a few eyebrows were raised locally, with people saying it’s ‘not a great first impression for the locals…’.
And now Gail’s is attempting to put things right by offering free tea to Prestwich residents.
In new material released today, they wrote: “Oops… people of Prestwich, we owe you a ‘T’.
“You may have seen how we missed out a ‘t’ in our new bakery signage.
“We’re sorry for the mistake, and to make up for it we’d like to brew you a tea when we open.”
The new advertising has a QR code which people can scan to claim their free cuppa.
Gail’s has also passed its thanks on to ‘local resident Clair’, who actually came up with the suggestion on The Manc’s LinkedIn post here.
With this development, Gail’s has now confirmed it’ll be opening in Prestwich – directly opposite the new Rudy’s – in early 2025, with free tea served then to those who scan the QR code.
Gail’s will hand out free tea in Prestwich to apologise for spelling the village’s name wrongHuge bakery chain Gail’s confirms move to Prestwich – but spells village’s name wrong in signage
The Manc -
11th March 2021 
