Viral fitness brand Gymshark continues to go from strength to strength as they are now set to open a brand-new shop at The Trafford Centre next year.
One of the most well-known gym-wear brands on the planet right now, the company started by a student in the confines of his garage and bedroom back in 2012 is now opening just their third-ever brick-and-mortar location in the ever-busy shopping mall as their ‘IRL’ presence grows.
While it began as an online-only brand and will remain one of the most popular digital retailers for athletic apparel, with more than 10 million customers and a following of nearly double that amount on social media, it’s a pretty safe bet this store will be a welcome addition to The Trafford Centre.
Scheduled for a summer 2025 opening, this will be Gymshark‘s first location in the North so, naturally, they simply had to pick Manchester.
Gymshark Women is its own sub-brand.A glimpse at one of their two existing London locations.(Credit: Supplied)
Set to open a 7,500-square-foot unit on Upper Peel Avenue, the new Gymshark site will become home to all of their high-quality activewear, featuring a vast range of sizes, colours and styles to suit all.
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There is also set to be a number of exclusives available only at the Gymshark Trafford Centre.
Building on an already strong and long-standing relationship with the city – with Manchester hosting one of the first-ever community meet-ups in the city during their early days and greeting thousands of gymgoers to Manchester Central in 2023 at its first post-Covid event, Lift MCR – it’s a natural marriage.
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Having also recently opened a small space in Selfridges in Trafford Centre to great acclaim, General Manager of Wholesale and Retail, Hannah Mercer, says: “We’re a Brummie brand, but we look to Manchester as something of a big brother with its heritage for graft, discipline and authenticity.
She goes on to add: “It’s why we’ve had so many wonderful moments in the city […] whenever we’ve landed here, it’s been incredible. We’ve also done so much in Manchester because we know how passionate the community here is about the gym and fitness […] In short, we love Manchester and can’t wait to open our doors to our Northern community next year.”
When taking into account their ever-growing workforce and group of influencers and/or sponsored athletes, not to mention they now reach a total of 230 countries, it’s fair to say this will be a very popular arrival to the nearby shopping complex.
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Simon Layton, Centre Director at Trafford Centre, said of the announcement:“Gymshark is an impressive British success story with a global following, so we’re excited to welcome their first Northern, standalone store right here at Trafford Centre.
“With the activewear and athleisure market continuing to thrive, we’re confident that Gymshark will prove to be extremely popular with our visitors.”
As founder Ben Francis reiterates with every evolution of the company, “Gymshark isn’t a sports brand or an athleisure brand, it’s a gym brand. [It] prides itself on being the brand for creating the tools to help everyone achieve their very best in the gym, not just from the clothing it sells, but from the community it has built around it.”
Featured Images — Gymshark press images (supplied)
Shopping
Erling Haaland dresses up as Santa and hands out Christmas presents in Greater Manchester
Danny Jones
Manchester City star Erling Haaland has doubled as Father Christmas in his latest YouTube stunt, dressing up as Santa and handing out presents to local kids in the new episode.
We’re starting to think he might be one of the most likeable footballers on the planet right now.
The Norwegian footballer recently surpassed Alan Shearer’s ‘fastest to 100 goals record’ in the Premier League and has been well and truly back to his best as Man City continue to rediscover their form, but the big blonde number nine has been delighting both on and off the pitch of late.
For starters, even before any of the season’s givings began, we got the giggle just from our first glimpse of the thumbnail.
Yes, Haaland definitely has a habit of leaning into the humorous side of his celebrity status, having already dressed up as the Joker for Halloween in one of the first episodes published on his still relatively new YouTube channel.
However, the 25-year-old got up to some more heartwarming activities this time around, swapping the face paint, green wig and stripey suit for a red coat, hat, some little glasses and a big white beard.
With the video itself showing him getting into character and loading his car with a sack full of presents, he then goes on to visit multiple houses to dish out the surprise gifts.
While the title and description state that he drove around the streets of 0161, it’s hard to tell where exactly he went, but we’d guess it was more around Alderley Edge and/or the Cheshire side of the Greater Manchester borders.
One particular interaction between the disguised Blue and a young Red certainly produced a harmless little bit of comedy…
Either way, on the whole, this particular instalment was more wholesome than it was funny, and it’s always nice to see sports personalities and famous people spreading kindness.
Obviously, not everyone can afford to be as generous as a Premier League and world-famous international athlete, but it’s nevertheless a nice touch.
Featured Images — Erling Haaland (screenshots via YouTube)
Shopping
Stockport County release second drop in retro range as classic ‘Romania’ shirt is revived
Danny Jones
Stockport County FC have released the latest drop in their collection of retro football kits and casualwear, resurrecting the legendary ‘Romania’ shirt as the centrepiece of the new range of old school casualwear.
If you’re a die-hard Hatter, we don’t need to tell what jersey we mean or how iconic it is within the club’s rich heritage.
We are, of course, talking about the 1996/97 third strip that County players and Stockport supporters alike donned in their droves during their historic EFL Cup run.
Teaming with local town centre hotspots SK1 Records and Underbank bar, The Spin Off, for an official launch event, here’s how they debuted it to the public:
It’s anyone’s guess as to which throwback fit they’ll go with next or whether they’ll simply complete the 96/97 revival, but it’s safe to say that both have gone down a treat with the local community.
Revolving around the bright and unforgettable yellow, blue and red jersey itself – the shirt that County had to swap into before they went on to knockout then-established Premier League side Blackburn Rovers away at Ewood Park – the colourway is just as bold as ever.
Here’s a closer look at the second County Classics kit:
It’s no surprise that just like the previous instalment, replicas have been snapped up in no time, as indeed has their current third kit for the 2025/26 campaign, which also pays homage to their history.
Dave Challinor’s side hosts Stevenage Town at Edgeley Park this Saturday, 13 December, before taking on Mansfield away the following weekend – you can expect a fair few Hatters to be wearing the third strip (both the original and the re-issue) at each.
You can see more from this second edition in the County Classic range down below; all of the items are now on sale, and find out how much each piece from the full collection costs HERE.
Danny Jones -
30th September 2024 
