The plush toys of the stars of Aldi’s 2021 Christmas advert officially go on sale in store and online from today.
And, as they seem to do every year, people are already queueing to buy them.
Festive shoppers keen to get their hands on the cuddly toys have been taking to social media this morning to share their place in the online queue, with many reporting that they have been placed in a queue with more than 60,000 people ahead of them.
A message on the Aldi website holding page reads: “We’re very sorry, but there are currently lots of people trying to access the Aldi website. We’ve automatically placed you in a queue, but don’t worry about refreshing – this page will update automatically as you enter the site.”
“There are 30,000 people queuing to access Aldi’s website to buy soft toys,” one Twitter user wrote.
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“Ahhh the annual Aldi waiting in an online queue, it’s almost as traditional as mince pies and sprouts,” another tweet read.
In-person queues outside Aldi stores this morning have also been reported around the UK too.
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The budget supermarket retailer has certainly become known for its Christmas adverts starring everyone’s favourite character ‘Kevin the Carrot’ in recent years, and this year, it’s absolutely no different, as the release of the 2021 edition earlier this month went on to amass millions of views and thousands of comments and interactions.
If you’ve not seen the advert yet, it’s a take on Charles Dickens’ classic A Christmas Carol – renamed ‘A Christmas Carrot by Charles Chickens’ – and it features various different and excellently-named, festive food-themed characters.
Characters starring in the advert include its lead ‘Ebanana Scrooge’, ‘Marcus Radishford’, ‘Peas & Goodwill’, ‘Tiny Tom’.
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Kevin the Carrot himself also took on the role of ‘the Spirit of Christmas’.
The story follows the Christmas-loathing Ebanana, who is reminded of the joys of the festive season by the Spirit of Christmas until he eventually realises the positives of Christmas, and goes around spreading goodwill.
The plush toys of each of the advert’s characters are priced at £3.99 each.
As well as all the characters from the Christmas advert, Aldi has also announced that a plush toy version of its famous and much-loved ‘Cuthbert the Caterpiller’ – who many will remember grabbed headlines after being embroiled in a legal battle earlier this year – will also be available to buy in store and online.
This year, Aldi has partnered with award-winning giving platform Neighbourly – which helps businesses make a positive impact in their communities by donating volunteer time, money, and surplus products, all in one place.
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The retailer will donate 1.8 million meals to families in need this Christmas.
Sean McGinty – Marketing Director at Aldi UK – added: “Christmas is a time for hope, and we’re privileged to be working with Marcus, who is one of the most inspirational young people in the UK, having done so much in the past 18 months to help provide free school meals for children.”
“We hope our campaign will remind everyone of the true meaning of Christmas,” he added.
Steve Butterworth – Chief Executive at Neighbourly – said: “We’re delighted to be supporting Aldi in their year-round food redistribution programme and in their commitment to donate 1.8 million meals this Christmas.
“These donations will help a record number of families across the UK during what is expected to be the busiest year on record for local charities and causes.”
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You can watch the 2021 Aldi Christmas advert in full here.
Poundland relaunches its £1 engagement rings ahead of Valentine’s Day
Emily Sergeant
Valentine’s Day is just around the corner, and Poundland has hatched a plan to help those on a budget this year.
You can propose to your other half at any time of the year, but it’s fair to say that Valentine’s Day is a date much more popular than others – especially for those who want to surprise their partner with a gift they’ll never forget for the special occasion.
But with the cost of living crisis sadly still making its impact felt across the UK, a costly engagement ring is not something everyone is able to afford.
Luckily, for anyone keen to make the grand romantic gesture but while saving a few pennies at the same time, Poundland has decided to bring back its £1 engagement rings ahead of the season of love, so you’ll have plenty of time to get planning how you’ll pop that all-important question.
The budget retailer first launched its affordable engagement rings back in 2020, and they proved massively popular.
At just £1 each, Poundland says these symbolic rings – which are available in more than 10 different designs – are a “thoughtful” way to showcase your love for Valentine’s Day and beyond, and can help make the occasion “unforgettable”, all without breaking the bank and keeping your budget intact.
From timeless solitaire designs, to romantic heart-shaped details, each ring in the 2025 range is “uniquely crafted to add a touch of charm and elegance to your Valentine’s Day proposal”, according to the retailer, so whether your partner adores classic simplicity or something with a playful edge, there’s supposedly a ring to match every style.
And the best part? Each £1 ring comes beautifully presented in a red velvet heart-shaped box, so your proposal can “feel as special as the love you’re celebrating”.
Poundland’s £1 engagement rings are now available both online and in stores nationwide, and you can view the full range here.
Featured Image – Poundland
Shopping
LEGO-loving little Mancs can now compete against the world to become a ‘Mini Master Model Builder’
Emily Sergeant
Little Mancs who love LEGO can now enter a worldwide competition and battle it out to become a ‘Mini Master Model Builder’.
Is your child a LEGO super fan? Do they reckon they could build impressive LEGO creations in their sleep? Well, if they’re feeling brave enough and are ready to put their skills to the test, then you’ll want to take them down to LEGOLAND Discovery Centre Manchester, as the hunt is one for a talented youngster to be crowned the UK’s newest ‘Mini Master Model Builder’.
Young LEGO fans will have the chance to let their imaginations run wild in a “bricktastic” competition, by building the most epic creation entirely out of LEGO bricks in an attempt to take home the coveted title.
Participants are invited to “demonstrate their imagination and creativity” by constructing something extraordinary that will leave the judges in awe – with the judges particularly interested in an array of building techniques and a strong creative flare, so entrants should “think outside the box” and let their personality and interests shine through.
Finalists will be chosen by the LEGOLAND Master Model Builders and Playmakers.
Each Discovery Centre in Manchester and Birmingham will then crown its own ‘Mini Master Model Builder’, and the winners will work with the local Master Model Builder to create their final models, which will then compete in the global final.
Winners will be given the unique opportunity of having their creation displayed at the iconic LEGO House in Denmark, plus a prize of £100 to spend in the LEGOLAND store, and a Local Annual Pass for them and their family too.
Up to the challenge then? All hopeful Mini Master Model Builders will need to get themselves down to LEGOLAND Discovery Centre Manchester at Trafford Palazzo – which is next to the Trafford Centre – any weekend up until the start of February.
Entry into the competition is included in the price of one standard admission ticket to LEGOLAND Discovery Centre Manchester.
All entries must be made by those under the age of 18, and only one entry per person can be made.