A total of 50 organisations have joined forces to back the launch of a new campaign targeted at preventing drownings in the UK.
After the latest figures have shown that 277 people sadly lost their lives in accidents in the water in the UK in the past 12 months alone, health and safety campaigners have come together today, on what is World Drowning Prevention Day, to launch the joint campaign – which is called Respect the Water.
Run by the National Water Safety Forum (NWSF), Respect the Water aims to reduce the number of water-related deaths and accidents, and looks to highlight the potential dangers of water, and encourage people to reconsider their actions and adopt safer behaviour.
“We want you to enjoy the water, but we also want you to recognise its dangers and never underestimate its power,” the NWSF explains of the campaign.
By 2026, the campaign is aiming to halve the number of people in the UK who accidentally die in the water each year.
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There may be a #heatwave at the moment, but the water is still cold. If you got into difficulty in cold water, would you know what to do? Your instinct is to thrash around, but cold water shock can make you gasp uncontrollably. Instead, #FloatToLive. pic.twitter.com/Ka26jYvFIU
The World Health Organisation (WHO) statistics estimate 235,600 people drown every year globally, and it is among the 10 leading causes of death for children.
More than 90% of drowning deaths occur in rivers, lakes, wells, domestic water storage vessels, and swimming pools in poorer countries – with children and adolescents in rural areas disproportionately affected.
The NWSF also explains that current drowning figures show a clear gender divide, with men accounting for the vast majority of those who die, so while it says the campaign is “primarily aimed at men”, the safety advice is just as relevant for anyone who finds themselves in difficulty in open water – both at the coast or inland.
The joint campaign has been launched as temperatures have been soaring across the UK as of late, and are set to continue over the summer, and also comes after two teenagers tragically lost their lives in separate incidents in Greater Manchester within the last two weeks alone – a 16-year-old boy in Salford Quays, and another 16-year-old boy in Dawber Delph quarry in Appley Bridge, near Wigan.
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As we approach the summer school holidays in parts of the UK, we are asking those visiting coastal areas to:
✓ Choose a lifeguarded beach ✓ If you're struggling in the water, #FloatToLive ✓ If you have children, teach them to float
— Canal & River Trust (@CanalRiverTrust) July 15, 2022
The 50 groups backing the campaign are nationwide – including the RNLI, HM Coastguard, the National Fire Chiefs Council, the Royal Society for Prevention of Accidents, the Royal Lifesaving Society, Swim England, Water Safety Scotland and Water Safety Wales.
“Contrary perhaps to popular imagination, most accidental drownings occur inland: 168 or 62% in 2021,” said a spokesperson for the Respect the Water campaign group.
“With all UK schools now out for summer, rivers, lakes, canals, flooded quarries and reservoirs are set to get increasingly busy, though many are perhaps unaware of the dangers that these cold, freshwater settings can pose, even when air temperatures are very high.”
277 people died after drowning in the UK in 2021, which is compared to 254 in 2020, and 233 in 2019.
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The RNLI encourages those who find themselves in difficulty in the water to float to “increase your chances of survival” / Credit: RNLI
The RNLI and the Respect the Water campaign says there are “two simple skills” everyone should know that could save a life.
“If you find yourself in difficulty in the water, float to increase your chances of survival,” the RNLI says.
Fight your instinct to thrash around.
Lean back, extend your arms and legs.
If you need to, gently move them around to help you float.
Float until you can control your breathing.
Only then, call for help, swim to safety or continue floating until help arrives.
If you see someone else in trouble in the water, call 999 or 112 and ask for the Coastguard.
Government to begin giving millions of UK workers ‘significant’ pay rises from this week
Emily Sergeant
The Government is to begin giving more than three million workers across the UK a ‘significant pay boost’ from this week.
Announced as part of last year’s Budget, and in a bid to ‘put thousands of pounds back in the pockets of working people every year’, the Government confirmed back at the beginning of February that a new National Living Wage of £12.21 per hour, and a new National Minimum Wage of £10 per hour would take effect from April onwards.
Ministers said the 6.7% increase to the National Living Wage – which is now worth £1,400 a year for an eligible full-time worker – is a ‘significant step’ towards delivering the manifesto commitment to deliver a ‘genuine’ living wage.
Today, millions of working people will get a pay rise as the National Living Wage and National Minimum Wage increase.
New rates:
🔹 from £11.44 to £12.21 if you’re 21 and over 🔹 from £8.60 to £10.00 if you’re 18-20 🔹 from £6.40 to £7.55 if you’re under 18 or an apprentice
— UK Prime Minister (@10DowningStreet) April 1, 2025
On top of this, the National Minimum Wage for 18-20-year-olds is also set to go up by a record increase of £1.40 an hour, which means full-time younger workers eligible for the rate will see their pay boosted by £2,500 a year.
The minimum wage pay boot has also been called the first step towards removing the ‘unfair’ age-bands that see a 21-year-old getting paid more than a 20-year-old for doing the same job.
According to the Government, this is also the first time the National Living Wage has taken into account the cost of living and inflation.
Three million UK workers will be getting a ‘significant’ pay rise from this week / Credit: Pexels
“In the last Parliament, living standards were the worst on record and sky-high inflation was crushing working people’s finances,” commented Chancellor Rachel Reeves, explaining why the pay boosts are being introduced.
“Making work pay is good for workers, will strengthen businesses’ workforces, and will grow our economy for years to come.
“It’s a key milestone on my number one mission to get more money in people’s pockets as we deliver our Plan for Change.”
Not only that, but the minimum hourly wage for an apprentice is also set to be boosted later this year too, with an 18-year-old apprentice seeing their minimum hourly pay increase by 18% to £7.55 an hour.
As a result of these particular changes, a further four million workers also could benefit from the positive spill-over impacts of the rate increases.
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Body of woman found in River Mersey last year finally identified after ‘extensive’ investigation
Emily Sergeant
The body of woman who was found in the River Mersey last year has finally been identified.
Following what has been described as an ‘extensive investigation’ by Greater Manchester Police‘s (GMP) Major Incident Team to determine the identity of the body, which was sadly discovered in the river adjacent to Chorlton Water Park on 21 March 2024, the family of the victim has now been informed and supported by specialist officers.
The victim has been formally named as 38-year-old Laura Stanley, who was originally from Derbyshire but was living in Stockport.
After the body was discovered, and ‘exhaustive and determined’ investigation by GMP officers began to identify here, including detailed checks of both national and international databases.
The Major Incident Team (MIT) also closely worked in collaboration with specialist forensic service providers to create an anthropological profile, which eventually culminated in the creation of a facial reconstruction image.
Following several media appeals, a relative of Laura contacted officers and then a DNA match was confirmed through a familial link.
“Laura was a kind and gentle person with a great sense of fun and adventure,” Laura’s family said in a heartbreaking tribute to her.
“She was generous, thoughtful, caring and always keen to volunteer within the community. Laura was a proud and loving mum and she will be greatly missed by her girls and all of her friends and family who loved her dearly.”
The River Mersey, across from Chorlton Water Park, where Laura’s body was discovered / Credit: Wikimedia Commons
While Laura has now been identified, police say further investigations will take place to understand her last movements, the events that led to her death, and her discovery in the river.
Additionally, as is standard practice, GMP’s Professional Standards Directorate is also reviewing a previous missing report relating to Laura in the time before the discovery of her body, which will determine prior contact relating to Laura, and whether the appropriate measures were enacted.
#UPDATE | A woman who was discovered in the River Mersey last year has been identified following an extensive investigation by officers in GMP’s Major Incident Team.
Thank you to those of you who have shared our appeals over the last year.
Anyone who knew Laura and thinks they may be able to assist with the investigation is asked to contact police by calling 101, or by using the Live Chat Service at gmp.police.uk, quoting log number 1191 of 21 March 2024.
Alternatively, you can contact the Major Incident Team Syndicate 3 directly on 0161 856 9479, or the independent charity Crimestoppers anonymously on 0800 555 111.
Emily Sergeant -
25th July 2022 
