MediaCityUK has committed a sizeable new pledge to nearby Salford Youth Zone, becoming a key patron for the increasingly important community cornerstone.
Initial work on Salford Youth Zone (SYZ) only began back in 2023 but is already promising to become an important outlet for so many through the borough.
Set to open later this summer and now with backing from none other than the hugely influential entity that is MediaCityUK, SYZ’s inaugural year will hopefully get off to a wonderful start.
As its own city with the national media hub boasting a huge reputation of its own, its great to get more eyes on and profile behind the project.
Teaming up with Salford Council and Empower Youth Zone (EMPOWER) – the youth work charity behind the already established HideOut Youth Zone in Gorton and the soon-to-open SYZ – MediaCity has become the latest and one of their most generous patrons yet.
Pledging a huge donation of £100,000, MediaCity will be supporting the charity at large with an extensive volunteering and business support programme over the next four years at the very least.
As a Landsec Futures employability partner and influential hub for the creative industries in the UK, MediaCity are looking to work closely with SYZ and its partners to provide greater access in creative spaces and with local businesses.
Landsec (who have recently acquired full ownership of the MediaCity brand) are equally committed to creating places that deliver lasting positive impact for both communities and the environment.
As per an official announcement of the partnership, “It joins the growing EMPOWER patron community, funding vital services that enable young people to break down barriers, unlock potential, and build brighter futures.”
Salford Youth Zone – situated adjacent to Belvedere Road and Broadwalk in Pendleton – is set to open seven days a week, deliver more than 200 volunteering days each year, as well as offer completely free membership to support thousands of young people in the city and across Greater Manchester.
For those who have come across the exciting new ‘FRAMELESS’ exhibition over in Salford Quays, this comes not only in collaboration with the National Portrait Gallery but SYZ itself in one of its first big activitations for 2025.
Here’s a whistle-stop tour of the £6.2 million youth centre and activities space.
Speaking in an official statement, MediaCity Managing Director Martin Chown said of the welcome new partnership: “Salford is an important part of our journey, and deepening our roots here reflects our commitment to enriching the communities we’re part of.
“Partnering with EMPOWER will help us continue to drive forward a thriving creative community while s upporting talented young people. MediaCity has become a cornerstone of Salford’s identity, helping the city attract leading businesses and driving investment into the city.
“It’s a bridge between Salford and the creative industries, and we want to ensure local people feel like a career in the creative industries is within their reach. EMPOWER’s arrival in Salford will make a material difference to young people and the wider community, so we’re proud to be supporting the team.”
Adam Farricker, CEO of Empower, went on to add: “Our partnership with Landsec is another powerful step towards our mission to support young people across Greater Manchester. MediaCity sits at the heart of the city, and we want our young people to feel connected to its energy and community spirit.
“Young people are full of potential but often need the right support to overcome the barriers they face and truly believe in themself. Together, with the MediaCity team and Landsec, we’re working to ensure every young person, regardless of their background, has the opportunity to grow, succeed, and move towards a better future.”
With the recently unveiled ‘Content Studio’ to boot, it’s happening in Salford and another exciting event is also heading back to MediaCity this season.
Chicago The Musical at The Lowry, Salford – a story of hot jazz and theatrical bliss
Aimee Woodcock
All That Jazz has found its way to Salford this week as Chicago the Musical hits The Lowry, and it’s safe to say the show still knows how to pull in a crowd.
Set in 1920s Chicago, the story centres on Roxie Hart, a chorus girl who shoots her lover and winds up behind bars. Inside Cook County Jail she meets Velma Kelly, a nightclub star with her own double-murder conviction.
Both women want the spotlight as much as they want their freedom, and with the slick lawyer Billy Flynn fighting their corner, it quickly turns into a tit-for-tat battle of who can play the media game best.
The big talking point this time round is Janette Manrara, swapping the Strictly ballroom for the theatre stage in her debut as Roxie. She’s playful, cheeky and full of energy, and it’s clear she’s enjoying every second.
By her side, Djalenga Scott is a knockout Velma. From the moment she kicks things off with ‘All That Jazz’ she owns the stage, captivating the audience with every line.
Together, the pair bounce off each other brilliantly – their love-hate chemistry is one of the show’s strongest pulls.
Chicago The Musical at The Lowry in Salford. Credit: Paul Coltas
Darren Day brings the charm as Billy Flynn, the lawyer who can turn any trial into one big show stopper. His big number ‘Razzle Dazzle’ truly shines.
Stepping in for Brenda Edwards tonight was Victoria Anderson, in her element as Mama Morton, belting out ‘When You’re Good to Mama’ with just the right amount of soul.
Joshua Lloyd shines as Amos Hart, Roxie’s hopeless husband, heartbreakingly relatable in ‘Mr. Cellophane’, while Jordan Lee Davies brings humour and surprise as the iconic Mary Sunshine.
The staging is simple, with the 12-piece orchestra, sat in full view. It gives the whole show a stripped-back, concert-like feel, letting the band drive the energy – and trust us there’s plenty of it throughout the two hour show.
Chicago The Musical at The Lowry in Salford. Credit: Paul Coltas
Of course, Bob Fosse’s iconic choreography is front and centre of each performance and instantly recognisable. The famous ‘Cell Block Tango’ is as gripping as ever, the audience filled with applause upon finishing.
Chicago has been running for nearly 30 years, but it feels far from tired. If anything, its satirical take on fame and the media feels even sharper today than ever.
At The Lowry, it’s delivered with style, glitz and a lot of sass. One for fans old and new and well worth a night out.
Greater Manchester Mayors deliver update on Salford Red Devils situation
Danny Jones
Greater Manchester Mayor Andy Burnham revealed details from the minutes of his meeting with the Rugby Football League (RFL) over the August bank holiday, sharing key updates from the crucial sit-down in hopes of securing the future of Salford Red Devils.
The Mayor and his Salford counterpart, Paul Dennett, met with chief executive Tony Sutton and other key RFL figures to discuss the ongoing crisis at Salford Red Devils, who remain on the brink of collapse.
Supporters marched on the streets of 0161’s second city in the immediate aftermath, expressing their dismay at the continuing struggles both behind the scenes and off the pitch, and Burnham was quick to call a meeting with the RFL as a result. The fans have remained in full voice throughout.
Posting a joint statement on social media, the pair wrote: “We would like to take the opportunity to thank the RFL and clubs across the Super League for their ongoing commitment to assist Salford Red Devils in fulfilling all other fixtures and get the club to the end of the season.
“Following that meeting, we have requested a meeting this Friday with the Jacobsen Management Group, the current owners, to discuss our serious concerns over the future of the club.
“The impending HMRC court hearing, the failure to meet tax obligations, the delay in payment of wages, and the lack of financial investment have resulted in a complete loss of confidence in the ownership among fans and the wider Salford and rugby community.”
Stating that “Salford Red Devils [still] face an uncertain future”, leading fan group The 1873 confessed that while it has been seen as a “welcome step”, it nevertheless “felt short of reassurance and commitment we’d hoped for.”
In short, they said: “We will no longer sit back while the club we love is reduced to a shell by those who do not speak to us, do not listen, and do not understand what Salford means.” They also called out the somewhat one foot in, one foot out ownership group and so-called current ‘stewards’ of the club directly.
You can read their response in full down below.
Yesterday’s statement from Andy Burnham & Paul Dennett is a welcome step, but not the one Salford fans wanted.
It felt short of reassurance and commitment we’d hoped for.
The future of the club and community deserves more.
Furthermore, Burnham and Dennett went on to add: “Following discussions between the parties involved, there is clear agreement that Greater Manchester Combined Authority, Salford City Council and the Rugby Football League are resolute in their commitment to safeguard the club.
“We are committed to working together to secure the long-term future of the club, to implement a city-wide rugby strategy, and to honour the generations of players, supporters, and communities who have carried its spirit through more than 150 years of rugby league.”
What about you, Salford Red Devils fans – what did you make of both statements, and how hopeful are you that the storm will clear around the club?
Danny Jones -
12th May 2025 
