MediaCityUK has committed a sizeable new pledge to nearby Salford Youth Zone, becoming a key patron for the increasingly important community cornerstone.
Initial work on Salford Youth Zone (SYZ) only began back in 2023 but is already promising to become an important outlet for so many through the borough.
Set to open later this summer and now with backing from none other than the hugely influential entity that is MediaCityUK, SYZ’s inaugural year will hopefully get off to a wonderful start.
As its own city with the national media hub boasting a huge reputation of its own, its great to get more eyes on and profile behind the project.
Teaming up with Salford Council and Empower Youth Zone (EMPOWER) – the youth work charity behind the already established HideOut Youth Zone in Gorton and the soon-to-open SYZ – MediaCity has become the latest and one of their most generous patrons yet.
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Pledging a huge donation of £100,000, MediaCity will be supporting the charity at large with an extensive volunteering and business support programme over the next four years at the very least.
As a Landsec Futures employability partner and influential hub for the creative industries in the UK, MediaCity are looking to work closely with SYZ and its partners to provide greater access in creative spaces and with local businesses.
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Landsec (who have recently acquired full ownership of the MediaCity brand) are equally committed to creating places that deliver lasting positive impact for both communities and the environment.
As per an official announcement of the partnership, “It joins the growing EMPOWER patron community, funding vital services that enable young people to break down barriers, unlock potential, and build brighter futures.”
Salford Youth Zone – situated adjacent to Belvedere Road and Broadwalk in Pendleton – is set to open seven days a week, deliver more than 200 volunteering days each year, as well as offer completely free membership to support thousands of young people in the city and across Greater Manchester.
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For those who have come across the exciting new ‘FRAMELESS’ exhibition over in Salford Quays, this comes not only in collaboration with the National Portrait Gallery but SYZ itself in one of its first big activitations for 2025.
Here’s a whistle-stop tour of the £6.2 million youth centre and activities space.
Speaking in an official statement, MediaCity Managing Director Martin Chown said of the welcome new partnership: “Salford is an important part of our journey, and deepening our roots here reflects our commitment to enriching the communities we’re part of.
“Partnering with EMPOWER will help us continue to drive forward a thriving creative community while s upporting talented young people. MediaCity has become a cornerstone of Salford’s identity, helping the city attract leading businesses and driving investment into the city.
“It’s a bridge between Salford and the creative industries, and we want to ensure local people feel like a career in the creative industries is within their reach. EMPOWER’s arrival in Salford will make a material difference to young people and the wider community, so we’re proud to be supporting the team.”
Adam Farricker, CEO of Empower, went on to add: “Our partnership with Landsec is another powerful step towards our mission to support young people across Greater Manchester. MediaCity sits at the heart of the city, and we want our young people to feel connected to its energy and community spirit.
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“Young people are full of potential but often need the right support to overcome the barriers they face and truly believe in themself. Together, with the MediaCity team and Landsec, we’re working to ensure every young person, regardless of their background, has the opportunity to grow, succeed, and move towards a better future.”
With the recently unveiled ‘Content Studio’ to boot, it’s happening in Salford and another exciting event is also heading back to MediaCity this season.
A massive World Cup ‘playground’ with pitches and big screens has opened in Greater Manchester
Emily Sergeant
A massive World Cup ‘playground’ has now opened in Greater Manchester.
Ahead of England’s first match in the 2026 FIFA World Cup tonight against Croatia, MediaCity has announced its biggest programme of events to date to celebrate – from a baller league-style football pitch, to big name creator takeovers, and much more.
But at the heart of all the action is the new World Cup ‘playground’, where football fans will be able to play five-a-side on a bespoke pitch, while watching matches on giant screens.
As the home of the BBC’s World Cup coverage, MediaCity says it’s ‘going big’ this summer, and that includes bringing some of the UK’s biggest Gen Z creators down for full takeovers and tournaments, and even getting the BBC pundits involved in the action too.
A massive World Cup ‘playground’ has opened in Greater Manchester / Credit: Sophia Carey (Supplied)
There’ll also be a pop-up gaming hub with EA FC tournaments for fans to play along, as well as community football sessions for young people organised by Manchester United Foundation and Foundation 92, providing opportunities for local talent to learn from the best in the business and develop their skills in a safe and inclusive environment.
Fans can also enjoy live music, DJ sets, and football-themed quizzes to get the atmosphere building, as well as tuck into tasty street food from the traders at the newly opened GRUB On The Docks.
And of course, the place will be packed with photo opportunities and fan installations too.
“As the nerve centre of BBC’s World Cup coverage, we’re turning MediaCity into the ultimate football playground,” commented Alice Webb, who is the CEO of MediaCity.
“As well as broadcasting the World Cup, MediaCity will unite fans, families and communities, bringing them closer to the action with in-person experiences throughout the tournament. Combining our world-class media platform with unrivalled public experiences is what makes us different.
“Come down and get stuck in.”
Featured Image – Supplied
Salford
Glamorous new Salford restaurant speaks out as controversial resident parrot is rehomed
Daisy Jackson
A new riverside restaurant and shisha lounge has addressed the live parrot that was living in the middle of the restaurant.
Gardens Lounge in Salford opened last week, bringing Mediterranean dining to the banks of the River Irwell, just across the water from Manchester city centre.
But among those admiring the stylish decor were many issuing an outcry over Rio, a beautiful blue macaw displayed in a glass box at the heart of the restaurant.
A loud online campaign, Free Rio, was launched this week, including a petition that’s gained more than 10,000 signatures, which described his conditions as ‘suffering’.
The petition said: “Rio is a highly intelligent, wild animal who is being kept in wholly inadequate conditions. He is being used as a prop and décor to attract customers, this is not an appropriate or acceptable use of a living, sentient being.
“His current conditions cause us serious concern: His cage is entirely unsuitable for a macaw of his size and needs. He has no room to fly. He has nowhere to hide or retreat from the loud music and flashing lights he is subjected to for hours on en
“Macaws are highly social animals who mate for life and live in large family groups, Rio has no mate, no companionship, and no ability to express any natural behaviour whatsoever.
The restaurant has since been working closely with those campaigners – Protect the Wild and Vegan Manchester – and has made the decision to rehome Rio the parrot, saying that the bird has always been ‘a much-loved member of the Garden Lounge’s family’.
Gardens said that the parrot’s welfare has always been ‘of the utmost importance’ and stressed that his living conditions have been fully assessed and approved by the RSPCA.
In their full statement, Gardens said: “The welfare of Rio has always been of the utmost importance to everyone at Garden’s Lounge Manchester.
“Throughout his time with us, his health, wellbeing and environment have been thoroughly monitored and fully assessed and approved by the RSPCA.
The cage that housed Rio the parrot visible from the front door of the Salford restaurantGardens Lounge in Salford is open now
“Following extensive discussions and careful consideration, including conversations with members of the Manchester community whose views we greatly respect, we have made the decision to relocate Rio to a sanctuary environment, where he will have the opportunity to fly freely while continuing to receive specialist care and attention.
“Rio has been, and always will be, a much-loved member of the Garden’s Lounge family, and this decision has been made with his best interests at heart.
“We are proud of the love and care he has received over the years and are grateful to everyone who has shown him such affection and support.
“We look forward to welcoming everyone back to Garden’s Lounge Manchester soon and thank our customers, friends and the wider community for their continued support.”
Danny Jones -
12th May 2025 
