Booking.com opens half-red, half-blue house for Manchester derby
*** FREE FOR EDITORIAL USE *** Booking.com creates a unique stay perfect for red or blue football fans to ahead of the Manchester derby. Booking.com, one of the world’s leading digital travel companies, has created an ultimate overnight Manchester experience for Derby Day - whether a Red or a Blue. Constructed especially for the big match on Saturday January 14th, fans who may not see eye to eye when it comes to football can still celebrate the city when the teams go head-to-head this weekend.
When it comes to derby days, there’s an inevitable rivalry accompanying the whole thing – and here in Manchester, we think it’s fair to say that the element of competition is fiercer than most.
So, ahead of the big match on 14 January, digital travel company Booking.com has decided to open a special ‘Half-and-Half House’ – and no, we’re not talking about a colourful community-based offender programme for released prisoners.
This is a half-red, half-blue holiday home, constructed especially for fans who may not see eye to eye when it comes to football and located slap-bang in the middle of Manchester’s two iconic football stadiums on First Street.
Built to champion the city’s diversity, its price even nods to the very first Manchester derby in 1881 – with the house available to be booked for a night’s stay this Thursday for just £18.81.
Created to celebrate a rivalry which makes Manchester such a special destination, the custom-built, half-red, half-blue house highlights how the city’s passion for football brings people together and signals that healthy rivalry can be fun.
The Half-and-Half House also celebrates the opening of Booking.com’s new Trips headquarters right here in Manchester.
Having had a presence in the city since 2005, Booking.com has a strong affection for Manchester and the people who live there, and designed the house to recognise Mancunians’ passion for football, as well as everything else which personifies the city.
Matthias Schmid, Senior Vice President of Booking.com’s Trips Division, said: “Whenever Mancunians travel the globe, often the first thing they are asked is whether they are a ‘red or a blue’. They are brought together by their love of football.
“There’s a warmth and vibrancy in Manchester that is unrivalled anywhere else in the world. Even in rare circumstances of apparent division, there is always an underlying unity. Manchester is one, no matter which side you’re on.
“We’ve called this city home for some time, and now have the second biggest Booking.com office in the world here, with a fantastic team from over 70 different countries coming together to make it easier for everyone to experience the world.
“With Manchester making this all possible, we naturally wanted to create a buzz around the city and celebrate the people who live here.”
Journalist and author Andy Mitten, Editor of the iconic United We Stand magazine and an expert on the cultural impact of football in Manchester and author of a book on derbies around the world, said: “The Manchester derby is one of the biggest in world football and it’s the fans who are at the heart of making it such a spectacle, be it at the stadium or watching from around the globe.
“The derby is tribal, but most Reds have mates who are Blues and vice versa. We may have different loyalties in football but it’s the fans who help make the derby what it, bring the atmosphere and make Manchester such a great football city and place to visit.
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“So many people around the world associate the word ‘Manchester’ with football and the derby is when it all comes to a head. Both sets of fans can’t be happy at the end of the game, which adds to the tension and excitement in the build-up…”
With the red and blue house set to be removed soon after full time of the derby, Booking.com is donating the vibrant celebration of the city to Manchester’s Scouts for use at its Worsley camp.
The one-night Manchester Half-and-Half Experience is available for a lucky pair of bookers on 12 January, 2023. The stay will become bookable exclusively on Booking.com on 11 January 2023 at 10am.
The room will be secured on a first come first serve basis. You can book your stay HERE.
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Featured Image – Supplied