A Manchester-based fashion brand is looking to give back to the community with a wholesome new initiative that will see a charitable trainer cleaning service swapped for a brand-new pair of shoes and free ice cream.
Nope, this is not a scam or some kind of prank, just a local indie label doing some lovely for the community and an important a crucial UK non-profit.
In case you’ve not come across the name before, we’re talking about rising sneaker makers KayKrepz, who are behind the increasingly popular model known as the ‘Kezy’, available in a select few colours.
Sneaker heads may have already spotted a select few pairs out on the streets of Manchester, where the designer’s story begins, but we have a very strong feeling you won’t get many other opportunities to get your hands on a pair of these for free.
The ‘Kezy’ in Earth GreenAnd in CreamA very fresh pair of creps, it has to be said – and who could say no to free shoes designed right here in Manchester? (Credit: Supplied)
Speaking to The Manc, creator Kezi told us that building a bit of a community and supporting the local area is just as important as growing the brand itself.
“I really wanted to have a shoe brand that people can afford to buy that are also still comfortable as well as look and feel nice, plus it’s a good way to gather unwanted items to give to Centrepoint.” We couldn’t agree more.
For anyone unfamiliar with Centrepoint, who have a big base here in Greater Manchester, they are a nationwide charity that combats rough sleeping and specialises in youth homelessness, in particular.
It goes without saying that collecting free articles of clothing is an integral part of their work.
So, with that in mind, Kezi and co will be holding ‘The Sweet Swap’, where those who attend can exchange their unwanted, old shoes for a free pair of KayKrepzAND a scoop of premium ice cream.
This is all in return for a free shoe cleaning service which will see those same trainers traded in, given some much-needed TLC, before being donated directly to Centrepoint. Love it.
We’ll back pretty much any small business trying to make it in our region, but it’s fair to say getting behind causes like these is especially easy.
Including the new ‘Butterscotch’ model, the Kezy shoe is usually priced at £69.99, making it arguably one of the most affordable high-end, top-quality trainers on the market at the moment.
Naturally, there will only be a limited number of pairs available and shoes handed in must be of a good enough quality to be passed on via the charity; KayKrepz’s Street Swap scheme will be operating on a strictly first-come, first-served basis.
Taking place on Sunday, 1 June at All Saints Park (M15 6BW). You can reserve your limited free tickets right now from the event page HERE.
Just make sure to leave your name and shoe size when signing up.
Manchester chosen for first-ever Pro:Direct Soccer ‘FC’ concept store
Danny Jones
Manchester city centre has been chosen for the first-ever Pro:Direct Soccer concept store, which is set to be unveiled very soon.
While a specific opening date is yet to be announced, we now have a confirmed venue, which will be none other than the Arndale.
The world-famous online retailer first began experimenting with brick-and-mortar stores over a decade ago, with their LDN19 shop in the capital opening back in 2014, but now they’ve signed a new 10-year lease in the busy Manc shopping centre.
Set to open early in 2026, the flagship ‘PD:FC’ site promises to be “more than a store” and is purpose-built to celebrate all things football culture.
The hoardings are already up. (Credit: Supplied)
Due to take over a 9,180 sq ft unit spanning two floors, the new ‘Football Performance and Culture store’ is tipped as the first of its kind anywhere in the world.
Choosing Manchester due to its rich music, fashion, sporting and football heritage, most specifically, our home was seen as a natural destination for the new concept.
The debut PD:FC store is not only looking to offer a unique retail experience to our footy-obsessed city, but also deliver a site for innovation and cultural crossover.
As per an official press release, the brand says PD:FC “ensures every player finds the right fit, feel, and edge to allow them to ‘Play Better’”, adding that it will “curates the evolving world of football culture, harnessing the energy of the streets, the glory of stadiums, and the influences within game and beyond.”
‘PRO:DIRECT Sport PD:FC’ will be come just the latest in a recent trend of high-profile openings in the Arndale and neighbouring New Cathedral Street, with the likes of Sephora and Represent attracting huge opening day queues, not to mention fellow sport and activity brands, Arc’teryx, Alo Yoga and Trailberg.
Speaking on the announcement, PRO:DIRECT Sport‘s Chief of Brand, Sam Baldock, said: “Manchester is the beating heart of football culture – a city where the game’s history, passion, and future collide.
“Launching our new PD:FC concept here is about more than opening a store; it’s about creating a space that lives and breathes football and its culture.
“A place where players and fans can connect with the very best the sport has to offer. This is our home for the football-inspired community in the Manchester area – from the streets to the stadiums – and we can’t wait to welcome everyone through the doors.”
Featured Images — Pro:Direct (supplied)/The Manc Group
Shopping
Aldi is back looking for another taste tester to send FREE crisps to
Emily Sergeant
Aldi is looking for a special someone to become its official crisp taster, and will send the lucky winner a bunch of bags to try for free.
Calling all self-confessed crisp connoisseurs, this one’s for you.
That’s right, Aldi is ready to make savoury snack food lovers’ dreams come true, as the supermarket retailer is back on the look-out for another official ‘Crisp Taster’ to join the team, especially after the inaugural search last year proved to be so popular with shoppers, amassing hundreds of applications.
The highly-anticipated return also follows interest from local celebrities last year too, with Manc actress Michelle Keegan declaring to her 7.5 million Instagram: “IS THIS TRUE @aldiuk? Because I am READY and available with lots of experience.”
Last summer, it was 39-year-old NHS worker George Critchley from Sheffield who became Aldi’s first-ever Official Crisp Taster… but now it’s your turn.
Aldi is back looking for another taste tester to send FREE crisps to / Credit: Aldi UK | Esperanza Doronila (via Unsplash)
The successful applicant will receive a selection of Aldi’s most popular crisps to sample at home for free, including Aldi’s Specially Selected Lightly Sea Salted Hand Cooked Crisps, Specially Selected Mature Cheddar & Red Onion Hand Cooked Crisps, the Snackrite Delta Strips, and Snackrite Cheese Flavour Cheezios.
All that’s required in return is a set of exclusive reviews rating the crisps’ taste, crunch, texture and appearance to help guide the supermarket’s Buying Team on potential future flavours.
“After the success of last year with hundreds of entries, we welcome our shoppers feedback once again to make sure our latest products provide the quality, taste and price they deserve,” explained Julie Ashfield, who is the Chief Commerical Officer at Aldi UK.
“Our range of crisps are going down a treat this year, so launching the role for a new Crisp Taster is the perfect way to encourage innovative ideas and delicious products onto shelves.”
Fancy it then? To apply, you’ll just need to be aged 16 or over, a legal UK resident, and create a short application video, that’s no more than a minute long, explaining why you should be Aldi’s next ‘Crisp Taster’.
Applications are now open, with a closing deadline of Thursday 21 August.
You’ll need to share your application video via the email address [email protected], and you can find out more information on the official ‘Crisp Taster’ webpage here.