Iceland has today announced further support for Marcus Rashford’s campaign to end child food poverty in the UK by offering free frozen vegetables to families using Healthy StartVouchers.
Earlier this week, it was announced that supermarket chain is part of the Child Poverty Task Force formed by Manchester United star Marcus Rashford and the retailer has now jumped even further into action by offering shoppers using Healthy Start Vouchers a free bag of frozen veg worth £1.
Frozen veg is said to offers the same nutritional value of fresh veg, whilst also helping to reduce waste and last longer, which helps families to manage their spend. This free frozen veg will boost the value of the vouchers to ensure that all families have easy access to nutritious food at a great value.
Those with Healthy Start Vouchers can redeem the offer from Friday 11th September.
The offer comes after Marcus Rashford called for the government to implement three of the policy recommendations of the National Food Strategy – including increasing the value of Healthy Start Vouchers from £3.10 to £4.25 – and now Iceland’s initiative will add value to the scheme, while the government considers the improvements it will make through policy changes.
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📢 Special announcement 📢
From next Friday, anyone using a Healthy Start voucher can get a free bag of frozen veg to boost the voucher's value, and help ensure families have access to healthy food.
The Manchester United footballer and Wythenshawe-local announced the forming of the taskforce this week, as he continues to tackle child food poverty.
The initiatives suggested include the expansion of free school meals, expansion of school holiday food and activity programmes, and increasing the value of the Healthy Start vouchers as well as expanding their availability to all those on Universal Credit.
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Iceland Foods was named as one of the supporters of the campaign and is backing proposals drafted by the National Food Strategy.
Marcus Rashford said: “My hope on forming the Child Food Poverty Task Force was that it would ignite conversation relating to the issue – why is this happening? How is this happening? And, are we really doing everything we can to help?
“Iceland’s new initiative grew out of that conversation and it really shows how the simplest step can have impact.”
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Henry Dimbleby – Head of the independent National Food Strategy – said: “It is brilliant that Iceland have taken this step to help children get more fruit and veg into their diets. What a great example of how a supermarket can help low-income households eat well.
“Eating well in childhood is the very foundation stone of equality of opportunity. There is a serious danger that this economic downturn will increases hunger and poor diet, and leave a lasting scar on the bodies and prospects of our young children.
“I urge the government to follow suit by increasing the value of Healthy Start Vouchers to £4.25 a week and offering them to all pregnant women and parents and carers on universal credit with children under four.”
Iceland Foods
Following the implementation of the initiative, Iceland will report findings and learnings back to the Food Foundation – which is working to support the implementation of the National Food Strategy recommendations – government Ministers and Marcus himself in the hope that this will encourage the government to accept the pressing need to increase the value of, and extend the entitlement to Healthy Start Vouchers.
Richard Walker – Managing Director of Iceland Foods – said: “We are proud to stand alongside Marcus Rashford as he continues this vital campaign, and we understand the pressing need to help from our interactions with millions of customers each week.
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“We were keen to implement initiatives as soon as possible, without waiting for the Government to respond, which is why we have introduced our frozen vegetable offer.
“At Iceland we have a long history of supporting our local communities and offering great quality, low cost food to help families across the country [and] we will continue to review our commitment to ensure we are able to support Marcus’ campaign to the fullest possible extent.”
You can find out more via the Iceland website here.
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The story behind Sâlo: the rising Georgian-born Salford artist set be one of the region’s next stars
Danny Jones
We always love stories of people moving to Manchester to be more creatively engaged, but tales of entire families relocating here for a better life and art being born out of it is something truly special – and besides her obvious talent, that’s what has attracted us and plenty others to Sâlo.
This up-and-coming Salfordian artist may have been born around the border between Eastern Europe and Western Asia during a particular fraught time for her country, but she’s been raised and moulded like so many of us by this city’s rich music culture and wider artistic heritage.
She came to the UK with her family as a baby, with her parents fleeing poverty and lingering friction in Georgia following the collapse of the Soviet Union in the 90s, and their journey as asylum seekers eventually brought them here to the North West.
It was clear from a young age that Sâlo (short for Salome) had a gift for the piano, but it was when her family moved to the Greater Manchester area that her own interest in genres and styles began to develop. Here’s a little snippet of her recent performance at the stunning Stoller Hall.
This short video was taken from her feature in a recent episode of Manchester: Unplugged, the web series by StreamGM that launched just last year and spotlights local songwriters.
Honing in on one of her newest releases, ‘Set Me Free’, which taps into that pure love for the keys.
While this clip shows a stripped-back version of the fully-fledged electronic studio version, with production playing a key role in defining her sound, she blends everything from classical music and jazz to neo-soul as well as drum and bass.
You hear the phrase ‘genre-bending’ thrown around a lot these days, but if this mid-20s star in the making isn’t the epitome of that term, then we don’t know who is.
Speaking more about her background in the short documentary film, which aired on YouTube this week, she talks about her first memory of visiting Forsyth Music Shop in Manchester city centre, and the inspiration behind the track in question.
You watch the Sâlo episode of Manchester: Unplugged in full here.
Detailed in the description of the newest edition of the online show, “Classically trained from the age of four, Sâlo’s journey runs through some of Manchester’s most important music spaces”, including time spent at the RNCM and Chetham’s School of Music and more.
As for the tune itself, not only do the lyrics revolve around a difficult patch in a personal relationship – this being one of the first times she felt like she’s fully opened up and not held back on letting people know what she’s speaking about – but it’s also the first track she’s produced and mixed entirely on her own.
Painstakingly mastered from a small studio at home, she almost “fell out of love” with the song altogether, but getting back to that simple joy of playing piano helped revive her passion for it.
With a stunning voice, natural musical talent when it comes to her instrument, and a great blend of different analogue and digital influences, Sâlo is definitely one to watch moving forward.
Tracey Neville appointed as Managing Director of brand new Stockport County Women’s team
Danny Jones
Stockport County FC have finally and officially launched their new women’s team in what they are hailing as a “new era” for the female football in the area.
Moreover, they’ve hired an experienced international coach to head up the department, with Tracey Neville MBE selected as the Managing Director of the new outfit.
Sister to footballing brothers Phil and Gary Neville, but with an oft-overlooked impressive reputation of her own – having not only won bronze at both the 1998 Commonwealth Games and World Netball Championship in ’99 before going on to coach her national team – she arrives with plenty of pedigree.
Now swapping her discipline for a different set of nets, Tracey Neville will lead the pre-existing Stockport County Ladies setup into their next modern chapter as the SCFC Women.
The club is delighted to announce the launch of Stockport County Women, marking an exciting new era for women’s football in our town.
Writing in a short announcement on social media, the Hatters said: “The club is delighted to announce the launch of Stockport County Women, marking an exciting new era for women’s football in our town.
“Founded in 1989 as Stockport County Ladies, the team has spent 37 years as a volunteer-led community club, providing opportunities for women and girls across the borough.
“From the 2026–27 season, the team will compete as Stockport County Women, reflecting the growth of the women’s game and the club’s commitment to equality and opportunity.”
Also confirming the appointment of an experienced women’s and international sports personality, Tracey Neville, as the new MD, they’ve issued a clear mission statement.
Put simply, she and the rest of her staff are going to be tasked with creating “a clear pathway from grassroots to elite women’s football for Stopfordians.”
Commenting on her new role in a lengthier club statement, Neville said: “I am incredibly proud to be joining Stockport County at such a pivotal moment for the club and for the women’s game.
“My career in elite sport has shown me what is possible when there is a clear vision, strong leadership and a genuine commitment to developing talent from the ground up. Women’s football is at a defining point, and Stockport has the opportunity to do something special.
She goes on to add: “This is a community club with deep roots, and my focus will be on creating a clear, credible pathway for girls and women to progress, while building the standards, culture and infrastructure needed to compete at the highest level.”
“We want young girls in Stockport to believe that they can reach the top of the game without leaving their community. That’s how you build something powerful, sustainable and truly representative of the people it serves.”
This comes following another major announcement with the news of the next phase of the infrastructural development, with the wider football club set to take control of Stockport Sports Village (SSV) and turn it into the home not only of the youth academy, but County Women and grassroots club Stockport Town.
As for Stockport County Women, it was only last year that they were playing against Liverpool’s female senior first team at Edgeley Park, and with all the investment happening in and around the organisation, you can expect more dates like these in the near future.
Stockport County Ladies become Women from next season onwards.
Emily Sergeant -
4th September 2020 
