Smirnoff, the world’s number-one vodka brand not to mention a leading force in wider music culture, has officially partnered with Co-op Live to mark the opening of the new state-of-the-art venue and its debut calendar.
The partnership will see the new ‘Co-op Live Summer Series presented by Smirnoff‘ run until 13 September 2024. As part of the collaboration, the vodka brand will surprise and delight guests visiting the venue with great-tasting drinks and the ultimate night out, with VIP packages and more.
Co-op Live has curated a stacked lineup of popular bands, singers and entertainers, including some of the biggest names in music, who are set to perform at Europe’s largest indoor entertainment venue.
Starting the Summer Series off with a bang presented by Smirnoff celebrations, the brand is offering friends a chance to win tickets to see their favourite stars perform live, hosted by celebrities including TV favourite Callum Jones, as well as social media and makeup virtuoso Mitchell Halliday.
Alongside their hosts, winners will enjoy access to the exclusive Decibel Club and enjoy the concert from a private suite hosted by Smirnoff, fully immersing themselves in the ultimate venue experience. Competition details (18+ only) can be found on Smirnoff’s Instagram page.
Attendees at the 23,500 capacity Co-op Live arena will have the opportunity to choose from a range of Smirnoff favourites, including Smirnoff Raspberry Crush, Smirnoff Mango and Passionfruit Twist, Smirnoff No.21 and more.
These drinks will be available to guests over 18 at bars and grab-and-go stations throughout the venue, including the Smirnoff Founders Bar. Guests can also try the newest addition to the range, Smirnoff Spicy Tamarind, at the bar located on the concourse – fingers crossed there’ll be plenty of sun too.
There is a unique must-try experience for all gig attendees: a 360-photo booth on Level 3, where guests can use fun props to snap the best and most high-end selfies they’ve ever taken, and have a chance to get their tickets upgraded that evening.
Operated by holding group Diaego, the aim of Smirnoff’s Co-op Live Summer Series is to reflect the vodka brand’s ongoing commitment to making music more accessible to everyone.
Smirnoff recently rolled out its ‘WE DO US’ campaign, activated through a series of initiatives that aim to reignite social connections and lower barriers to socialising.
Tyler Monk, Smirnoff Brand Manager at Diageo Great Britain, said: “Smirnoff is on a mission to make music more accessible and create unforgettable experiences that bring people together through live music. We’re proud to partner with Co-op Live and be part of Manchester’s vibrant music scene, offering great-tasting Smirnoff drinks, music, and unique experiences to a wider audience.”
Check the website for the full schedule of events at Co-op Live HERE.
Featured Images — Smirnoff (supplied)/The Manc Group
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Manchester Arndale is hosting FREE workshops to help you ‘rework, restyle, and recycle’ your wardrobe
Emily Sergeant
Is your wardrobe feeling a little bland? Need to make some changes, but your bank account isn’t quite on the same wavelength? This event is here to help.
Those looking for some new ways to get creative with their style and put a spin on the clothes they already have are invited to head down to Manchester Arndale this weekend, as the Reimagine Your Fashion event is set to be a fun hands-on weekend celebrating personal style, smart choices, and sustainable ideas.
Whether you’re into upcycling, love yourself a styling session, or you just fancy doing something different in the city this summer, there’s something for everyone to get stuck into this weekend.
You can expect creative workshops, curated fashion rails, live styling tips, and a chance to give your pre-loved clothes a second life.
Oh, and did we mention it’s all free to take part in? Perfect.
There’s a collection of free ‘REWORK’ workshops taking place over the two-day event on Saturday 5 and Sunday 6 July, where you can learn how to turn old into gold – from patchwork denim makeovers, to scrunchie making, custom tote design, and loads more.
There’s no need to be a sewing pro either, as the workshops are beginner-friendly and designed to be relaxed and creative with all tools provided, so all you have to do is bring along the clothing items you want to upcycle.
Manchester Arndale is hosting free workshops to help you ‘rework, restyle, and recycle’ your wardrobe this weekend / Credit: Priscilla Du Preez | Ashley Diane Worsham (via Unsplash)
At the ‘RESTYLE’ sessions, Rosie, who is the stylist behind Manchester Arndale’s summer campaign, will break down this season’s biggest trends and show you how to style what’s in store now, as well as being on-hand for styling tips and outfit advice.
And finally, there’ll also be a ‘RECYCLE’ station and drop-off point where you pass on your clean pre-loved clothes to two brilliant local charities doing vital work right here in Manchester – MASH, which supports women involved in sex work and those facing homelessness or gender-based violence, and Mustard Tree which works to tackle poverty across Greater Manchester.
“Your clothes could be someone else’s fresh start,” a spokesperson for Manchester Arndale said ahead of the event.
Reimagine Your Fashion is taking place at Exchange Court in Manchester Arndale on Saturday 5 and Sunday 6 July running from 12pm, and you can find out more information and the times of the free workshops online here.
Featured Image – Sarah Brown (via Unsplash)
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Free Britpop karaoke event comes to Printworks this week ahead of Oasis reunion
Thomas Melia
A Britpop-themed karaoke event is making its way to Printworks this week and is expected to attract a ‘Wonderwall’ of Oasis fans.
Didn’t get tickets to see one of Manchester’s biggest musical exports at their upcoming ‘Oasis Live ’25’ tour dates? Don’t ‘Slide Away’, sing your heart out at Printworks instead.
Anyone who missed out on the biggest reunion of the year but still wants that cathartic crowd-singing feeling can soak it all up at Manchester‘s leading entertainment complex with this all-new fan-led event.
Printworks is hosting a free event featuring karaoke and live music in the lead up to Oasis’ epic hometown shows and everyone is invited.
The free Oasis sing-along will be hosted by Oasis tribute band Whatever Oasis Tribute, who will be performing two live shows at 6pm and 7pm.
You’ll definitely want to warm up your vocal chords as they’re playing all your favourite Oasis bangers, from ‘Wonderwall’ to ‘Don’t Look Back in Anger’, and everything in between.
Of course, being home to Europe’s largest digital ceiling, it would be rude not to make the most of it and what better way to use it than by screening lyrics to the Burnage band’s hits ‘Up in the Sky’.
There will be lots of other activities taking place at this immersive fan event too, expect free giveaways and even a Britpop-themed visual art display voiced by Happy Mondays star and Manc royalty, Bez.
As you look up in this city centre venue, you’ll see vibrant displays of iconic imagery relating to the golden era of 90s British music and culture appearing on the digital ceiling, narrated by everyone’s favourite maraca-playing icon.
Expect Union Jack motifs, recognisable fashion trends, and even kaleidoscopic colours that evoke the feeling of this very important decade.
Printworks will be screening iconic 90s imagery on their digital ceiling / Credit: Supplied
And don’t worry, you won’t have to be ‘Standing on the Shoulder of Giants’ to get a taste of the Britpop action, as this illuminated and interactive ceiling spans 1,000 sqm, oh and ‘She’s Electric’ too.
In the spirit of all things Oasis, Printworks vendor Big Licks is offering a complimentary small tub of soft-serve ice cream to anyone wearing a bucket hat on the day of any upcoming Oasis shows.
Tank & Paddle will also be giving away free shots to bucket hat-wearers on Thursday 3 July to celebrate the sing-along event.
Kristian Brennan, Marketing Manager at Printworks, said: “Oasis are part of Manchester’s DNA, and we wanted to give our visitors a way to experience that connection – even if they didn’t get tickets.”
Printworks’ free Britpop-themed event is taking place on Thursday 3 July, featuring live music from Oasis tribute band Whatever, free karaoke, a Britpop display voiced by Bez, and lots more.
Danny Jones -
26th July 2024 
