A Northern-based paint company has been hit with more than 100 complaints over its new TV advert, which has been branded “offensive”.
Crown Paints – which is based in Darwen in Lancashire – released the advert in question earlier this month, and through a cast of actors, singers, and spoken word performers, it tells the story of a young couple named Hannah and Dave.
The couple were said to have met at an illegal rave, and are now expecting their first child together.
Lyrics from the advert’s jingle include: “Now a baby’s coming and they don’t know what it is. Hannah’s hoping for a girl, Dave’s just hoping that it’s his.
“They’re happy that their spare room’s no longer grey because there’s a baby on the way.”
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https://youtu.be/PEuyG1D4c4Q
Since its release and airing on TV screens across the UK, an Advertising Standards Agency (ASA) spokesman said it had received 150 complaints about the advert – which it is “currently assessing to determine if there is a potential problem under our rules and, if so, whether there are grounds for further action”.
The ASA says the majority of complaints are mainly focused on whether the content in the advert is appropriate to be shown on television, as well as many taking to social media and calling it out for being “totally derogatory” towards women.
Comedian Jennie Eclair was one of the more prominent figures to complain to Crown Paints on social media earlier this week, tweeting: “Hey Crown Paints, get that offensive baby ad off air – what were you thinking!!!? What on earth possessed you?”
Hey @crownpaints get that offensive baby ad off air – what were you thinking !!!? What on earth possessed you?
Author and podcast host, Daisy Buchanan, was one of the many people to welcome Eclair’s tweet and say in response: “I honestly thought it was me being mad”.
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One viewer took to Twitter and said: “Totally derogatory of women, questioning her fidelity. Take it off because it won’t sell much paint.”
Others said it was “offensive”, “misogynistic”, and a “serious error of judgement”.
Crown Paints then responded to Eclair’s tweet saying: “Our ads are intended to give a humorous account of our characters’ stories. We appreciate that people have differing tastes when it comes to humour and whilst the ad has been broadly well received, we apologise if the remark has caused offence to anyone.”
But Eclair still said she felt that the advert “set up a scenario that implies a woman has possibly conned a man into fatherhood”.
It’s terrible also who was having illegal races four years ago? I thought they belonged to the 90’s – basically you’ve set up a scenario that implies a woman has possibly conned a man into fatherhood – check out the responses on my time line – it’s about 98% anti
Following both the growing online backlash, and the 150 official complaints about the advert, Crown Paints has issued a formal statement addressing the claims.
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A spokesperson said: “This ad is one in a series that is intended to celebrate special moments in life in a humorous way.
“The characters of Hannah and Dave are shown to be in a happy relationship and preparing for their new arrival. There are no negative connotations intended from any of the lyrics and whilst the ad has been broadly well received, we recognise that people have differing tastes in humour.
“We apologise if any of the lines have caused offence.”
Featured Image – Crown Paints
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Stockport County defender Brad Hills ruled out for the rest of the season
Danny Jones
In a big blow to their promotion push, Stockport County have been hit with a major injury and loss to their first-team squad, as defender Brad Hills has been ruled out for what looks to be the remainder of the season and then some.
Not what Hatters will want to hear with crunch-time in and around the playoffs now well underway.
Having emerged as even more of a starring centre-back this year, following his initial loan spell with the club during the previous campaign, Brad Hills has arguably been one of Stockport’s best and most reliable players in 2025/26 thus far – but not County will have to do without him.
Although the exact severity is yet to be fully revealed, the former Norwich City youth academy graduate is said to have hurt his anterior cruciate ligament (ACL).
Confirming the news on social media, the Greater Manchester side stated: “We regret to inform supporters that Brad Hills sustained an ACL injury in Saturday’s draw at Luton Town that will rule him out for the foreseeable future.
“Our full focus is on supporting Brad throughout his recovery – we know he’ll come back stronger”
For anyone unaware, ACL tears/ruptures are among some of the worst injuries in football, and depending on the extent of the damage, it can take anywhere between six months and a full year to bounce back.
Safe to say, therefore, that supporters have been left gutted by the update, with one commenting, “Awful, awful news”; another simply wrote, “FFS”.
After typing a very long expletive following the show news, fan podcast The Scarf Bergara Wore wrote: “Wishing Bradley Hills a speedy recovery – come back stronger!
Since becoming a permanent signing back in August, he’s earned multiple man-of-the-match awards in blue and white, not to mention contributed to a decent number of clean sheets. He’ll be a big miss in their backline.
While it’s no doubt a big setback as the League One team looks to get promoted into the Championship, the absence could see manager Dave Challinor reshuffle the pack and perhaps even the formation for the remaining fixtures.
One option is Louie Barry, who – depending on the setup – could finally be set for a return to the pitch after he was signed on a third loan deal this past January, but is still continuing his own rehab following a knee operation.
Put it this way, with not many games left, lots of County fans are probably wishing that the pending and potential further changes in the EFL could have come sooner…
Embrace announce intimate live show in beloved Bury music venue
Danny Jones
British alternative veterans Embrace have announced another intimate show here in Greater Manchester, only this time it’s over in Bury at a stunning small-cap arts venue.
It’s not often you get to see such a long-standing band play outside of the city centre so far into their career, especially in gorgeous grassroots spaces like this one.
A fellow Northern outfit, they’ve often been lumped in with that ‘post-Britpop’ era of music, and plenty throw around the so-called ‘dad rock’ label, but honestly, we couldn’t care either way: they remain among the UK’s perennially underappreciated underdogs that never get old, as far as we’re concerned.
Revealing a handful of new live dates for their album launch this summer, they’ll be making just two appearances in the North West on the run.
Writing in the post, the group said: “We’ve lined up a run of exclusive UK dates in venues that are some of the smallest we’ve played in years. It’s going to be special, but capacity is extremely limited.”
As you can see, besides the Jacaranda Baltic in Liverpool, the only other place in this region where they’re set to play for this mini tour is The Met over in Bury.
One of the most beautiful gig spots, not just in the town but in all the 10 boroughs, for our money, the room only holds around 400 standing and roughly 250 seats.
For seasoned artists like this lot, who are more used to playing big festival stages and big domestic headline tours – which they’re also doing later this year – it’s sure to be a special night.
Toasting the release of their ninth studio LP, Avalanche, this spin-off on the tried and tested in-store format wouldn’t be possible without the help of local record store, Wax and Beans, who are promoting and hosting the show.
But we can’t lie, there’s something about the idea of seeing them decades on from when they first tightly-packed out crowds of this size.
If you want to be part of the Embrace album launch tour, you can get ready to grab your tickets at 10am this Friday, 27 March, right HERE. And speaking of great record shops…
Emily Sergeant -
16th August 2022 
