IPAs might boast some of the fullest flavours and finest aromas – but traditionally these drinks always come with extra carbs and calories we simply don’t want.
A Manchester brand is on a mission to change that.
DrinkWell has unveiled a batch of brand new low calorie IPAs – promising “everything you want in a classic IPA without the calorific drawbacks”.
For IPA lovers, these bottles could potentially prove to be an absolute game-changer.
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In the past, we might have had to cut out beer altogether to stay in decent physical shape. But now – for the first time – beer-lovers can pop the cap, sip a top-tasting IPA, and not worry about the calorie content.
It’s true that good beer is as intrinsic to British culture as cups of tea, a Full English fry-up, or Harry Potter – and the reopening date for pubs was the first thing many of us looked for when Boris unfurled his roadmap to exiting lockdown in February.
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But despite our reputation as ‘boozy Brits’, there’s evidence that suggests we’re beginning to take stock of what goes into our diet – and how we can improve it.
According to research published by market research group Mintel in November 2018, 78% of consumers aged 18 – 35 years old are conscious of the calories in drink and are always on the lookout for lighter alternatives.
These health-conscious habits are becoming increasingly popular among younger demographics, along with a desire to consume meat-free alternatives (UK veganism hit an all-time high in 2020).
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But despite this shift in modern tastes, local entrepreneur Tom Bell realised the thirst for great beer has remained intact.
As a result, his company DrinkWell is incorporating young people’s modern preferences into brewing recipes – whipping up vegan, gluten-free, low calorie IPAs that still pack a punch.
The new DrinkWell IPA range is 4.1% ABV with 99 calories per bottle (over 30% lower than other IPAs) and 3g carbs, also vegan-friendly and gluten-free.
Founder Tom stated: “Maintaining the alcohol and the classic IPA flavour profile was imperative to being successful in a rapidly changing market which is ever adapting to modern ‘healthier’ consumers.”
More info on new DrinkWell IPA range and low calorie alcohol collection is available online. Head over to DrinkWell to learn more.
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Food & Drink
Popeyes is giving away FREE chicken sandwiches to celebrate the opening of their second Manchester site
Danny Jones
Popeyes is once again set to give away dozens of free chicken sandwiches to celebrate the opening of their latest location and the second here in Greater Manchester later this week.
The announcement that another Manc Popeyes was set to pop up just a few months on from their flagship restaurant in Piccadilly One came just this past March and people are starting to get super excited about this newest edition – and for good reason.
Not only it is another place for people to get their hands on the legendary Louisiana fried chicken but it’s also set to be a drive-thru – just their sixth anywhere in the UK, in fact.
Better still, those looking to get their hands on a freebie this Friday can do so from their car too.
Just as with their first opening back in October, there are set to be huge queues for the Popeyes on Bury New Road as fans get ready to be among the first line as the fast food franchise is giving away 25 of their iconic fried chicken sandwiches for absolutely free.
And that goes for those queuing up in their cars too, as they can also get their hands on those beloved spiced sarnies by being among the first to get in the drive-thru. Be warned though, the last one stretched for a whopping 16 hours.
To top it all off, the first three of those to make it to the counter/pay window will be given free fried chicken for a whole year. Yes, seriously.
We were there when lucky Manc Hashim was the very first in line at the Piccadilly opening and walked away with the ultimate prize. We’ve never been more jealous in our lives.
There’ll also be lots of Popeyes merch up for grabs which has become a bit of a cult favourite amongst merch collectors. We’re not exactly sure why but people got nuts for those baseball caps.
The all-new American chicken restaurant will not only be their second in the region but mark the brand’s 11th opening so far this year and 47th since landing in the UK back in November 2021.
Popeyes’ Manchester drive-thru opens on 288-292 Bury New Road at 11am on Friday, 26 April, so if you want to be in with a chance you better be quick. You can find the full terms and conditions HERE.
We recently went back to their exciting city centre site for an episode of our Takeaway Champions and it didn’t disappoint. Safe to say we’re pretty buzzing we’ll soon be able to grab it on the go.
Sacha Lord hails Manchester restaurant for serving up ‘the best Sunday roast’ he’s had ‘in ages’
Danny Jones
Parklife and Warehouse Project co-founder Sacha Lord has hailed a Manchester Sunday roast as ‘the best he’s had in ages’ and he’s by no means the only one showing it some love.
Manchester’s Night Time Economy Adviser has been heavily involved in supporting the Manc hospitality sector of late, especially post-pandemic, bigging up local food spots all over Greater Manchester and even footing the bill on occasion.
Sacha has given his seal of approval to many spots in and around the city centre over the last 12 months but if there’s one suggestion we always take seriously it’s about a proper good Sunday roast.
Posting this weekend, the entrepreneur and recently published author was full of praise for Kala over on King Street, crediting their “great food and superb staff”, as well as labelling it simply “the best Sunday roast I’ve had in ages.” Big words.
Really like Kala_Manchester treated mum earlier in the year lovely food, good service and excellent value.
Sacha Lord calls Kala ‘the best roast he’s had in ages’ — and lots of people are in agreement.
Social media was quick to follow Lord’s lead in flooding the comments with praise for the beloved Manchester bistro. One person wrote, “best food, service and general vibe in all”, urging owner Gary Usher to “keep fighting the fight” and another simply added: “one of my very favourite restaurants”.
Usher, chef-owner of the Kala, Hispi in Didsbury and the Elite Bistros group across the North West, replied to Sacha, saying: “Was our total pleasure to have you with us mate thank you so much for supporting us and it really does mean a lot to everyone”.
Sacha Lord‘s post also encouraged lots of others online to share their positive stories and recommendations for other excellent restaurants in and around the region. The wholesome content we just love to see.
It’s worked too, as not only have we started noting down tonnes of new spots we’ve never heard of before but it’s also made us want to go back to Kala pronto – come on, how insane do these Sunday roasts look?
Mouth-watering stuff.Their lamb rump special sold out in less than a couple of hours earlier this month. Credit: Kala Bistro (via Instagram)
Kala’s had a lot of props from food critics as well, with Jay Rayner summing things up succinctly in his Observer column as far back as 2019 by headlining it: ‘Quietly feeds you well’. If this place is still a secret to anyone, it might be one of the worst-kept in the city.
Well in, Gary – and if you’ve not tried their Sunday roast already, you can now take ours and Sacha’s word for it. Where’s your favourite roast in Greater Manchester?
You can see our full list of the best Sunday roasts in Manchester down below: