Sports Direct has opened its brand-new, high-tech store inside the Manchester Arndale today – and it’s seriously impressive.
The five-storey flagship shop for the sports retailer is packed with interactive features, from fitness challenges to a bra-fitting studio.
The high-tech space has gadgets that will do everything from accurately measuring your foot size to testing your strength.
There’s even a bank of gaming PCs and consoles on the top floor, as a Belong Gaming Arena opens within the new Sports Direct shop.
Here, gamers can buy a single pass or sign up for unlimited play time for £15 a month, grabbing drinks from a slushy machine and snacks from a shop area.
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Sports Direct has taken over what was once the BHS department store within Manchester Arndale, a 50,000 sq ft site that’s been largely empty since 2016. It’s moved across from its previous unit just around the corner.
The display at the entrance. Credit: The Manc Group
Shoppers are immediately greeted by a DJ booth, a mirrored ceiling and rack after rack of sportswear.
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Brands including Adidas, Nike and Puma are all stocked, as expected, alongside other Frasers Group brands like Jack Wills and USC.
Game has a huge presence up on the top floor, where shoppers can also get their clothing purchases customised.
Click or swipe through the gallery below to see more from Manchester’s new Sports Direct store
Sports Direct Manchester Arndale. Credit: The Manc GroupThe bra studio. Credit: The Manc GroupThe Belong Gaming Arena. Credit: The Manc GroupA wall of balls. Credit: The Manc GroupThe putting challenge. Credit: The Manc GroupDiving mannequins. Credit: The Manc GroupManchester City kits. Credit: The Manc GroupAnother challenge in Sports Direct Manchester. Credit: The Manc GroupGame. Credit: The Manc GroupPS5s in Sports Direct Manchester. Credit: The Manc GroupSpecialist boxing clothing. Credit: The Manc GroupYou can get items customised in store. Credit: The Manc GroupHockey equipment. Credit: The Manc GroupA strength challenge. Credit: The Manc GroupJack Wills. Credit: The Manc GroupThe women’s floor. Credit: The Manc Group
There’s kit on sale for every sport from hiking to running to skateboarding to hockey to cycling to fishing to boxing to tennis to rugby to golf to swimming, plus a huge astroturfed area dedicated to football.
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In the football zone, you can try on a massive range of football boots while sitting in dugout-inspired seats, with rival mannequins dressed in City and United kits propped up on rotating plinths.
It’s not just about the shopping in here either. Sports Direct has brought a whole load of interactive games and challenges to Manchester.
You can test your golf skills at a Putting Challenge, flex your footwork at a miniature sit-down football pitch, and show off your upper body strength by doing dead hangs from a bar for as long as possible.
The bra studio features a unique multi-brand bra finder tool, which can suggest the right size and shape for your sport, whatever brand you go for.
Sports Direct’s Chief Executive Michael Murray said: “Manchester is a significant location for the group, and we’re excited to be opening our next flagship in the city.”
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The huge new Sports Direct store in the Manchester Arndale is open now.
Featured image: The Manc Group
Shopping
Greater Manchester shoppers can take part in a real-life supermarket sweep competition
Emily Sergeant
Aldi is giving Greater Manchester shoppers the chance to take part in a real-life supermarket sweep for charity.
Building on the success of Aldi Scotland’s long-running initiative – which has raised more than £60,000 for charity over the past decade – Aldi is bringing its successful ‘Supermarket Sweep’ fundraiser to England and Wales for the first time, and shoppers from across Greater Manchester will have the chance to take part for a brilliant cause.
10 winners will be selected to take part in the challenge at their local Aldi store, racing against the clock to fill their trolley with Aldi products in just five minutes.
Once the dash is complete, Aldi will donate the full value of each winning trolley to Teenage Cancer Trust, helping to support young people with cancer across the UK.
Unfamiliar with Supermarket Sweep the TV show? This is how it works.
Shoppers can take part in a real-life supermarket sweep competition / Credit: Aldi
The game consists of three teams of two, each with a clock that starts with 60 seconds on it. The teams then attempt to add as much time as possible to their clock by answering questions and riddles posed by the host. The time they accumulate determines how long they have in the ‘Big Sweep’ round to run around a studio mock-up of a supermarket, collecting shopping items.
The team with the shopping trolley filled with items of the most value wins the chance to enter the final ‘Super Sweep’ prize round.
Speaking as entries to the unique competition open this week, Julie Ashfield, who is the Chief Commercial Officer at Aldi UK, said: “Our customers are always incredibly supportive of the causes we champion, and we’re pleased to be bringing this much-loved fundraising initiative to England and Wales for the first time.
“We can’t wait to give shoppers the opportunity to put their trolley-dashing skills to the test, while helping to raise vital funds for Teenage Cancer Trust. Every pound raised will help the charity continue providing specialist care and support to young people with cancer when they need it most.”
The competition is now open, with entries closing at 23:59 on Tuesday 4 August.
To enter, you’ll simply need to email [email protected] with your details for the chance to win, and you can find all the terms and conditions here.
Featured Image – Aldi
Shopping
Salford City drop first new kit ahead of new era for the football club
Danny Jones
Salford City FC have finally dropped the first new kit for the team’s new era, with the native second city side having fully reverted to orange and black as their core colours and a fresh club crest late last year.
The local club, which was famously bought by Manchester United’s ‘Class of ’92’ and businessman Peter Lim back in 2014, is now embarking on its next chapter and a “new identity” – starting with going back to the days of old when it comes to the badge and official palette.
After the change was initially announced last October following feedback from an extensive fan review, a first glimpse at the rebooted badge, which calls back to previous versions, and the details behind it were revealed this past December.
Fast forward to Wednesday, 8 July, and the latest away shirt incorporating the new (and old) core design tenets has been released in full glory; here’s a closer look:
As you can see, the white-base alternate strip features the iconic adidas three stripes in orange across the shoulders and sleeves as a representation of their new primary colour, but keeps the second accent often used on home, away and/or third kits in recent years.
Keeping the black with an orange trim on the neck and cuffed short sleeves, Ammies can almost certainly expect some kind of inversion of the trio on the main for the home shirt.
Perhaps most notably, leading global insurer AIG is printed across the front and the new principal sponsor, continuing their partnership with the organisation and replacing Fireball Whisky after a short stint as the lead brand logo.
Unsurprisingly, some Salford supporters have noted that it is reminiscent of Man United kits from 2006-2010, who were also sponsored by the company.
Elsewhere, international technology consultancy Accenture features across the upper portion of the back of the shirt, and British wellness retailer Holland & Barrett appear on the left-hand sleeve.
Finally, the kit is completed with white shorts that also feature orange stripes and a black and orange trim, and customised ‘SCFC’ white socks.
Salford’s Lionesses women’s team will wear black shorts with orange stripes instead. What do you make of the first fresh shirt of the new era, Salfordians?
Daisy Jackson -
24th March 2023 
