Cult beauty favourite Morphe has suddenly shuttered the doors to all of its stores across the UK, including here in Manchester.
The brand has had a large presence in the Manchester Arndale shopping centre since late 2019, opening to huge crowds at the time.
But this week, the doors to its make-up store in the city centre (as well as its six other locations across the UK) have closed.
The viral brand will continue to trade online and as a concession in other stores.
Many have taken to social media to criticise the way the physical store closures have been handled, with dozens of staff members saying that they were made immediately redundant with ‘no notice’.
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Some stores have also already been cleared of stock, with reports that some of the viral Morphe products are already being sold off at beauty outlets.
The LA-born brand was created in 2008 ‘among the artists and influencers’ and was originally famed for its brushes before branching out into other make-up products, like its cult favourite colourful eyeshadow palettes.
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At the height of its popularity, Morphe was behind sell-out collections with the likes of Jeffree Star, James Charles and Jaclyn Hill.
Morphe in Manchester Arndale has closed, along with its six other beauty stores in the UK. Credit: The Manc GroupMorphe opened in Manchester Arndale in 2019. Credit: Publicity picture
In a statement, the company said: “Forma Brands has made significant progress over the last year positioning our business for growth by focusing on our flagship Morphe brand largely through our wholesale and e-commerce operations.
“During that time, our owned Morphe stores in Europe, which have consistently provided an extraordinary experience for our customers, faced disproportionately high store rent obligations.
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“We have therefore made the difficult decision to close our seven UK and one Amsterdam retail locations. This move aligns with our strategy to prioritize and expand our successful wholesale and e-commerce operations, similar to our model in the U.S. We also facilitated an ownership transition of our UK wholesale and e-commerce businesses, which will operate as FORMA BRANDS UK LTD., effective immediately.
“We are immensely grateful to our incredible store teams for their dedication and passion over the years and are working to support them through this transition.
“Due to store closures, impacted store team members were made redundant immediately. In recognition of their dedication, the parent company Forma Brands LLC has provided goodwill payments to all affected employees, equivalent to an enhanced redundancy package.”
A FREE event where little Mancs can meet Bluey is coming to MediaCity this half term
Thomas Melia
There’s a free event making its way to MediaCity this half term, and its fronted by a very familiar children’s TV character.
As schools across Greater Manchester are out for half term at the end of this month, toy manufacturers Little Tikes are heading to MediaCity and bringing everyone’s favourite adventurous puppy Bluey along for the ride too.
And better yet, it’s all completely free.
This day-long event – which is to celebrate the launch of Little Tikes and Bluey’s collaboration – will feature an abundance of Little Tikes toys for kids to try out, while parents can put their feet up and watch some Bluey on the big outdoor screen.
Alongside some much needed rest for parents, kids and adults alike can take part in a ‘Spin to Win’-style competition and even get their face painted.
Whilst playing around with items such as the ‘Bluey Beach Day Sandbox’ and ‘Bluey Beach Water Table’, fan-favourite moments from the show will be broadcast onto the big screen.
There’s also a foot-to-floor car which kids can zoom around in titled ‘Bluey Grannies Car Coupe’, and the log flume inspired ‘Bluey Bushland Adventure’ where you can splash around mini-figurines from the TV show.
If that wasn’t enough Bluey for you in one day, the cute pup herself will be meeting and greeting little ones throughout the day – what more could you ask for?
A free event where little Mancs can meet Bluey is coming to MediaCity this half term / Credit: Wikimedia Commons
Ad what better place to host this special event than at MediaCity Waterside Steps, just outside of CBeebies HQ, which has recently received an all-new revamp.
Each attendee will be given a 45-minute slot throughout the day in which they can visit the attraction, and tickets are given out on a first-come-first-serve basis.
If you’re interested in having some family fun this May half term, why not tag along with Little Tikes and Bluey for this free event at Media City on Wednesday 28 May from 11am onwards – with tickets HERE.
Featured Images – Bluey
Shopping
Beloved Danish lifestyle and home decor store Søstrene Grene to open new site in Stockport
Emily Sergeant
Stockport has been given the ‘Grene’ light, as a beloved Danish lifestyle and home decor brand is opening in the town’s centre.
Known for its contemporary – yet surprisingly affordable – home decor, furniture, and stylish lifestyle products, stepping foot inside a Søstrene Grene is store is arguably unlike any other experience on the high street, thanks to its unique layout and winding aisles making it feel like you’re discovering something new around every corner.
Founded in Aarhus in Denmark back in 1973 by Inger Grene and Knud Cresten Vaupell Olsen, Søstrene Grene – which translates as the ‘Green Sisters’ – is now led by Grene’s sons, Mikkel and Cresten Grene, making sure that while the brand continues to grow internationally, it still stays true to its family roots.
Søstrene Grene will be taking over a spacious 4590 sq ft unit formerly occupied by JD Sports inside Stockport‘s Merseyway Shopping Centre, and it’s already being described as an ‘exciting milestone’ moment for the Greater Manchester town.
Søstrene Grene will be opening a new site in Stockport / Credit: The Manc Group
Shoppers will be able to experience a signature immersive shopping experience when the brand opens in Stockport.
Think soft lighting, classical music, and a distinctive labyrinth-style layout designed to surprise and inspire at every turn – everything Søstrene Grene is known and loved for.
Central to Stockport’s £1bn regeneration plans, Merseyway is playing a key role in the town’s vision of a ‘thriving and vibrant’ town centre, and Søstrene Grene’s opening will be a huge part of that alongside other major projects including new cultural and creative space Stockroom, and the Merseyway Innovation Centre offering flexible working spaces and offices to support local businesses.
The beloved Danish lifestyle and home decor store is known for its affordable prices / Credit: The Manc Group
“We are looking very much forward to opening our first store in wonderful Stockport,” commented Søstrene Grene Group’s CEO, Mikkel Grene.
“This opening will further solidify our presence in Greater Manchester, where we already have many loyal customers. The location in Merseyway Shopping Centre is superb and this new store will be the first in the area to showcase our newest shopping concept where we have worked especially on evoking the visitors’ senses.
“We want our visitors to feel like entering a Søstrene Grene is like taking a break from an often-hectic everyday life and we cannot wait to spread this feeling amongst shoppers in Stockport.”
Søstrene Grene is opening in Stockport later this year.
Daisy Jackson -
2nd August 2024 
