Sport
Salford Red Devils confirm new owners after completing takeover
Relief for the Red Devils.
The takeover of Salford Red Devils has officially been completed with the club revealing their new owners this week.
Confirming a full change of ownership on Friday, 7 February, the Greater Manchester rugby league side has handed over 100% control to an investment bank.
Pending full ratification from the Rugby Football League (RFL), news of the buyout couldn’t have come at a better time as the Red Devils prepare to get their season underway in just a week’s time.
Sharing a lengthy statement on the club site, they informed supporters of the decision “that secures the future of the club.”
👹 Club Statement.
— Salford Red Devils 👹 (@SalfordDevils) February 7, 2025
The update explains that following extensive talks with stakeholders, the Community Benefit Society (CBS) and Salford City Council, the purchase of the Super League rugby club has been approved.
It has now been revealed that Salford has been taken over by a group of investors led by businessman Dario Berta, a Swiss banking insider, former director of the global UBS financial group and now CEO of Matanel, which specialises in real estate.
The update goes on to detail that Chris Irwin, the former Chief Commercial Officer at Salford Red Devils and more recently Exeter City Football Club, has rejoined the club as the new Chief Executive Officer.
Most importantly for Salford Red Devils, Berta and co.’s first act following the takeover was to clear all of the club’s debts and put forward “additional significant investment for future growth.”
This will be music to fans’ ears, no doubt, especially given the less-than-ideal order handed down by the RFL given the state of Salford’s books and recently enacted financial regulations.
The process of recruiting a new internal management structure is already said to be underway ahead of the final green light to the new owners, though it is understood to be merely a formality at this stage.
CEO Irwin is said to have met with Paul Rowley, Kurt Haggerty and the current men’s first-team squad at the Salford Community Stadium in Eccles on Friday morning ahead of training.
Although squad reinforcement is inevitable as part of the investment, the statement goes on to clarify that “there will be a selection restriction for this weekend’s Challenge Cup Third Round fixture against the Midlands Hurricanes” but will be lifted ahead of their 2025 season opener.
Significant funds will also be allocated towards stadium redevelopment and the wider club infrastructure. New owner Berta went on to state: “This is the start of a very bright and successful future for Salford…
“I’m very proud to be involved, and with Chris at the helm, I feel like we have the perfect opportunity to build something special. Our focus and dedication now is to work together with stakeholders and fans to build sustainable success on and off the pitch for the long term.”
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Salford City Mayor, Paul Dennett, added: “I’m very happy to welcome Dario Berta to Salford and look forward to working closely together to see an exciting future for Salford Red Devils, building on the successes of the last five years.”
The Red Devils are set to get their new domestic campaign underway against St Helens in their Super League opener on Saturday, 15 February.
Meanwhile, international rugby has returned to our screens and Manchester city centre has plenty of places to watch every second of the action.
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Featured Images — Salford Red Devils/Betfred Super League