Some of Greater Manchester’s most iconic locations are set to be featured as part of a new “milestone” M&S campaign.
Mancs will soon be able to spot our city taking centre stage in a new TV advert.
This is because M&S has launched its brand-new autumn menswear campaign today, and well-known sites such as the iconic exterior of Salford Lads’ Club, the industrial arches of Castlefield, and plenty of other familiar haunts, form what is a pretty integral part of the marketing of it all.
Titled ‘Anything but Ordinary’, this is M&S’s first standalone menswear campaign since all the way back in 2015 – which is why the retailer is calling it a “significant milestone”.
As M&S puts it, the new campaign has been “captured against the vibrant city of Manchester”.
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Iconic Manchester locations take centre stage in new M&S fashion campaign / Credit: M&S
As well as the Greater Manchester streets featuring front and centre in all the new promotional material, including editorial imagery, influencer partnerships, coordinated website and social media channel takeovers, and more, the new video advert for the campaign is also soundtracked by one of the city’s most famous bands.
New Order’s 1981′ B-side track, ‘Ceremony’, can be heard blasting out as the models in the commercial make their way around Manchester.
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M&S says the new campaign has been launched as it continues on with its “style perception journey”, and the company hopes it will inspire customers with outfitting ideas and different ways to wear key pieces throughout the season.
According to the retailer, the new clothing collection apparently focuses on what are “easy-to-style” and “versatile” wardrobe staples, as well as “elevated” outerwear and “tonal dressing” too, that’s all underpinned by the “quality and innovation” that M&S is known and loved for.
M&S’s Clothing & Home Marketing Director, Anna Braithwaite, said the marketing team’s main goal with the campaign was to create something “visually arresting”, which is why Greater Manchester was chosen as the backdrop.
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Speaking as the campaign launched this week, Anna explained: To reach new, lapsed, and younger audiences, we knew we had to create something that would challenge the existing male perception of M&S and take it to where we know our audience is consuming content and most engaged.
“As a result, we have a campaign that’s bold, disruptive, and embodies the attitude and style of today’s menswear customer.”
Featured Image – M&S
Shopping
Tesco shoppers urged to use up £16.5m-worth of Clubcard vouchers before they expire this month
Emily Sergeant
Tesco is urging Clubcard members to check if they have any vouchers that need to be used up, as millions are set to expire at the end of this month.
Clubcard Vouchers, which are always valid for two years from issue, need to be exchanged before the clock strikes midnight on the last day of this month (30 November), and can go towards everything from the cost of the weekly shop, to pay for fuel, or to pick up a new Tesco Mobile deal.
What’s more is that shoppers can also exchange the remaining vouchers for double their value too -with more than 100 Clubcard reward partners.
You can even take advantage of some all-new reward partner deals as well.
These include the new ‘Tesco Tuesdays’ offer with Cineworld, giving Clubcard members the chance to get cinema tickets for Tuesday showings for just £5 (£2.50 in Clubcard Vouchers), and the amazing new triple value voucher offer with PizzaExpress, meaning £10 of Tesco Clubcard vouchers can be redeemed for a code for £30-off food at the popular pizza chain.
According to Tesco’s stats, if the soon-to-be expired vouchers were all used for ‘Tesco Tuesdays’, it would be enough to get 6.6 million cinema tickets at Cineworld, and if they were exchanged at PizzaExpress, they could secure a whopping £49.5 million of reward codes.
Clubcard members can earn Clubcard points in a variety of ways, including using their Clubcard when they shop or purchase fuel at Tesco, or when they charge electric vehicles at Pod charging facilities at Tesco stores.
Today, it’s believed that more than 24 million UK households have a Tesco Clubcard.
“We don’t want anyone to miss out on making the most of their Tesco Clubcard Vouchers, and with some great new offers with Clubcard Rewards this really is a great time to use those vouchers up,” commented Shama Wilson, who is the Tesco Group Membership and Loyalty Director.
“So it really is worth checking in the Tesco app to see if you have any vouchers expiring.”
Featured Image – Tesco
Shopping
Man City to open latest Greater Manchester club shop at Trafford Centre
Danny Jones
Manchester City Football Club are set to open another brand-new store at the Trafford Centre, and just in time for Christmas.
With the festive period approaching, plenty of people will be looking to buy the latest shirts and merch of their beloved team, and with the Blues now a bigger brand than ever, they’ve put plenty of time into levelling up the club shop experience.
Their third in Greater Manchester, all told, it’s also set to be one of their largest to date.
Credit: The Manc Group
Although confirmation of the plans came back in October, City have officially announced themselves in the Trafford Centre this month.
With the hoardings going up over on Peel Avenue – the section of the huge mall arguably most well-known for its multi-storey John Lewis department store – they’ll be opening their doors just next to the branch of Waterstones.
In fact, you definitely can’t miss it because not only is there a giant MCFC badge plastered over the windows, but it also happens to be right next to the big Christmas tree.
This comes after sports and streetwear franchises like Gymshark and Urban Outfitters joined the North West tourist attraction, not to mention the massive Zara and Bershka sites that opened recently, as well as other global names like Pop Mart.
An idea of what the new Man City store in the Trafford Centre could look like, based on the Arndale shop. (Credit: The Manc)
Put simply, there’s been plenty of new arrivals this year, and there are several others to come.
Although we’ve not got an exact opening date just yet, the posters displayed across the window simply read “Coming November”, so Cityzens won’t have to wait long.
Furthermore, job vacancies for retail roles working within the upcoming location are already listed on the official Trafford Centre careers page.
Last but not least, there are scheduled be a number of other new openings in the shopping arcade, leisure and entertainment destination, so keep your eyes peeled on socials for more info soon.
Emily Sergeant -
13th October 2023 
