The first NFT-focussed integrated agency has officially launched in Manchester.
Anna and Alex Moss, directors and co-founders of digital marketing agency FireCask, have joined forces with two co-founders in the crypto space – Alexander Golombeck and Sheraz Ashiq – to unveil NFTU: A company specialising in collaboration, production, marketing and tools within the NFT (non-fungible tokens) industry.
The self-professed goal of the company is to build a bridge between the digital and traditional word of arts through accessibility, education, trust and creativity, and ‘help facilitate NFT adoption to the masses’.
NFTU has already secured a number of high-profile clients – including an NFT artist who will be handling the world’s first ‘utility token’ drop.
NFTU also has also recruited several big names to its Board of Directors, including music producer Eddie Kramer (who’s worked with Jimi Hendrix, The Rolling Stones, Eric Clapton, David Bowie, Bad Company and The Beatles) and media creative Tim Searle (2DTV, Baby Cow Animation with Steve Coogan and Henry Normal, Tiger Aspect Productions, Beano Studios, CBBC, Aardman Animations).
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The NFTU board also stars Nunan and Cartwright – a three generational family of independent artists – and Selena Støback, a Social Impact Director with a wealth of experience supporting civil society, NGOs and NFPs.
Also on the company board is Adam Malach – Head of Cyber Security Advisory at The Post Office and a results-driven professional experienced in InfoSec assurance, vulnerability management, operations, incident response, network security and compliance.
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Co-Founder & CMO Anna Moss said: “This is such a new and exciting industry to be a part of and I am looking forward to working with new and established artists to help them reach new audiences.
“I love the idea of working with traditional artists and helping guide them through the world of NFTs as well as working with those who are already established.”
Fellow Co-Founder Alex Moss added: “The NFT space is an interesting and crazy place to be. Navigating the ecosystem and discovering the curations you need is becoming increasingly more complex in a metaverse that is already complicated to begin with.
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“NFTU is going to help true creatives produce and collaborate on NFTs that will stand the test of time. We’re already excited about some of the collaborations we have in production at the moment and can’t wait for them to drop.”
Fellow Co-Founder Alexander Golombeck said: “NFTs merge trust and creativity in a seamless way; and have the opportunity to make the concept of ownership more transparent and equitable.
“At NFTU we aim to bring together ideas from all over the world – to produce and market NFTs that create and hold both financial and cultural value.”
Business
Morrisons introduces new quiet hours to make stores less ‘overwhelming’ for shoppers
Emily Sergeant
Morrisons has decided to extend its popular ‘Quieter Hour’ across the UK to help make its stores less “overwhelming” for shoppers.
Introduced earlier this month to mark World Autism Acceptance Week, and in a bid to turn what can be a daunting task for many people into “a calmer and more enjoyable experience”, the supermarket chain has announced an extension to its already popular initiative by adding new ‘Quieter Hours’ during weekday afternoons.
In case you weren’t aware, Morrisons first introduced its Quieter Hour all the way back in July 2018, and has been welcoming people who may struggle supermarket shopping environments through its doors ever since.
The initiative – which initially took place between 9am and 10am on a Saturday, and for the first hour of trade on a Sunday – originally began as part of the National Autistic Society’s ‘Autism Hour campaign’, after it was found that some neurodiverse people, including those with autism, can find shopping in a supermarket “overwhelming”.
Morrisons has introduced new quiet hours to make stores less ‘overwhelming’ for shoppers / Credit: Morrisons
Supermarkets can lead many people to experience increased sensitivity to light and sound, such as loud music, bright lights, and busy environments, and in turn, this can cause anxiety or, in some of the worst cases, even physical pain.
But now, after the trial has proved to be so successful and well-received, Morrisons has made the decision to extended the initiative to weekdays too, as well as weekends – with ‘Quieter Hours’ now also running every week from Monday to Thursday between 2-3pm.
The company says the extension is all with the aim of “helping even more customers”.
During ‘Quieter Hours’, Morrisons stores operate lower levels of lighting, turn music and radios off, avoid making tannoy announcements, reduce movement of trolleys and baskets, and turn checkout beeps and other electrical noises down.
“The weekly shop can be a daunting task for those who may struggle with noises associated with it,” commented Charlotte Exell, who is the Business Sponsor of Ability at Morrisons.
“At Morrisons, we are always looking for more ways to support customers, and as the Quieter Hour is incredibly popular in our stores across the nation, we have listened to customers and will now help more shoppers in our extended times.”
Featured Image – Morrisons
Business
The BBC is looking for Manc entrepreneurs for a new series of The Apprentice
Emily Sergeant
Reckon you’ve got what it takes to be Lord Sugar’s next business partner?
The current 2024 season of The Apprentice might be coming to a close, but the show is showing no signs of slowing down anytime soon.
In fact, there’s already a chance to apply for the next season of the hit TV show.
Whether you’re an experienced entrepreneur with a business-savvy mind, someone who’s always just fancied themselves for doing well in the field, or you have a business idea that you think could be the next big thing, everyone is encouraged to apply for the new series – and the BBC is particularly calling on people from Greater Manchester.
Basically, as long as “you think you’ve got the talent and confidence to impress Britain’s toughest backer”, then the show’s producers are keen to hear from you.
A casting call on the BBC website reads: “Could you be his next investment? If you think you’ve got the talent and confidence to impress Britain’s toughest backer, the process starts here. The winning candidate will receive an investment and go into a 50:50 business with Lord Sugar. Fighting it out for his investment candidates will take part in twelve tough tasks to win one life-changing opportunity.”
There’s a few simple questions to answer as part of the initial process, but the two major ones where you’ll have your chance to set yourself apart from the rest are:
Why should you be Lord Sugar’s business partner?
What’s the most impressive thing you’ve ever done in business?
The BBC is looking for Manc entrepreneurs for a new season of The Apprentice / Credit: BBC
Applications are now open and close on 1 December 2024 at 23:59, with successful candidates set to be contacted for interviews in the new year.
Initial interviews will be taking place across the UK, and at least two dates have been pencilled for Manchester, Leeds, and/or Birmingham, with additional interviews to decide on the final candidates then set to follow in early 2025, and filming for the series due to takes place for 10 to 12 weeks from 7 April – 22 June 2025.
The Manc -
6th May 2021 
