Kevin The Carrot, Aldi’s wildly popular Christmas character, will be sold using the same queuing technology for festival and gig tickets this year.
The cuddly carrot flies off shelves every winter, and with the budget supermarket’s festive advert (starring the orange plush toy) toppling 5.8 million views – 2020 is set to be no different.
To cope with demand, Aldi is actually introducing the same digital queuing technology used for Glastonbury.
Kevin the Carrot and associated plush toys will be available on Aldi’s website from 8am on Sunday, November 15.
And, for the first time, he will also be ready to buy via Deliveroo.
The toy range this year includes the new Pilot Kevin and friends like Wingman Turkey, Harry the Hedgehog, Grate Grandma and Grate Grandad.
These toys will cost £3.99 each or be available as a bundle for £19.95.
A giant version of Kevin will set you back £19.99.
Head over to the Aldi website and keep your eyes peeled for more info on Kevin ahead of the big launch day…