Manchester-based fashion brand Drama Call invited along Manc music star Aitch to help them pass out early Christmas presents and supplies to local families this week.
As part of their final winter giveback event of 2023 dubbed, ‘The Big Drama’, thriving fashion label Drama Call put boots and wheels on the ground on Tuesday night to hand out hundreds of freebies to those in need throughout the community.
Enlisting the help of plenty of volunteers, the Moston-born rapper and a fleet of vans packed with everything from his drink brand SYPS, Christmas turkeys from Zouk and even a shed load of PlayStation 5s, Drama Call helped spread some extra festive cheer out on the streets and in person.
Legends.
Aitch and dozens of others dished out Christmas presents, groceries, clothes and more on a frosty night in 0161. (Credit: Alfie Wheeler)
Setting up outside of Old Trafford Sports Barn near Seymour Park, just down the road from the Trafford Bar tram stop, the heartwarming handout of valuable supplies and gifts went directly into the hands of those who otherwise couldn’t afford to give their families everything they want/need this holiday season.
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Starting from 6pm onwards, those involved passed out PS5s to wide-eyed little kids, big joints of meat to parents looking to make sure no one goes hungry this Christmas, Adidas trainers, nappies, toys and more.
Founded by Charlie Bows and having recently celebrated its fifth anniversary, the brand has carried countless community-driven and led activations across Greater Manchester and the team prides themselves not only on being “made in Manny” but also on being much “deeper than clothes”.
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They say they have been overwhelmed by the flood of messages thanking them for the touching gesture. You only had to spot the look on the faces of the mums, children and all those who turned up to see how much it meant to everyone, especially at this time of year.
As for Drama Call, this is their bread and butter: they’re all about encouraging other brands to use their platform for the greater good and make an impact in their local communities. Alfie Wheeler of Arumba Cokctails, who also chipped in on the event, said in a LinkedIn post that it was “personally the best night of my life… spirits were high, vibes spot on and some of the reactions/smiles were priceless.”
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Committed to much more than just flogging any old thread with a logo on, this was just the latest in a long line in a series of similar events and clearly brought joy during what is often such a difficult period for so many.
Well done to everyone who took part in spreading some positivity this December and we hope you all have a wonderful Christmas.
You can check out Drama Call’s brand and past community events HERE.
Olivia Dean at Albert Hall – star stuns in every way in Manchester
Abbie Bartlett
24-year-old neo soul singer Olivia Dean was in Manchester last night performing her Mercury prize-nominated album effortlessly with a voice and style made for the stage.
Fans of the star have watched her go from strength to strength over the past year, from being nominated for three Brits, performing at Coachella and now preparing for this year’s Glastonbury festival.
As someone who frequents gigs like they’re going out of fashion, it’s a bold statement but I think this may be one of the best I’ve ever experienced, and Olivia Dean can only be described being a star.
Before we dive into the performance, it’s only fair to take a minute to shoutout what an incredible venue for music the Albert Hall is. The former Methodist hall projects and echos acoustics perfectly and the raised stage and balcony area mean everyone in the building has a good view.
It’s no surprise that given her recent success the show at the Albert Hall was a complete sell-out, appearing on stage in a stunning floor-length silk dress the sea of fans filled the venue with admiring applause.
Olivia looked stunning in a floor length dress.The crowd was mesmorised.
With a seven-piece band behind her, the star jumped straight into an atmospheric UFO before a cheery ‘How are we Manchester?’ and raising a can of Red Stripe. She quickly follows with Ok Love You Bye – a track that gets the whole crowd singing along and contemplating their past love decisions (maybe that last bit was just me).
The singer seamlessly glided through her set with ease, tambourine in hand, wowing fans with gorgeous melodies and relatable lyrics.
Gracefully sitting at the piano the room fell to silence as we heard Everybody’s Crazy and ICould Be a Florist, I’d predict I wasn’t the only person crying at this point.
As the evening rolled on and the songs kept coming the genuine talent Olivia has, not just as a singer but as a lyricist, had the crowd hooked on her every word. Of course she ends with Dive, the standout track from the album that perfectly depicts how it feels to fall in love.
Olivia Dean 2024 setlist
UFO
Ok Love You Bye
Echo
Danger
Cross My Mind
Be My Own Boyfriend
What Am I Gonna Do on Sundays?
No Man
Messy
Touching Toes
Everybody’s Crazy
I Could Be a Florist
Ladies Room
Reason to Stay
The Hardest Part
Carmen
Saying her goodbyes with a ‘I’ve had such a lovely evening’ and telling the crowd how happy she is to be back home in the UK after recent shows in America.
Experiencing Olivia Dean at Albert Hall felt genuinely special, the star is destined for a life time of deserved fame but her voice was made to be experiences in an intimate venue. The opportunity to enjoy her talent in such a perfect venue was nothing short of a divine evening.
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2024 Manchester Marathon raises £29 million for local economy and over £3.7m for charity
Danny Jones
Just under a fortnight on from the 2024 Manchester Marathon and the numbers are finally, with the annual race generating nearly £30 million for the local economy and raising over £3.7m for charity.
This year’s Adidas Manchester Marathon saw record numbers of runners and spectators as over 30,000 took part in the popular race, up by roughly 6,000 from 2023, and more than 125k turned up to line the streets of Greater Manchester.
As a result, these huge crowds spent upwards of £29.2 million at business around the city centre and around the 10 boroughs last weekend, serving as one of the most significant contributions to the local economy on the annual calendar.
Not only was this an approximately £8m increase on last year’s tally but, most importantly, a sizeable chunk of that went straight into both regional and national charities.
The 2024 adidas Manchester Marathon was a spectacular day for the city and its economy.
Beyond the boost to local vendors, the hospitality sector and retail businesses, over £3.7 million were allocated to charities such as Alzheimer’s Charity, Cancer Research UK, British Heart Foundation and The Christie.
Over £32,000 was also raised for the Trafford Active Fund, with £1 from every paid entry to the Adidas Manchester Marathon and Manchester Half donated directly to the initiative that benefits local sports clubs and organisations through Trafford Council.
Better still, with City of Trees selected as the chosen ‘Green Runner’ charity, the eco-friendly drive saw roughly 7% of participants opt out of receiving either a finisher t-shirt, medal or both.
The money saved in production goes towards maintaining woodlands and wildlife across Greater Manchester.
Together you have raised over £3.7 million for charitable causes, adding even more meaning to those 26.2 miles 💕 Well done and thank you to all those who fundraised and donated! 🌟Tag us in those charity top pictures from last weekend 😍😍#ManchesterMarathonpic.twitter.com/5gsi6NtFzB
This year’s Manchester Marathon also helped produce some of the highest number of passengers on public transport in the city’s history, with a over 175,000 journeys made on Metrolink alone – the highest number of journeys ever recorded on a single day.
This was a 20% increaseon 2023’s race day (145k), spotlighting how the event continues to be more environmentally conscious as years go by.
With the 2025 adidas Manchester Marathon confirmed to be taking place on Sunday, 27 April next year – and over 12,000 places already sold – the city can already look forward to reaping the economic and social benefits of hosting one of Europe’s largest, flattest, friendliest and most-loved marathons.
Danny Jones -
20th December 2023 
