A newly-launched beauty company founded by two young Manchester entrepreneurs is now being sold to a US retail giant.
Entering the $390 billion beauty industry is never easy, but for Jenna Meek and Jess Hunt – who founded independent label REFY in Ancoats last year with no external investment – their products spoke for themselves and within only six weeks of launching, they’d grabbed the attention of one of world’s leading beauty retailers, Sephora.
And now, the brand’s first product range – a three-stage brow collection – has launched online and in 320 Sephora stores across the US and Canada this month.
This makes REFY the first Manchester-based business to achieve this feat.
https://www.instagram.com/p/CP_YI_sqnrE/
Entrepreneur Jenna and beauty influencer Jess – who met on a photoshoot – saw a gap in the market for fool-proof makeup products that “enhance rather than hide natural beauty”, with no makeup artistry skills required, and it all started when Jenna noticed Jess’ extensive eyebrow routine.
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“It was something ridiculous, like five different eyebrow gels, multiple brushes, and then a pomade and a pencil to do my brows every single day,” Jess said.
Jess’ loyal Instagram followers constantly asked what products she used on her brows, and so creating a streamlined brow collection made sense for the pair. They decided to bring together their skills in business and marketing to join a new wave of independent beauty brands who owe their success largely to social media thanks to highly-engaged cult followings.
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REFY’s three-stage brow collection puts “simplicity at the forefront” and is designed to leave you feeling “confident and empowered” as it can be used to achieve a natural look or more exaggerated, fuller brows.
REFY is the first Manchester-based brand to be sold in Sephora / Credit: REFY
Within two months of the self-funded business’ launch at what was a turbulent time for many brands in November 2020, REFY was approached by senior buyers at Sephora.
The buyers had bought the products themselves, and were “seriously impressed”.
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Jennifer Cohen – VP Makeup Merchandising at Sephora – said: “Sephora is thrilled to partner with REFY and continue bringing our clients innovative products that meet all their beauty needs.
“REFY delivers bold, powerful formulas that help promote and celebrate confidence [and] we are so excited to introduce this brand to our clients and know that it will be a wonderful addition to our assortment.”
Jenna Meek commented: “Sephora is the biggest beauty destination in the world for premium cosmetics and was the number one retailer Jess and I wanted to partner with in the US when we launched the business [as] its unconventional approach to keeping pace with the latest brands and trends makes them the most loved beauty community in the world.
“We’re super excited to bring REFY to a new audience in the US, encouraging more people to embrace their natural beauty and feel confident enough to celebrate themselves with uncomplicated, versatile products.”
REFY’s three-stage brow collection puts “simplicity at the forefront” / Credit: REFY
When REFY first came onto the scene offering a simple way to achieve the ‘no makeup makeup’ look, consumers responded by buying over 100,000 units in the first six weeks – ensuring an entire stock sell-out on more than one occasion.
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The brand also quickly captured the attention of mega-influencers such as Molly-Mae Hague, and Little Mix’s Jesy Nelson and Leigh-Anne Pinnock – who are now all loyal fans of the brand.
It’s only looking up for this Manchester business success story.
Featured Image – REFY
Business
Much-loved Manc music shop Tasty Records goes up for sale as owners calls on next custodians to take over local favourite
Danny Jones
Much-loved Greater Manchester record and music store Tasty Records has officially closed, and the current custodian is putting the Trafford institution up for sale in hopes that someone will take over as worthy successors.
What an opportunity for any budding entrepreneurs.
The Alty record shop in its current brick-and-mortar form has stood for some time now, but popular owner Ben Molesworth has been selling physical media from 2012 onwards, and now his time at the helm of the hailed south Manchester spot has come to a somewhat bittersweet end.
A bit of a local legend with regulars who frequent and flick through his coveted vinyl collection, not just on Record Store Day but throughout the year, the area will be sad to see him go – and so will we – but it doesn’t mean this has to be the end.
“The shop deserves more than I can give it, and I have sold records in Altrincham for 14 years”, he explains, before going on to add that “It’s time for me to concentrate on different things.
“What happens now?” he continues, “Keep following! I’m not sure yet. I have closed the doors, but everything is still there… A busy website, Discogs, socials, a strong set of accounts and £ks of great vinyl stock.”
You’d think with a sales pitch like that, it would be a no-brainer for audiophiles who’ve ever dreamt of spending their days cataloguing their favourite tunes and artists, whilst providing a still criminally unsung public service: delivering printed music to the masses.
With more than a decade and a half of experience to his name, we’re sure Ben has plenty of wisdom to impart about how to take good care of his baby moving forward – he just needs some to set up to the plate/turntable.
As saturated as the Manc music market and record store scene is, it was also comfortably on this list pretty much since day one.
All that being said, part of the challenge for any independent business is getting the word out, hence why we thought we’d help do our bit by shouting about it.
He signed off by adding: “Thank you to all of my wonderful customers, friends and supporters. Tasty Recordsisn’t dead, only sleeping. Lots of love, Ben.”
For anyone who might fancy taking over this “awesome little record shop” (his words AND ours), you can express your interest/table an offer over email via [email protected].
What an honour it would be to carry on this place’s legacy – here’s hoping someone takes up the mantle soon.
Manchester City Council green-light new venue at Medlock Square, with Mamma Mia! The Party to open the immersive space
Danny Jones
The smash-hit ‘Mamma Mia: The Party’ is set to land in Manchester next year as the maiden event of another brand-new space set to open as part of the upcoming Medlock Square development.
Etihad Campus has seen a lot of moving pieces over the past few years, be it the building of Co-op Live, the ongoing expansion of Man City’s home ground, the soon-to-launch hotel attached to the stadium and now Medlock.
But those in control of the land are content with stopping there; this looks to be just the start of a whole new evolution for the East Manchester area, with an as yet untitled new immersive arts, experience and events venue also set to join the new slate of projects.
You see another glimpse of the purpose-built mini arena, of sorts, down below.
With plans having now been approved by the City Council, the ‘immersive’ space will be situated between the Etihad, Co-op Live and Medlock Square itself, holding up to 600 guests per performance.
Currently set to open in late 2027, following the rest of the square’s launch window being fully rolled out, we still don’t know the name of this next addition, but the structure itself will dovetail with the surrounding buildings and areas as part of seasonal activations, live shows and sports screenings, as well as pop-ups, brand collaborations and more.
Looping back, the interactive, multimedia extravaganza that is ‘Mamma Mia! The Party’ will finally be making its Manc debut as part of the 10th anniversary of the all-singing, all-dancing and even all-dining in-demand production.
As per an official press release from the Medlock Square media team, the show will combine “live music, theatre, food and storytelling” and “offer visitors an unforgettable night out.”
The original UK production at The O2 in London has now surpassed more than 1,500 performances, with a total of 700k guests attending these shows in 110 countries across the globe. Safe to say it’s rather popular.
As for Medlock Square and the surrounding Etihad Campus, Manchester City supporters have also been given another look at the soon-to-open, immersive hotel tie-in experience.
With a skywalk, rooftop bar, a new MCFC shop and various other bits set to spill out onto Medlock Square, it all feels like a period of wholesale changes over in the blue half of the city – especially with the football club bidding farewell to their manager Pep Guardiola after more than a decade.
Following the new and improved North Stand being named after him in the first of many tributes, the City Football Group (CFG) are also set to commission a statue in his honour over the coming months.
Meanwhile, Medlock Square is also due to open later this year, although an official completion date has not been confirmed.
You can stay up to date with all the latest on Mamma Mia! The Part’s Manchester shows right HERE.
Not forgetting a brand-new women’s football facility, too, there is so much stuff going on over at the Etihad that it can be hard to keep track, but here’s the latest look at some of the rooms set to feature in the hotel of the same name.
Emily Sergeant -
17th June 2021 
