An inspirational young football fan from the Greater Manchester area is taking on an incredible running challenge this summer in an effort to help bring sports for those with disabilities to his local team, Altrincham FC.
21-year-old Joseph Adams is an Altrincham superfan with a massive heart and an even bigger love of the beautiful game, and he will soon be tasking himself with a demanding feat of fitness in the hope of helping bring football to his home club for supporters who have special needs.
Diagnosed with Down Syndrome, Joseph has taken part in many adapted sports from football and dancing to skiing, rugby and more, even winning multiple gold medals including one at the 2023 UK Down Syndrome National Swimming Championships.
It’s safe to say that this is a cause very near and dear to both Joe and his family; so, in an effort to help deliver support for special needs activities through Alty FC, the die-hard young Robins fan is setting himself the task of running ten 10ks in a total of ten different countries over the course of just five days.
Joseph has had a defiant and determined attitude to everything since he was a kid. (Credit: GoFundMe/Supplied)
Taking on what he has called the ‘No Limits‘ challenge in the coming weeks, Joseph is aiming to raise a total of £250,000 in order for Altrincham to hire a dedicated disability sports officer role this year.
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As a non-league football club and even with the recent backing from more than 20 new investors, the local Trafford-based outfit obviously doesn’t have unlimited resources, so fundraising efforts like these are their only option.
With that in mind, Joe, his parents and two sisters will be completing the running challenge in less than a week as part of the club’s growing Community Sports charity arm to help establish a programme for children and adults with special needs.
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Having already raised well over a whopping £176k of his overall target, his ultimate goal is to broaden the programme to provide further support, training and employment opportunities for adults with disabilities across the local area and beyond Altrincham too.
Speaking about the excitement of his upcoming challenge, Joseph said: “I’m really looking forward to visiting lots of countries and running with my family and I can’t wait for a beer at the finish! […] Think Race Across the World meets Hardest Geezer! I don’t know if I can do it but I am going to try my best.”
⌛️ The countdown is on for 𝗝𝗼𝘀𝗲𝗽𝗵'𝘀 𝗖𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲 – 𝗡𝗼 𝗟𝗶𝗺𝗶𝘁𝘀 💪
It was France for training this week, and yet another fundraising milestone has been reached 😍
Dad Phil Adams said of his inspiring son: “When Joseph was born, his Mum and I were told about all the things he wouldn’t be able to do because he has Down Syndrome, but we vowed to take a no-limits approach to what he could do and 21 years later, we couldn’t be prouder of him…
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“Ironically, he hates running and hadn’t really tried before taking on this latest challenge but what we’ve all learned over the years is that Joseph has been able to achieve a huge amount more than we might have expected when we ignore perceived wisdom.”
A number of Manchester-based businesses such as Castore, Travel Counsellors, Houlihan Lokey, DMR, FK Group and Farrat have lent their support to Joseph’s Challenge and the No Limits campaign, including Altrincham FC’s own official front-of-shirt sponsor, AO.
Founder and CEO, John Roberts alongside his wife Sally, have donated a generous £30k between them to the cause, with Roberts commenting: “The sky really is the limit and Joseph is living that philosophy in spades. He’s an inspiring young man and every one of AO’s 3,000 employees wishes him every success.
The youngster’s incredible journey will conclude as he passes the finish line of the Altrincham 10k on Sunday, 1 September. You can do your bit to help by donating to Joseph Adams and his incredible running challenge, which will help provide important access to sport, HERE.
It has to be said, there is a very wholesome buzz around the J Davidson Stadium lately.
Man City Women put an end to Chelsea’s unbeaten run as they take Champions League lead
Danny Jones
Manchester City Women have taken a crucial lead in the Champions League quarter-final after making it past Chelsea to finally end their lengthy unbeaten run.
The Blues took on the WSL leaders for the second time amidst a series of four consecutive meetings across all competitions this month, having only just lost to Sonia Bompastor’s side in the League Cup Final this past weekend.
Missing out on the trophy could have seen City dip their heads but returning interim head coach Nick Cushing made sure that his team responded by bouncing back.
Now taking a 2-0 lead into the second leg of the quarters, there is still the chance of winning silverware this season – though there is definitely still work to be done.
Man City Women managed to end the East Londoners’ winning streak thanks to a brace from substitute Vivianne Miedema, who came on in the second half and managed to open the scoring by sniffing out a rebound off the bar just before the hour mark.
The turn and cross in from Mary Fowler – a shining light in City’s season thus far who created plenty of big chances and nearly grabbed another assist – was sublime but the instinct to swallow up the loose ball proved to be crucial in giving the home team the edge all night.
In truth, the initial header from Laia Aleixandri was strong and kept out by an impressive save, but Miedema’s willingness to cover great ground meant she was in the right place at the right time.
You could say it was a similar story for her second.
Notching her second of the night and 31st goal overall in just 35 UWCL games, a simple side-step to change lanes as she ran into the box
✨ MAGIC MIEDEMA
She let's the ball to the work and then places it beautifully to double Manchester City's lead!
Speaking after the match, the 28-year-old forward said the result is “a massive confidence boost for us going into the next two [fixtures against Chelsea]”, insisting that the fight shown in the first half half game them the belief to say “we can actually win today.”
As for Cushing, he told the club’s media shortly afterwards: “I was confident if she got chances, she’d score, we just have to create those moments for her. Tonight, we saw many and she thinks she should’ve had a hat-trick!”
City Women play Chelsea for a third time this weekend, once again hosting them at the Joie Stadium only this time in the league, before playing that decisive second leg down in the capital next Thursday, 27 March. Will a two-goal advantage be enough? We’ll have to wait and see.
Sir Gareth Southgate says young men ‘need better role models’ – and more of them
Danny Jones
Ex-footballer and England manager Sir Gareth Southgate has called on contemporary society to do better when it comes to young men, insisting that boys today need real role models.
In fact, not to put words in his mouth, but he isn’t just calling out for more of them; more precisely, he believes they need better ones than some of the figures who have found a following in recent years.
Speaking in one of his first public addresses since being knighted in the 2025 New Year’s Honours list and one of a scarce few since stepping down as the Three Lions boss, Southgate gave a lengthy speech as part of the BBC’s annual ‘Richard Dimbleby Lecture’.
The former Crystal Palace, Middlesborough and Aston Villa defender touched on a number of topics in his discussion, including the troubling rise of “callous, manipulative and toxic influencers, whose sole drive is for their own gain” and are finding increasing popularity on social media.
Southgate has strong opinions on the current archetype of ‘role models’ that young men are gravitating towards.
Southgate went on to express the crucial nature of “identity, connection and culture” in contemporary society, insisting that current values are drifting off course.
He went on to state that because of the swirling questions surrounding masculinity, “young men end up withdrawing, reluctant to talk or express their emotions […] They spend more time online searching for direction and are falling into unhealthy alternatives like gaming, gambling and pornography.”
Southgate also believes that “if we make life too easy for young boys now, we will inevitably make life harder when they grow up to be young men”, arguing that we are at risk of creating a culture where they fear failure so much that “they fail to try, rather than try and fail.”
Drawing from his own experience as a player and his famous penalty miss in Euro ’96, as well as his multiple attempts at winning a major tournament as the national team coach, he reflected on how these experiences made him who he is today – experiences he navigated through thanks to role models.
Put more simply, he suggested that we need to return focus to the importance of teachers, sports coaches, youth groups and ‘proper’/traditional role models, rather than simply allowing the next generation of young men to resort to poor examples online.
"We have to show young men that character is more important than status."
Gareth Southgate demands leaders step up to become positive role models for 'isolated' young men. pic.twitter.com/FMlnqjppQi
The timing of Southgate’s speech hasn’t been lost on large swathes of the British public, in particular, in light of the hit Netflix drama, Adolescence.
Revolving around the story of a young boy accused of a violent crime towards a young girl, the four-part series touches on incel culture, the growing ‘manosphere’ digital community, controversial figures like Andrew Tate and more.
You can listen to Southgate’s lecture on young men and the importance of role models in full HERE.
Danny Jones -
13th August 2024 
