Manchester City have landed an early blow in what is set to be a long and arduous series of legal proceedings over the coming months as they have won a case against the Premier League over their rules around sponsorship and related party transactions.
The current English champions, who have won a record four Premier League titles in a row, launched legal action against the division back in June after claiming that their restrictions around Associated Party Transactions (APT) rules and sponsorships were unfair and unlawful.
Now, as it turns out, an independent panel of three retired judges ultimately concluded that the rules were unlawful and, at least in part, contrary to the Competition Act 1998.
The details of the case are obviously numerous and complex but, in short, it has been found that Man City were unfairly blocked from moving forward with two huge sponsorship deals earlier this year.
BREAKING: Man City has won their legal challenge against the Premier League's Associated Party Transaction rules, which surrounds commercial deals between clubs and their related companies 🚨 pic.twitter.com/ZevrXvOOhd
Although the outcome has been somewhat debated by the league itself, it was decided that the imposed regulations were unfair and “discriminatory in how they operate, because they deliberately excluded shareholder loans.”
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Issuing a statement following the decision, the Premier League said they “welcome the Tribunal’s findings, which endorsed the overall objectives, framework and decision-making of the APT system”, adding that it also “upheld the need for the APT system as a whole and rejected the majority of City’s challenges” while reiterating that the rules are necessary for their “financial controls to be effective”.
They went on to add that “the decision represents an important and detailed assessment of the APT Rules, which ensure clubs are not able to benefit from commercial deals or reductions in costs that are not at Fair Market Value (FMV) by virtue of relationships with Associated Parties.”
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Meanwhile, the City Football Group responded to the news in a series of bullet points, insisting that the “Premier League was found to have abused its dominant position, […] had reached the decisions in a procedurally unfair manner” and that they will now have to “restate the fair market value of two transactions entered into by the Club.”
Safe to say people have noted quite a distinct difference in tone when it comes to statements from the two parties regarding associated parties and their transactions with clubs but, nevertheless, it’s a victory for the Manc club could have a huge knock-on effect regarding how much teams can spend in the future.
Quite a contrast in wording between the statements from Man City (left) and the Premier League (right) on findings related to Associated Party Transaction rules. pic.twitter.com/H3QkHlwMGM
The Premier League have also reassured that two particular aspects of the existing rules that didn’t fully comply with the Competition Act will be rectified promptly and will be “conducting a process that can allow the league and clubs to enact those specific changes quickly and effectively”.
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Not only does this mean that CFG is likely to restart conversations with the two blocked parties – one being the Etihad Group and another with a bank based in Abu Dhabi – but that other clubs could now potentially look into further lucrative sponsorship deals, although ‘fair market value’ will still be assessed.
You can read page 164 of the document which summarises the full Tribunal HERE.
Meanwhile, the still outstanding case against Man City over their 115 charges regarding FFP breaches has now begun, though a decision is still a ways off.
Ruben Amorim insists he ‘cannot’ quit as Manchester United manager
Danny Jones
Manchester United boss Ruben Amorim has reiterated that he won’t quit his job at the club and that his departure will only come through being sacked.
The struggling head coach has notched the lowest tally of any permanent manager in the post-Sir Alex Ferguson era, and despite a much-needed win against Sunderland this past weekend – not to mention a much more positive performance overall – there are still growing calls of ‘Amorim Out’.
Amorim has registered just 34 points from the 33 Premier League games he’s been in charge of so far,
Nevertheless, as per quotes from The Guardian over the weekend, the Portuguese head coach assured that he will not be stepping away from the role and would have to be sacked for him to leave Man United.
Speaking to the outlet after the 2-0 home win this past Saturday, Amorim said: “No, that is a decision of the board – I cannot do that. Sometimes I have that feeling, and losing is hard, not to create the momentum.
“It’s so frustrating when you create the momentum, go to the next game, [and] something happens. That feeling sometimes hurts me a lot. Also, the players and especially the staff here. But that is not my decision, and I think it would be really hard to leave if I don’t do everything to follow my career here.”
The 40-year-old still has the support of many supporters, but it’s fair to say that many neutrals and even die-hards who would like to believe they have put their faith in this rebuild and the INEOS project up to now are growingly increasingly impatient and doubtful, with plenty of vocal detractors already.
Amorim continued, “It’s a dream to be here and I want to continue here, and I want to fight for this; but the problem is now what makes me suffer is to lose games, not to lose my job.”
He also added the caveat that, unlike those who were unfortunately laid off during the two rounds of redundancies over the past 12 months alone, “you fear [losing] your job when you have to pay the bills, and I don’t have that feeling.”
It’s also worth noting that this is by no means the first time he’s fielded questions of the matter of resignation, having previously worried fans with divisive comments about sometimes ‘hating’ his players and flitting between wanting to either quit or echo Fergie and stay at Old Trafford for decades.
"Sometimes I want to quit, sometimes I want to be here for 20 years."
Rúben Amorim defended his emotional response after Manchester United’s defeat to Grimsby Town but admitted he wants to improve how he reacts 🗣️ pic.twitter.com/nXuN0Ztoee
Despite the United administration assuring that he has their backing, every game feels like it could be make or break for Amorim at the moment.
Although he does have the respite of the October international break coming up, the first game back is against the reigning champions Liverpool away at Anfield – a team he is yet to beat.
In fact, you could also argue that this may only serve as disruption to any kind of momentum they may have generated with the victory over the Black Cats; only time will tell.
You can see his most recent post-match press conference in full down below.
Ok, Man United fans: Amorim won’t quit, but do you think he should be sacked, or does he deserve more time?
Luke Littler announces split from management ahead of 2025 World Grand Prix
Danny Jones
Darts sensation Luke Littler has announced a split from his now former management company, ZXF Sports, with the decision coming on the eve of this year’s World Grand Prix.
Warrington-born Littler has become a superstar in his own right over the past few years, following his incredible breakthrough onto the professional scene, and it appears as though the local lad is now looking to keep moving onward and, hopefully, upward.
Confirming the parting of ways with ZXF online, Littler told his followers on social media that he will now be seeking out “new representation”.
The 2025 World Grand Prix of darts got underway on Monday evening, with Luke Littler’s first match coming against Gian van Veen on Tuesday, 7 October.
Luke Littler has announced he’s parted ways with his management team, wonder if Modus will get him now? 🤔 pic.twitter.com/Le7vyowOAt
Sharing a statement this week, the 18-year-old wrote: “I want to say a massive thank you to ZXF Sports, and especially [manager] @Martin_foulds84, for everything they’ve done for me so far in my career.
“We’ve had some amazing times together over the last 5 years, and I’ll always be grateful for the advice and support that’s helped me get to this point.
“As my career moves forward and the schedule gets busier, we’ve agreed it’s the right time for me to take the next step with new representation. Martin has been brilliant for me, and I wish him and everyone at ZXF the very best. Excited for what’s ahead.”
ZXF Sports, which is run by Foulds, heads up the PR for multiple other big darts pros, such as Chris Dobey, Andy Boulton, and Stockport’s very own Nathan Apsinall.
Littler has often referred to ‘The Asp’ as his de facto older brother on the senior circuit, having been under the same representation since 2020, when ‘The Nuke’ was still moving over from the junior scene.
Safe to say their close relationship is one that fans will be hoping remains close.
At this time, it’s still unclear if the North West sports personality has a new team lined up, but you can bank on plenty of suitors having already courted him.
Many now expect his partnership with PR company, Soapbox, to potentially ramp up – or, indeed, for leading elite darts management Modus to make him a marquee signing for the brand.
Their clients include Raymond van Barneveld and regular title rival, Michael van Gerwen.
Once again, the youngster takes on the world no.15 Dutchman tonight (Tues, 7 Oct) at the Mattioli Arena in Leicester, England, with the second slate of fixtures in round one starting from 6pm.
Danny Jones -
7th October 2024 
