British cricketer, Marie Kelly, has won the prestigious University Campus of Football Business (UCFB) Sports Entrepreneur Competition for 2025.
Winning the whopping grand prize of up to £50,000, the Blaze – Nottinghamshire women’s team, formerly known as ‘Lightning’ – and Northern Superchargers star took home the potentially game-changing investment for her own apparel company, Versatail.
Being given the substantial grant late last month, the professional cricket player was presented as the lucky recipient following an intense deliberation process.
Expert judges chose the Birmingham-born young businesswoman from a shortlist of nine finalists selected from countless submissions.
At 29, Kelly fell just within the eligible 18-30 age bracket for the new UFCB Sports Entrepreneur Competition, with 2025 marking a decade of the further education institution here in Manchester.
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Held at Man United’s home stadium, Old Trafford, it’s safe to say that the ‘Theatre of Dreams’ felt like a fitting venue to deliver news.
The judging panel was comprised of UCFB Founder, Brendan Flood; Andrea Chilton, CEO of the English Schools Football Association; Eni Shabani, Founder of Rising Ballers; Adrian Harris, Chief Supply Chain Officer of Castore, as well as the CEO of Altrincham FC, Sam Mackenzie.
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As the founder of Versatail UK, which specialises in women’s and active headwear, including lifestyle caps and bobble hats, Kelly has taken her sporting background to create products that cater specifically to long hair and female-centric styling.
For instance, her label has helped oversee the design ‘Magni-Strip®’ trademarked technology, which allows people to adjust their ponytail heights.
Learn more about the inspiration behind the project here:
Votes were based on five criteria: market opportunity, innovation of the idea, feasibility, the pitch quality, and sustainability/impact of the idea.
Other runners-up included a non-league football app called Touchline, and even an anti-bacterial boxing glove liner conceived by a brand specialist at Amazon.
Speaking on the momentous milestone for her still relatively small start-up, Kelly said: “My main emotion is shock. I really didn’t think I would win – I was here for the experience.
The process really helped me strategise the business and really think about where I wanted to go with it. To be named the overall winner, I’m really delighted.”
“The financial prize takes a bit of the weight off my mind about how to supply the demand that I’ve already got for my products and my caps. Hopefully, I can just really develop the product so it’s even better and service even more women and girls in sports.”
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As for UCFB, aforementioned CEO Flood went on to add: “As we celebrate 10 years in Manchester, we want to celebrate not just our own journey but empower the young entrepreneurs who will shape the future of sport.
“This competition reflected everything UCFB stands for: ambition, innovation, and the belief that the sports industry is powered by creative ideas. The calibre of the entries was incredible, so everyone who made the final judging stage deserves immense credit, but Marie was the unanimous choice overall.
“She has done an incredible job establishing her brand, and we hope that this financial reward can help Versatail continue to cater for the diverse needs of women and girls in sport at an even greater scale.
You can see the full video from the most recent event down below.
If you’re looking to make moves in this space, keep your eye out for when entries open for the UCFB Entrepreneur prize in 2026.
Road to Victory is all set to turn Manchester’s Castlefield Bowl into the latest World Cup fan zone
Danny Jones
Manchester’s smash-hit Road to Victory is hoping to bring its first-ever open-air World Cup fan zone to the city, as the event is set to take over Castlefield Bowl – on one condition.
It’s just the simple matter of if/when* we make it through.
The famous amphitheatre might be in the middle of their 2026 edition of the annual Sounds of the City festival, but given that England have advanced to the quarter-finals of the 2026 tournament, they’ve naturally decided to make some changes.
It might not be in time for this next game against Norway, but should we make it past the Scandinavian side, Castlefield Bowl will be welcoming roughly 9,000 fans for the semis and (touch wood) the final.
Announced this week, the Road to Victory (RtV) team – backed by production company and promoters AIX Live, who specialise in multi-sensory, immersive fan experiences – is pledging to move into their latest Manc venue for the upcoming fixture at the very least.
Having started over at Depot Mayfield before moving to the likes of Diecast and most recently AO Arena, they’re planning to make the most of the ongoing heatwave by securing the beloved Bowl.
With the Manchester Storm ice hockey team returning to the Arena, they’ve had to vacate ahead of preparations, but it could mean that we’re now looking at one of the biggest outdoor supporter parks in the country, let alone the North West.
Once again, we’ve already had The K’s, Wet Leg and Johnny Marr play the multi-date music series this year, and there are more concerts booked, but some understandable exceptions are now being made.
Obviously, how many Road to Victory dates we get here all depends on whether or not Thomas Tuchel’s side make it past Haaland and co., but it’s sure to be a memorable night nonetheless.
Should the boys make it to the semi-final, tickets for the supporter park right after the match and, unsurprisingly, the demand is expected to be huge. For context, more than 40,000 joined the party for the 2022 World Cup, and the previous Euros final in 2024 sold out the AO Arena. Wow.
With that in mind, we’d say be quick on the draw and get down early with doors from 5pm, as the Road to Victory pre-show will kick things off pronto, alongside live DJs, entertainment and bars – all of which promise to deliver an unparalleled festival-like matchday atmosphere.
You can get ready to register your interest and grab yours as soon as they go on sale right HERE; in the meantime, if you’re still wondering where the best places to watch England vs Norway in Manchester are, look no further:
Featured Images — Anthony Mooney (supplied via Road to Victory)/The Manc Group
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Location for new Manchester United stadium announced after club secures land for the build
Danny Jones
The location for Manchester United’s brand-new stadium has been officially revealed just over a fortnight on from the football club securing the land after more than a year of disputes.
Man United’s ‘New Trafford’ is set to be a state-of-the-art sporting ground with a roughly 100,000-seater capacity, not only becoming the largest in the UK but rivalling all other industry-leading arenas around the world.
While there’s been plenty of speculation about funding for the redevelopment, the proposed designs, and the aforementioned plot for the massive project, serious forward momentum can finally begin now that the latter has been resolved.
That being said, the INEOS ownership group, board of executives and partnered Greater Manchester Combined Authority (GMCA) have now confirmed where exactly the site for Old Trafford 2.0 will be situated, not to mention some new CGIs.
Put in the simplest terms, the work will be centred around the Wharfside area, with the native council and Freightliner both having, at long last, greenlit the plans in principle.
The Old Trafford Regeneration Mayoral Development Corporation (OTRMDC) and dedicated Taskforce – on which Mayor and seemingly soon-to-be Prime Minister Andy Burnham has served since its inception – are set to create a fresh ‘Stadium District’ across the 150 hectares of space in Stretford.
Revolving not only around the current Metrolink tram stop and other accessible Bee Network routes, but sitting approximately just 350 metres North of the existing ‘Theatre of Dreams’, the blueprints go far beyond just creating newer and bigger stands that are easily reachable.
As per an official MUFC statement, “the vision is for a diverse neighbourhood creating 48,000 local jobs and 15,000 new homes, with the new stadium as the catalyst. Together, the mixed-use developments across 150 hectares have the potential to offer a £7.3bn-per-annum boost to the UK economy.”
Promising to maintain key aspects of nearby heritage, traditions and matchday rituals, be a walk from Pomona to a favourite food truck, or supporters making their way down the Quays and the River Irwell, they’ve even put together a video of what they hope this next chapter for Trafford will look like.
Safe to say, the GMCA, United and everyone involved have pretty ambitious ideas when it comes to a fresh era for the borough and the surrounding section of Stretford and bordering Salford.
Local Council Leader Tom Ross, Leader of Trafford Council, said of this most recent update: “We are delighted to introduce the masterplan which starts a long journey to piece together what could happen where, to bring this world-class cultural and sporting destination to life.
“We want to create a great place to be, not just on matchdays but every day – and we’re looking for as many residents and businesses as possible to help us to shape this vision, through our forthcoming consultation process.
“Wharfside will become a network of attractive neighbourhoods in which to live, work, wander, explore, relax with family, enjoy nature and wildlife, meet friends, eat out, have a drink, shop and be entertained.”
He goes on to add that besides the obvious additions to the matchday experience, this will effectively become the city region’s latest neighbourhood, delivering new parks and waterside spaces, housing including affordable options, and even new health and educational facilities.
Twinned with the obvious transport links and proximity to other key parts of Greater Manchester, this could be one of the biggest overhauls the North West has seen in decades; you can see more down below. What do you make of it all?
Our proposed new home will sit at the heart of a new stadium district ❤️🏟️
Danny Jones -
6th November 2025 
