Skims, the wildly popular clothing brand co-founded and launched by Kim Kardashian, has brought its swimwear collection to Europe for the first time ever.
The best-selling range of swimming costumes and bikinis is available to shop at the first-ever European Skims pop-up in London, as well as being stocked in Manchester.
Selfridges department stores in both the Trafford Centre and in the city centre will have an edit of the collection for customers to shop.
Down south, the Corner Shop at Selfridges London has become an immersive Skims experience, designed to replicate a Summer Los Angeles poolside oasis, down to the diving boards and palm trees.
Shoppers will even be able to grab custom Skims ice cream treats by Chin Chin Labs while they browse.
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It’s been designed in partnership with the brand’s long-time collaborator, Willo Perron of Perron-Roettinger.
The Skims swimwear edit available to shop at Selfridges Manchester Trafford and Selfridges Manchester Exchange Square will include the brand’s signature cuts in multiple coverage levels and colourways.
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The Skims swim collection, now available to shop in ManchesterThe Skims swim collection, now available to shop in Manchester. Credit: SuppliedThe Skims swim collection, now available to shop in Manchester. Credit: Supplied
The pop-up experience and arrival into Europe follows the opening of a Skims Summer Pop-Up in New York, where visitors waited in a queue for more than two hours every day to shop.
The brand has also revealed plans to expand into free-standing stores across the UK and Europe within the next three years.
Jens Grede, co-founder and CEO at Skims said: “I’m thrilled to open our first international pop-up experience at the iconic Selfridges Corner Shop. We expect demand and buzz to be high as this is the first time SKIMS Swim will be available in retail outside of the U.S.
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“The pop-up experience will set the tone for the future of Skims in London, as the cultural and fashion destination is a key market for our global expansion.”
The Skims pop-up space in Selfridges London. Credit: SuppliedThe Skims pop-up space in Selfridges London. Credit: Supplied
Robert Norton, Chief Commercial Officer at Skims, said: “As we look to establish SKIMS as a global brand, Selfridges London is the optimal starting point for the next phase of SKIMS journey with our existing customer base in the UK and unparalleled business at Selfridges to date.
“The pop-up experience and expansion of our permanent shop-in-shop space at Selfridges set the framework for our global retail strategy, and we will continue to leverage multi-brand partnerships this year as we plan to open 35 shop-in-shops in the U.S. and internationally.”
Bosse Myhr, Selfridges Director of Womenswear and Menswear, said: “We are extremely excited to welcome SKIMS Swim to the Selfridges Corner Shop, continuing to build on our long-standing relationship with the brand.
“We know our customers love SKIMS product and its distinct point of view. We are looking forward to Selfridges customers being the first to explore the SKIMS Swim collection in Europe, with an extraordinary shopping experience that will get everyone in the mood for summer.”
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Skims is available to shop in Manchester now at Selfridges store, while stocks last.
Featured image: Supplied
Shopping
Major Canadian lifestyle brand Garage to open in Manchester Arndale AND Trafford Centre
Daisy Jackson
A major lifestyle and activewear brand, Garage, is finally coming to Manchester – and they’re not stopping at one store.
The Canadian fashion group will be opening two locations in the city, with one at Manchester Arndale and another opening at a later date at The Trafford Centre.
Montreal-born and loved by women globally for its off-duty essentials and active lifestyle pieces, Garage will be opening inside Manchester Arndale this summer.
It already has a whopping 231 stores across North America, making its UK debut down south just earlier this year.
And it’s expanding fast, thanks to its die-hard Gen Z following and monthly drops of new pieces.
Garage has recently celebrated 50 years of business, creating a huge range of activewear, swimwear, and elevated essentials that take you from barre to brunch to bar.
Garage will land at Manchester Arndale this July, with the Trafford Centre store opening later on this year.
Garage is heading to Manchester Arndale this July
Scott Linard, Portfolio Manager for M&G Real Estate, said: “We are delighted that GARAGE has selected Manchester Arndale for one of its first North West locations. Following recent openings, this addition further enhances our retail offer and complements our existing tenant mix.
“Our strategy remains focused on curating a strong lineup of best-in-class brands to meet the evolving demands of visitors from Manchester and beyond.”
Steve Gray, Head of European Retail Asset Management at Global Mutual, said: “Bringing GARAGE to Manchester Arndale is a fantastic addition to our growing fashion line-up.
“The brand has built a strong reputation internationally, and we’re proud to be the destination chosen for its first store in the North West.”
Manchester United home kit for 2026/27 ‘leaked’ online in unboxing video
Danny Jones
Manchester United’s new home kit for the 2026/27 campaign has reportedly been leaked online in a YouTuber’s unboxing video ahead of next season.
We know fake shirts and dupes can be pretty accurate these days, but it looks very much like this could be the real deal.
Shared by dedicated football kit reviewer, ‘Retro Man‘, who has seemingly revealed the latest Man United jersey, this unveiling lines up with the previously rumoured designs circulated on social media.
A Red Devil himself, the creator has teased previous releases that turned out to be true in the past, so we’ll leave it up to all of you to decide how bona fide you think this supposed home strip is. Ever-reliable footy fashion peers, Footy Headlines, have also shared these images:
Uploaded to the channel on 25 April, Retro Man did a full overview of the United 26/27 home shirt, highlighting key features such as a red-forward collar with black and white accents.
That same trim is repeated on the ends of the sleeves – reminiscent of the 2011/12 iteration, only differing in the more crew neck style – and the back of the neck now simply reads “UNITED”.
It is worth noting that this is specifically the replica shirt that most fans will purchase.
Should it prove to be the genuine article, this will be the 11th Manchester United kit by adidas since they returned as manufacturers over a decade ago, a.k.a. the start of the Louis van Gaal era.
Retro Man has since posted another video showing off what he claims to be the ‘authentic’ version, too; you can check it out in more detail down below.
Looks pretty legit…
As you can see, the official player edition that will be worn on the pitch by actual United squad members (though they are still available to purchase by the public) appears to hold some key distinctions.
Besides some differences around the panelling and stitching, there is also a noticeable textured section along large sections of the interwoven fabric as part of the brand’s breathable and trademark ‘Climacool’ technology.
Elsewhere, the badge itself also looks to have a more embossed/raised finish. If this is the real deal, what do you make of it?
This isn’t the only United kit that’s caught some attention of late, either:
Daisy Jackson -
22nd June 2023 
