‘Hardest Geezer’ is the absolute legend running the entire length of Africa for charity and we have no words
While we're struggling to get out of bed on a Monday morning, this fair-skinned ginger bloke is running across Africa in scorching temperatures and a retro England shirt.
We come across all kinds of incredible human feats and charitable efforts in our line of work, but every now and again someone comes along that truly captures our attention and, in this case, that person is the one they call ‘The Hardest Geezer’: the man who is running the entire length of Africa.
As in all of it…
Real name Russell Cook, or Russ to his mates, this man has earned the title of Worthing’s ‘Hardest Geezer’ after completing numerous incredible and, frankly, insane endurance challenges, including becoming the first person in history to run from London to Asia. A well-earned moniker, we’d say.
Cut to April 22 onwards and his latest effort is Project Africa, inspired by the challenge to cycle 13,000 km across the Eastern seaboard of the continent — an epic journey in itself which takes over 10 months to complete. The only difference is this lad is doing it all on foot. As you do.
Setting himself the incredibly tall order of running the equivalent of 360 marathons in 240 days, Russ is now three weeks into his long-haul trek with well over 150 kilometres already ran.
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His journey will take him through South Africa, Namibia, Angola; the Democratic Republic of the Congo, Republic of the Congo, Cameroon; Nigeria, Benin, Togo; Ghana, Ivory Coast, Guinea; Senegal, Mauritania, Algeria and finally Tunisia where his gargantuan run will finish.
Oh yeah, did we mention that includes part of the Sahara Desert, you know, famously one of the hottest places on Earth? I mean, he’s an experienced ultra-marathon runner but this is just nuts.
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As for what keeps him motivated, it’s a very simple message that we can all learn from: “one day at a time, you’ve just got to keep showing up”, no matter the obstacles.
Blokes running the entire length of Africa in an England retro shirt, feet like Swiss cheese and he's escaping muggings. He's earned the name 'hardest geezer'. https://t.co/4e7DblHlBp
It’s safe to say that beyond all his previous ultra marathon challenges, this is one of the greatest feats of human endurance ever and he’s documenting the whole thing on his socials and on his YouTube channel.
We still get over the fact he’s ginger either — putting that fair skin under the African heat for hours and hours every day is bravery in itself! Thank god for that sun hat.
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Speaking to Sky Sports this week, he explained how part of his inspiration came from “working jobs that [he] really didn’t like and feeling like [he] wasn’t living a meaningful, fulfilling life” and since then he’s had one overarching goal: “get after as much life I can”.
As running the entire length of Africa wasn’t brilliant enough, the thing we love most about this bloke — other than his incredible levels of positivity — is he’s fundraising along the way, raising money not only for The Running Charity which helps the homeless but WaterAid too, which provides clean water and sanitation to areas in need across the globe.
What a guy.
You can get behind him by donating to his Project Africa fundraiser HERE and we’ll leave you with one of our favourite videos he’s posted so far.
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You’re an inspiration to all of us and make us want to wake up and put in the graft, good on ya’.
Featured Image — Russ Cook, a.k.a. ‘Hardest Geezer’ (via Twitter)
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Medlock Square: Manchester’s new £300 million entertainment destination on the Etihad Campus
Danny Jones
Manchester’s newest entertainment destination, located over at the ever-growing Etihad Campus, has finally been given a name ahead of its launch later this year.
Alongside the recently announced and Radisson-run hotel, Medlock Square will see the Manchester City-partnered mini leisure district aim to become a new must-visit part of the city.
Hoping to draw in crowds beyond just matchdays and those heading to concerts across the way, approximately £300 million is being pumped into the project.
With Co-op Live having already brought huge revenues into Greater Manchester, it isn’t just set to be a pricey development, but one that will look to serve as yet another money spinner for the wider City Football Group (CFG) and the City Region.
Credit: CFG (supplied)
Unveiling the first CGIs of the square this week, this new area will essentially see attractions and activities spill out of the Etihad Stadium, Co-op Live and the soon-to-open Medlock hotel and on to the campus as a whole.
With other parts of Sportcity already revolving around the footballing epicentre, such as the Manchester Regional Arena and National Squash Centre, this will not only see even more sporting events and supporters brought to the roughly 80-acre plot, but also fans of various other forms of entertainment.
For instance, within the plans that already include the food and drink offerings you would expect – with Radisson Blu backing more of the relaxation and indulgent side of things – other activities include everything from “an adrenaline-fuelled sky walk experience”, as well as zip-wire and abseiling.
We already knew about some of these from the details in Man City’s stadium expansion plans (including the likes of The Medlock and rooftop bar), and glimpses of the impending hotel opening gave us a better idea of the overall look, but there looks to be plenty more in the pipeline.
You can see a trailer for what they have in mind for Medlock Square down below.
Welcome to Medlock Square. Manchester’s newest entertainment destination. A place where mouthwatering cuisine and world class entertainment, experiences and events converge. Coming soon! pic.twitter.com/4bC7NQbMHT
As per an official press release by the fledgling team, more information on further business and employment opportunities has also now been confirmed, centring around the new ‘One Medlock Square’ structure that will be built on the campus.
“Designed to accommodate up to 300 employees, the state-of-the-art workspace will offer high-quality, modern office facilities alongside access to shared event spaces and wellness amenities, uniquely positioned within Manchester’s most exciting new destination”, the statement reads.
There’s certainly some ambitious stuff in the works, put it that way.
And, of course, these will also slot into a renovated club shop turned meagstore, an all-new Man City museum, the Co-op arena, live music and other open-air events, just to name a few. A specific opening date is yet to be scheduled, but you can guarantee it’ll be a big deal when it does launch.
Featured Images — Publicity pictures (supplied via City Football Group)
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Staff at four Greater Manchester hospitals to start wearing body-worn cameras after rise ‘abusive behaviour’
Emily Sergeant
Frontline staff at four hospitals in Greater Manchester are set to start wearing body-worn cameras on their shifts.
In a move designed to protect and keep frontline healthcare colleagues safe following a noticeable rise in ‘abusive behaviour’ directed towards them, Northern Care Alliance has announced that it has made the decision to introduce body-worn cameras across all four of our hospitals in Bury, Oldham, Rochdale, and Salford.
It’s hoped that these small cameras will help create an overall ‘safer environment’ for staff and visitors, and also allow the NHS to use the footage as evidence in any criminal or civil court action.
— Northern Care Alliance NHS Foundation Trust (NCA) (@NCAlliance_NHS) March 4, 2026
They will be worn by all designated clinical staff with the aim of reducing violent incidents of threatening behaviour for both staff and other patients.
So, how will they work?
The Northern Care Alliance has explained that the cameras are only activated when a worker feels threatened and only after informing the individual involved. Once switched on, they record both video and audio, creating a clear, unbiased account of what happened. This footage can be used to support investigations and deter future incidents.
Staff at four Greater Manchester hospitals are to start wearing body-worn cameras after a rise ‘abusive behaviour’ / Credit: Pxhere
“As a team working on the frontline of emergency care, we have welcomed the introduction of body‑worn cameras as an important step in protecting both our staff and our patients,” commented Julie Newton, who is the lead nurse in the Emergency Department at Fairfield General Hospital.
“Unfortunately, incidents of violence and aggression do occur, and these devices provide an objective record that helps ensure situations are managed safely and appropriately.
“Knowing that footage can support investigations and, where necessary, prosecution gives our colleagues greater confidence and reassurance.
“Most importantly, the cameras help us create a safer, more respectful environment so we can focus on delivering the best possible care to those who need us.”
Danny Jones -
13th May 2023 
