He spent his years as an undergraduate hanging around Manchester’s cinemas wishing his work would one day be displayed on the big screen – now it’s all coming true.
Manchester director KC Locke is already well-known amongst music fans for his breathtaking music videos, created for high-profile music industry A-listers like Ed Sheeran and Stormzy.
He’s already in high demand amongst A&Rs, and regularly flies around the world to take on shoots in exotic locations.
But it’s an accolade for a Manchester music video that has seen him return to his old place of work to be awarded this latest gong (and to see his film on the big screen).
Last night, his music video for Moston rapper Aitch’s track Learning Curve was recognised with an award at the Manchester International Film Awards – leaving the young creative from Urmston and his team feeling completely overjoyed.
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Reflecting on the journey that has brought him to this point, KC Locke said of the award win: “I used to work at the Odeon cinema while at Uni wishing one day I’d have my work on the big screen.
“Last night I collected the award for best music video and the feeling was mad!
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“Very proud of the whole team who have worked extremely hard over the past 2 years grinding daily pushing the vision and crazy ideas I keep dreaming up.”
KC Locke once worked at the Odeon, now he’s receiving awards there. / Image: The Manc Group
After amassing more than eight million views on Youtube, his music video Learning Curve was featured at the Manchester Film Festival in an opening screening of northwest short films – taking home the award for ‘Best Music Video’.
The short film shows Aitch speeding around in high spec cars and, most notably, laying in bed in a designer robe surrounded by an array of curvy ladies lounging in their underwear.
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Ahead of its release, a teaser shared by the rapper – real name Harrison Armstrong – saw him attract criticism and go on to row with a number of body-shaming trolls, who he termed ‘idiots’ after some called for ‘slim girls’ in the comments.
However, many more praised the music video for its inclusivity and presentation of ‘real’ women as it shows a mixture of different races and body shapes.
Image: Youtube
Now, the music video has been validated once again for its diversity with this new award win.
At the time of the teaser’s release, Aitch told haters objecting to his inclusive casting: ‘All the man hating on the girls on my new post are iiiiidiots [sic].
‘First of all you could never even come near these girls, they don’t want you. They’re too leng for you.’
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He continued: ‘Also, chatting this s**t ain’t gonna help you get the “slim” girls. It’s just gonna make everyone hate you more lol.
‘Furthermore you couldn’t even handle these ladies with your little d**k hating a*s energy. They need the reeeeeeeal suttn [sic].’
You can watch the full video created by KC Locke for Aitch’s track Learning Curve here.
Manchester City win watershed case against Premier League over sponsorship rules
Danny Jones
Manchester City have landed an early blow in what is set to be a long and arduous series of legal proceedings over the coming months as they have won a case against the Premier League over their rules around sponsorship and related party transactions.
The current English champions, who have won a record four Premier League titles in a row, launched legal action against the division back in June after claiming that their restrictions around Associated Party Transactions (APT) rules and sponsorships were unfair and unlawful.
Now, as it turns out, an independent panel of three retired judges ultimately concluded that the rules were unlawful and, at least in part, contrary to the Competition Act 1998.
The details of the case are obviously numerous and complex but, in short, it has been found that Man City were unfairly blocked from moving forward with two huge sponsorship deals earlier this year.
BREAKING: Man City has won their legal challenge against the Premier League's Associated Party Transaction rules, which surrounds commercial deals between clubs and their related companies 🚨 pic.twitter.com/ZevrXvOOhd
Although the outcome has been somewhat debated by the league itself, it was decided that the imposed regulations were unfair and “discriminatory in how they operate, because they deliberately excluded shareholder loans.”
Issuing a statement following the decision, the Premier League said they “welcome the Tribunal’s findings, which endorsed the overall objectives, framework and decision-making of the APT system”, adding that it also “upheld the need for the APT system as a whole and rejected the majority of City’s challenges” while reiterating that the rules are necessary for their “financial controls to be effective”.
They went on to add that “the decision represents an important and detailed assessment of the APT Rules, which ensure clubs are not able to benefit from commercial deals or reductions in costs that are not at Fair Market Value (FMV) by virtue of relationships with Associated Parties.”
Meanwhile, the City Football Group responded to the news in a series of bullet points, insisting that the “Premier League was found to have abused its dominant position, […] had reached the decisions in a procedurally unfair manner” and that they will now have to “restate the fair market value of two transactions entered into by the Club.”
Safe to say people have noted quite a distinct difference in tone when it comes to statements from the two parties regarding associated parties and their transactions with clubs but, nevertheless, it’s a victory for the Manc club could have a huge knock-on effect regarding how much teams can spend in the future.
Quite a contrast in wording between the statements from Man City (left) and the Premier League (right) on findings related to Associated Party Transaction rules. pic.twitter.com/H3QkHlwMGM
The Premier League have also reassured that two particular aspects of the existing rules that didn’t fully comply with the Competition Act will be rectified promptly and will be “conducting a process that can allow the league and clubs to enact those specific changes quickly and effectively”.
Not only does this mean that CFG is likely to restart conversations with the two blocked parties – one being the Etihad Group and another with a bank based in Abu Dhabi – but that other clubs could now potentially look into further lucrative sponsorship deals, although ‘fair market value’ will still be assessed.
You can read page 164 of the document which summarises the full Tribunal HERE.
Meanwhile, the still outstanding case against Man City over their 115 charges regarding FFP breaches has now begun, though a decision is still a ways off.
Date set for Manchester’s move to London-style ‘touch in, touch out’ public transport system
Emily Sergeant
The date for Manchester’s switch to a London-style ‘touch in, touch out’ public transport system has officially been set.
With just three months to go until all buses in Greater Manchester are back under local control, Transport for Greater Manchester (TfGM) has now set the date for the introduction of capped contactless payments on the Bee Network in a bid to “support multi-modal travel”, and it’s already being described as a “huge step forward”.
TfGM believes contactless pay-as-you-go systems on buses and trams will make travel easier overall, as it’ll guarantee passengers pay the right fare for their journey.
But how exactly will it work?
Coming soon, contactless Pay As You Go on #BeeNetwork buses. Travel seamlessly between bus and tram, with fares automatically worked out for you.
🟡 Pay no more than the daily or weekly cap for your journeys (adult fares) 🟡 Unlimited daily travel by bus for £5 a day pic.twitter.com/dOa8o96vqA
Well, similar to how customers currently travel on the Metrolink, passengers will be able to use their bank card or smart payment device to touch in on all Bee Network bus services, and rest assured knowing that they will only be charged the lowest fare up to the daily cap of £5, or the new weekly cap of £20.
Under the new system, people travelling by Bee Network bus will simply ‘touch on’ as they board the service.
Not only that, but passengers will also be able to travel across both Metrolink and Bee Network bus services at the same time, and only be charged a single multi-modal fare, instead of having to plan or buy tickets in advance – which is similar to travelling in London.
Passengers who use both Bee Network bus and Metrolink can use pay as you go for unlimited all-day travel across Greater Manchester, which is expected to cost a maximum of £9.50, or £7.80 if you start your journey after 9:30am or at weekends.
Journeys will be cheaper if travelling across fewer Metrolink zones.
Manchester is set to move to London-style ‘touch in, touch out’ public transport payment system / Credit: TfGM
For the time being, TfGM has confirmed that pay as you go travel will operate with adult fares only, but this may be rolled-out to others in the future.
“Pay as you go will be launching across Bee Network buses to build on the system that has been in place on the Metrolink since 2019,” explained Greater Manchester Mayor Andy Burnham.
“This is a massive step forward in terms of delivering a London-style transport network for the people of Greater Manchester, putting our region on par with not only the capital, but also major cities across the world that offer seamless integrated travel by public transport.”
Mr Burnham also said it’ll be “affordable and easier to pay for”, and will ultimately “take the worry out of choosing the right ticket”.
Georgina Pellant -
21st March 2022 
