Cult beauty favourite Morphe has suddenly shuttered the doors to all of its stores across the UK, including here in Manchester.
The brand has had a large presence in the Manchester Arndale shopping centre since late 2019, opening to huge crowds at the time.
But this week, the doors to its make-up store in the city centre (as well as its six other locations across the UK) have closed.
The viral brand will continue to trade online and as a concession in other stores.
Many have taken to social media to criticise the way the physical store closures have been handled, with dozens of staff members saying that they were made immediately redundant with ‘no notice’.
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Some stores have also already been cleared of stock, with reports that some of the viral Morphe products are already being sold off at beauty outlets.
The LA-born brand was created in 2008 ‘among the artists and influencers’ and was originally famed for its brushes before branching out into other make-up products, like its cult favourite colourful eyeshadow palettes.
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At the height of its popularity, Morphe was behind sell-out collections with the likes of Jeffree Star, James Charles and Jaclyn Hill.
Morphe in Manchester Arndale has closed, along with its six other beauty stores in the UK. Credit: The Manc GroupMorphe opened in Manchester Arndale in 2019. Credit: Publicity picture
In a statement, the company said: “Forma Brands has made significant progress over the last year positioning our business for growth by focusing on our flagship Morphe brand largely through our wholesale and e-commerce operations.
“During that time, our owned Morphe stores in Europe, which have consistently provided an extraordinary experience for our customers, faced disproportionately high store rent obligations.
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“We have therefore made the difficult decision to close our seven UK and one Amsterdam retail locations. This move aligns with our strategy to prioritize and expand our successful wholesale and e-commerce operations, similar to our model in the U.S. We also facilitated an ownership transition of our UK wholesale and e-commerce businesses, which will operate as FORMA BRANDS UK LTD., effective immediately.
“We are immensely grateful to our incredible store teams for their dedication and passion over the years and are working to support them through this transition.
“Due to store closures, impacted store team members were made redundant immediately. In recognition of their dedication, the parent company Forma Brands LLC has provided goodwill payments to all affected employees, equivalent to an enhanced redundancy package.”
An adorable new Jellycat store has just opened in Manchester
Daisy Jackson
The world’s most adorable brand has launched a big new opening in Manchester just in time for Christmas – welcome to the Jellycat General Store.
The viral stuffed toy brand has created a charming traditional corner shop experience, where every shelf is stocked with all your essentials in cuddly toy form.
From squishy toilet rolls to smiling eggs to bunches of flowers, and ranging from pint-sized keyrings to giant plushies, there’s a Jellycat for everyone here.
They’re even arranged much like a supermarket would be, with an aisle full of fruit and vegetable-shaped toys and another of sports equipment and games.
Though first famed for its soft bunny toys and its signature black cats, Jellycat has hugely diversified its range in recent years and now you can get plushies in every shape and size imaginable.
It’s created something of a cult following for the toys, which appeal to all ages.
With this new Manchester store within Selfridges, Jellycat has taking inspiration from nostalgic shopping experiences, down to building window displays of retro tins and adding a striped awning over the entrance.
There’s even a blue bench outside where you can take photos with a giant Jellycat character.
The new shop within Selfridges at the Trafford Centre follows successful openings in Birmingham and others across Europe.
Vicki Cain, store director at Selfridges Manchester Trafford, said: “We’re delighted to welcome the new Jellycat General Store to Selfridges Trafford.
“It’s a fun destination for customers to explore the Jellycat collection, with so many fabulous creations to choose from. Who could resist cuddling up to one of the giant Jellies?
“Our customers are huge fans of Jellycat, so this new opening is perfectly timed for those starting their Christmas shopping.”
The Jellycat General Store is open now at Selfridges at the Trafford Centre in Manchester.
Inside the Jellycat General Store in Manchester
The viral toilet roll Jellycat toyAisles at the Jellycat General Store are arranged by themeSeasonal Jellycat toys at the new Manchester shopJellycat’s signature black catsThe Jellycat toys at the new Manchester shop come in all shapes and sizesAn adorable gherkinJellycat flowersThe nostalgic Jellycat General Store in ManchesterCredit: The Manc Group
Lidl are offering a reward for their Liam Gallagher plaque to be safely returned
Danny Jones
Supermarket chain Lidl are desperate and in dire need of our help: they’re offering a reward to whoever safely returns one of their most treasured possessions – a Liam Gallagher plaque.
If you don’t remember the rather silly story from earlier this year, Oasis’ soon-to-return lead singer did plenty of poking fun at the Co-op Live‘s opening date being pushed back and multiple cancellations.
The iconic frontman ultimately ended up playing his four nights at the state-of-the-art arena with no issues, but as a tongue-in-cheek testament to his joke that’d he play a “gig in Lidl” if the venue wasn’t ready in time, the German-founded group erected a plaque in memory of the gag.
However, Lidl’s beloved Liam Gallagher plaque has since gone missing but rather than launch a full-scale manhunt, they’re trying to keep up the festive spirit and instead offering a pretty significant reward to the person that brings it back to them.
Don’t look plaque in anger – we need your help! 🚨
Our Liam Gallagher plaque in Manchester, honouring the gig that almost happened, has gone missing! 📷 Can you help us bring it home in time for Christmas?🎄We've got a £500 Lidl voucher ready and waiting in exchange for its safe… pic.twitter.com/VYr5RygttT
Although leads on the missing bit of royal blue metal are scarce, the plaque that was hung outside their Newton Heath store back in June disappeared this month.
Not only was it an amusing bit of history for the brand but the sign itself actually became a bit of an ironic but nevertheless genuine tourist attraction, with people grabbing snaps next to it and it even featured on the Manchester Taxi Tour itineraries.
This little plaque was actually just the start of a weird love affair between the two; back in October, Lidl also dropped an absolutely perfectly placed advert right in front of a giant poster of Liam Gallagher’s Berghaus ad campaign in the centre of Manchester.
Very good indeed.
All that being said, they really would love to be reunited with the memento of their relationship, so much so that they’re offering a whopping £500 to spend in Lidl vouchers for its safe return.
Credit: James Speakman/PA Media Assignments (supplied via Lidl GB)
Just think of all the nonsense you could buy in the ‘Middle of Lidl’ aisle, a.k.a. the best part of the whole shop.
Those who have any information on the whereabouts of the Liam Gallagher plaque should email the following address: [email protected]. The Burnage brothers aren’t holding grudges anymore and neither are Lidl.
Let’s bring Liam home for Christmas. As you were x
Daisy Jackson -
2nd August 2024 
