Greggs sausage rolls have been spotted peeking out of bags and pockets in Primark window displays up and down the country, leaving some people wondering what the hell the retailer is up to.
Now, all has been revealed after it emerged yesterday that the fast-fashion chain is teaming up with none other than high street bakery Greggs for a first-of-its-kind collaboration.
Yes, believe it or not, the two appear to be releasing a fashion collection inspired by Greggs’ most popular baked goods. Sausage roll hoodies, steak bake t-shirts and maybe even a tuna crunch baguette could soon become must-have fashion items (we jest, but who knows).
In 2022, we can say with some confidence that weirder things have already happened. Satire is definitely dead, though.
The high street bakery’s fashion collection will go on sale at 60 stores up and down the country, including at several Primark stores in Manchester.
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Due to launch to the public from 19 February, it is set to feature 11 different items including hoodies featuring the Greggs logo and a message reading “It’s a pastry thing” printed down one arm.
The company’s social media team teased the news out on Twitter, sharing a promo video online for what was referred to as a “freshly baked collab”.
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The bakery chain also announced it would be opening its biggest ever Greggs cafe inside Primark’s flagship store in Birmingham on 12 February.
The imaginatively named ‘Tasty by Greggs’ will seat 130 covers and offer all its usual customer favourites such as sausage rolls, steak bakes, pizza slices and a selection of sweet treats.
A boutique pop-up showcasing the new clothing designs will also launch separately in Soho, London, on 17 and 18 February.
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okay so either i’m having hunger hallucinations, or there is an actual @GreggsOfficial sausage roll in the window of Primark in Newcastle??? pic.twitter.com/WZKJhH3sZq
Visits here, however, will be strictly by invitation only – perhaps due to the fact that London is the only city in the UK that prefers Pret to Greggs, according to very important research conducted by Monzo.
Responses to the news online have been mixed, with some people very excited and others claiming they thought it must be a wind-up.
One said, “I am ashamed about my enthusiasm for this.”
Another wrote, “Is it April 1st?”
Whilst a third added, “If there’s Greggins I’ll be pissed! Won’t be better than the original though.”
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If there’s Greggins I’ll be pissed! Won’t be better than the original though 💙🧡 pic.twitter.com/UFG7SwEVfm
The appetite for Greggs in the UK is, apparently, insatiable with the high street bakery brand achieving cult status amongst groups of all ages.
A nail artist Leeds achieved viral fame last year after creating her own Greggs-inspired nail art, complete with a tiny hanging sausage roll, whilst others have flocked to Twitter to share their own Greggs creations.
One user shared a pair of logo-emblazoned ‘Greggins’, another a set of Greggs-related band tees.
Suffice to say, creating Greggs merch is not a new idea – just up until now, it’s mostly been a DIY activity. We guess it’s just a pastry thing.
Price caps and standardisations to be introduced for vet care in UK following major investigation
Emily Sergeant
Reforms to the veterinary industry to help pet owners better navigate the vet services market are set to be introduced this year.
After an independent inquiry group recently found that the current system is leaving pet owners ‘in the dark’, with a lack of information to help make informed decisions leading to weak competition and high prices, the Competition and Markets Authority (CMA) has this week concluded its investigation into veterinary services for household pets in the UK.
The final report green-lights a package of measures to make the market more competitive, easier to navigate, and more responsive to pet owners’ needs.
It outlines the final remedies and recommendations, which together, will transform the market.
Remedies and recommendations in the report range from price caps and standardisations, through to upfront cost transparency.
We’ve set out major reforms to the UK’s veterinary sector now our market investigation is complete.
Our reforms will help pet owners better navigate the vet services market and will start coming into force later this year.
— Competition & Markets Authority (@CMAgovUK) March 24, 2026
Practices will soon be required to publish a comprehensive price list for standard services – including consultations, common procedures, diagnostics, written prescriptions and cremation options – so pet owners know up-front how much certain services are expected to cost.
They’ll also have to make it clear whether they are part of a group or an independent business, and provide a written estimate in advance for any treatment expected to cost £500 or more (including aftercare costs), plus an itemised bill.
Written prescription fees are set to be capped at £21 for the first medicine, and then £12.50 for any additional medicines.
Price caps and standardisations are set to be introduced for vet care in UK / Credit: Pxhere
There’s also set to be changes to the complaints process, as practices will now be required to follow a transparent, accessible, in-house complaints process, and engage in mediation where disputes cannot be resolved.
The CMA says an ‘unprecedented’ response from both the public and the sector has helped to shape the final report.
The next step is for the Government to respond to the report formally – with Secretary of State for Environment, Food and Rural Affairs, Emma Reynolds, commenting: “We are grateful for all the work of the Competition and Markets Authority, and we will respond to the report and set out next steps for our proposed reforms in due course.
“This Government is focused on helping families save money on vet services by improving transparency and choice around pricing, so the public can make informed decisions about their pets’ care.”
Featured Image – Pxhere
News
Police release footage of Manchester burglar who tried to evade arrest by hiding under a bed
Emily Sergeant
Police have released unseen footage of a Manchester burglar who tried to evade arrest and justice by hiding under a bed.
David Dale Thompson, of no fixed abode, appeared at Manchester Crown Court last week (18 March) where he was sentenced to five years in prison after pleading guilty to four counts of residential burglary at an earlier hearing.
The 43-year-old was caught early last year (15 January 2025) following proactive patrols by Greater Manchester Police (GMP) neighbourhood officers across Rusholme and Moss Side, who were in the area due to a high number of reports of burglaries in the weeks prior.
While on patrol, police spotted Thompson ‘acting suspiciously’ while riding a bike just before 5pm, and once officer subsequently followed him to a property on Boscombe Street, before calling for more officers to attend.
After gaining entry to the address, officers suspected something was wrong when they entered one of the rooms, and after lifting up the bed, they found Thompson hiding in the storage compartment attempting to evade arrest.
GMP has now released footage of the moment Thompson was caught.
Speaking following Thompson’s sentencing last week, Detective Inspector Natalie McDonald, of GMP’s Manchester Central Neighbourhood Crime Team, said: “This was a fantastic example of proactive policing, which has resulted in a serial offender now behind bars.
“We know how devastating a burglary in your own home can be and this shows our commitment to tackling them head on.
“If you have any information or concerns about neighbourhood crime in your area, make sure you speak to us. In the meantime, we have officers on regular patrols in areas that need us the most.”
Georgina Pellant -
9th February 2022 
