United We Stream wraps up after raising £477K for Greater Manchesters nightlife
The curtain has finally come down on the UK's biggest ever live streaming series - with almost half a million raised for a dozen regional charities and the local events scene.
United We Stream GM – the broadcasting platform that kept Manchester’s nightlife pumping during lockdown – has officially wrapped up production.
The curtain has come down on the UK’s biggest ever live streaming series – and organisers have confirmed almost half a million has been raised via the platform for local charities and the events scene.
United We Stream was created by Night-Time Economy Adviser Sacha Lord and the Greater Manchester Combined Authority as a swift response to the closure of performance venues due to the pandemic.
The platform attracted over seven million viewers throughout its run – with 338 artists, DJs, poets, cooks, singers, bands and other creatives stepping up to perform across 207 hours of broadcasting.
Organisers have now bowed out gracefully ahead of the reopening of the night-time economy and cultural venues, but one-off special events are being planned for the summer and autumn.
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35 UWS productions have gone ahead since April – including two Hacienda House Parties, a Manchester Remembers tribute production (with the Manchester Survivors Choir and Spice Girl Melanie C), several festivals, and a DJ battle between Andy Burnham, Mayor of Greater Manchester, and Liverpool City Region Mayor Steve Rotherham.
The platform has enjoyed global media coverage from the likes of Billboard and Rolling Stone, even being mentioned in Parliament by Stretford and Urmston MP Kate Green.
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Mayor of Greater Manchester Andy Burnham said: “The success of United We Stream GM has surpassed our hopes. I cannot begin to say how pleased we are with the success of this fundraising project.
“To have reached the number of people we have, with brilliant content, production, social media and the Stay At Home message has been fantastic. We all love visiting our favourite music venues, bars and restaurants, and the money raised here will go some way to helping them stay alive and to be there when lockdown restrictions are lifted.”
Night-Time Economy Adviser Sacha Lord added: “The idea was to entertain people during lockdown, to encourage them to stay at home, but also raise funds for many people who needed it.
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“In all honesty, we didn’t know if anyone would watch it, never mind donate. 10 weeks later, it has to be one of the proudest moments of my career.
“I’d like to thank all the artists, everyone behind the camera, everyone who donated and of course Andy Burnham for letting it happen.”
Applications for the United We Stream Solidarity Fund are still open on the GMCA website for those affected by the crisis.
Eligible applicants must work in the cultural or night-time economy sector in Greater Manchester, with funding used to adapt to social distancing and lockdown measures related to COVID-19.
For more information about the Solidarity Fund, applicants can visit the GMCA website.
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Manchester City releases CGIs and important details of new ‘immersive’ museum
Emily Sergeant
Manchester City has revealed key information about its new museum experience designed to immerse visitors in the history and culture of the club.
Set to open later this year in the heart of the £300m Medlock Square entertainment district at Manchester’s Etihad Campus, the Manchester City Museum Experience will be spread across 10 distinctive spaces and visitors will be able to take a trip down memory lane with nostalgic environments from throughout the club’s history.
Fans can also take part in interactive media experiences, like posing with all 48 major trophies won by the club’s first teams or trying their hand at football punditry.
The experience will combine the latest immersive technology with physical memorabilia drawn from across the club’s history to do this.
Hidden details and surprising ‘did you know’ facts are set to be embedded across the experience, so that even the most devoted Man City fans will have the chance to discover something new about the club they love.
CGIs of what the new museum experience will look like when it opens have been released.
By combining interactive environments, technology, and authentic artefacts, the experience is aiming to appeal to a wide audience – from lifelong Manchester City supporters, to families and those with a broader interest in football, culture, and the city of Manchester.
“Building a completely new museum has allowed us to create an immersive experience that celebrates the people and moments which have shaped Manchester City,” commented Danny Wilson, Managing Director at Manchester City Operations.
“But our story isn’t traditional and straightforward, so why should our museum experience be? We want something different. Something immersive which will resonate with our fans, as well as excite the wider city.
Manchester City releases CGIs and important details of its new ‘immersive’ museum / Credit: Manchester City / Ralph Appelbaum Associates (RAA)
“In doing so, we have developed something that appeals to fans, complements the Etihad Campus and provides a year round attraction for the city.”
When it opens, the Manchester City Museum Experience is set to complement the club’s existing Stadium Tour – which is currently ranked among the top five visitor attractions in the UK, according to TripAdvisor reviews.
Further information about the museum experience – including booking details – will be shared ahead of its opening later in 2026 during the phased completion of Medlock Square.
Featured Image – Manchester City / Ralph Appelbaum Associates (RAA)
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The BRIT Awards to return to Manchester in 2027 with ceremony date confirmed
Emily Sergeant
It’s official – the BRIT Awards are returning to Manchester in 2027, and the ceremony date has now been confirmed.
Well, technically we already knew they would be, as it was announced last year that for the first time in its illustrious 48-year history, British music’s most prestigious awards show would be leaving London and heading up to the capital of the North, as ITV confirmed the BRITs would be staged in Manchester for the next two years.
After nearly five decades in London, The BRIT Awards were hosted in Manchester at Co-op Live earlier this year, and (in our opinion) proved to everyone why it’s the best city on Earth.
The 2026 BRITs delivered its biggest audience ever worldwide and was said to have had a record-breaking reach on socials too, cementing the show’s status as a global stage for showcasing talent.
So it’s only natural that the iconic celebration of UK music would be back for more.
Continuing on with this ‘bold new chapter’ for the legendary event, it has been confirmed that the show will take place on Saturday 27 February, airing on ITV1 and ITVX in a prime-time weekend slot that will see fans all over the UK and the world come together to celebrate the biggest artists and most exciting music of the year.
2027 is also a big year for the BRITs too, as next year’s ceremony is celebrating 50 years since the very first awards were televised.
“This year’s BRIT Awards in Manchester were a huge success, with a global reach and massive local impact, and we’re excited and ready to help make 2027 the biggest year yet for The BRITs,” commented Cllr Bev Craig, the Leader of Manchester City Council, ahead of next year’s ceremony.
The BRIT Awards will be returning to Manchester in 2027 / Credit: The Manc Group
“The impact of the awards was felt across the city region, from the cash benefit for our economy, showcasing small local music venues, incredible opportunities for our up-and-coming young musicians and creatives, and engagement with Greater Manchester schools.
“We’ll be creating even more ways for local people and for visitors to get involved in next year’s awards, which look set to be another incredible celebration of music and our city.”