Beloved British drinks company VK has just launched a brand-new festive flavour for Christmas 2024 and let’s just say it’s proved to be a divisive one.
Known as one of the most popular alcopop producers in the UK, their Blue, Tropical Fruits, Black Cherry and numerous other flavours remain a popular beverage of choice across the country, be it at the pub, a house party or a cheekyChristmas tipple.
That being said, this holiday season VK are mixing things up even more than usual with an eye-catching returning flavour combo that has already got people talking – not least because they’ve hired the biggest digital billboard in Manchester to let people know about it.
As you can see, in typically bold fashion, VK’s marketing team not only took over one of the biggest digital billboards in Europe to promote this year’s festive flavour for 2024 but they’ve also made a cheeky nod to a beloved Christmas icon, posing the question ‘Who the VK is Terry?’
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Oh, and as for the big fella in orange, no, he’s not called Terry – why’d you ask?
Follow VK’s TikTok and other social accounts to keep up to date with all of his shenanigans:
In all seriousness, taking inspiration from the much-loved chocolate orange flavoured and shaped confectionery that many people gift, receive and devour in spades every Christmas, VK has bottled the classic combo for their seasonal special and created a divisive Christmas alcopop.
The lightly carbonated bev remains the number one RTD (ready-to-drink) brand among students and is popular among various other demographics too, especially since there’s a flavour to suit pretty much everyone’s tastes.
However, the question is besides being a conversation starter, does liquid chocolate orange go down nicely and is it worthy of finding its way into stocking fillers this year?
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The limited edition seasonal specialCredit: The Manc Group
Holly Bolus, Senior Brand Manager for VK, commented: “This activation is part of our new, bold marketing strategy, leveraging VK’s reputation for creating memorable experiences for our audience.
“Our brand ethos is all about fun and personality, so what better way to lean into this than with a tongue-in-cheek OOH campaign?”
VK Chocolate Orange is now available in their VK mixed pack for a limited time only. Get yours from Tesco, ASDA, Morrisons, Sainsbury’s, Home Bargains and B&M – plus you could even get your hands on a free Christmas jumper too.
Targeting students and young adults who are looking for festive pre-drinks and party essentials, historically, VK’s seasonal flavours have a high rate of sale, making this year’s return even more significant for the brand.
Charlotte Dawson will be handing out compliments and big prizes in Manchester to brighten Blue Monday
Daisy Jackson
TV star Charlotte Dawson will be cheering up Blue Monday in Manchester, dishing out compliments to strangers and awarding some big prizes too.
The actress, who is the daughter of the legendary late Les Dawson, will be bringing her signature sunny energy to Printworks on Monday 20 January.
Otherwise known as Blue Monday, it’s believed that the third Monday in January is the most depressing day of the year – so she’s here to nip that in the bud.
Between 1pm and 3pm on the huge gaming screen inside Printworks – part of its £21m transformation that included adding a huge digital ceiling – Charlotte Dawson will be spreading joy and laughter.
She’ll be live streaming straight to passers-by, spreading smiles and dishing out compliments.
Charlotte will also be treating visitors to some amazing prizes from Printworks’ collection of bars, restaurants and leisure venues.
These prizes will include free brunch for four at Walkabout, gaming sessions at Bierkeller, or family cinema tickets with Ice Blasts at VUE. Other prizes include Nando’s vouchers, a drink and activity for two at the new Trax Social, and much more.
And the top prize will be a luxury overnight stay for two at Hotel Indigo, just across the road in the very heart of Manchester.
Charlotte Dawson will take part in Blue Monday at Printworks, Manchester
There’ll even be free coffee vouchers for Todd St Cafe on offer to brighten your Blue Monday.
Kristian Brennan, Marketing Manager at Printworks, said: “We couldn’t be more excited to have Charlotte at Printworks this Blue Monday.
“As a true Mancunian icon, her vibrant personality is exactly what we need to brighten up the most depressing day of the year and we know she’ll bring plenty of laughs and smiles to everyone who stops by.
“What makes this event truly unique is the opportunity for the public to chat with Charlotte under Europe’s largest digital ceiling, which will showcase new mood-boosting content.
“It’s an innovative and exciting way for people to connect, and we can’t wait to see families and friends come together to create joyful memories in this truly unique setting!”
Kane Funeral Services – the award-winning Greater Manchester business offering fitting farewells from just £1250
The Manc
No one wants to have to think about funerals – whether for themselves or their loved ones – but when the time does come, you want to make sure it’s the most fitting and respectful farewell possible.
This Greater Manchester-based independent funeral service is the fastest-growing in the UK, and has gained a solid reputation for providing exceptional care and support to families during the darkest of times.
The business recently scooped a Quality Business Award, thanks to an overall score exceeding 95% across categories including service, reputation and satisfaction.
Kane Funeral Services has branches across the region, in Burnage, Brinnington, Newton Heath, Poynton, Salford, Stockport and Wythenshawe, each one perfectly positioned to create healing moments after loss.
These truly independent funeral directors offer everything from affordable, stress-free ‘direct to crematorium’ services to more elaborate, personalised funerals.
With the direct to crematorium service, starting from just £1250, you can strip away all the stress and overwhelming decisions involved in planning a funeral, while still honouring your loved ones with dignity and respect.
Kane Funeral Services also has a full fleet of funeral cars, with three hearses and seven luxurious and elegant limousines.
Recognising that the journey to and from a funeral can be a big part of the final farewell, these limos offer families a serene and private space to comfort one another.
Credit: Unsplash, Dan Meyers
The local business promises three major benefits – simplicity, transparency and compassion.
Kane Funeral Services says: “We believe in shouldering the responsibility of presenting you with the widest range of products and services available, ensuring that you have the freedom to make informed decisions.
“We understand the importance of financial considerations, and therefore, we encourage our clients to inquire about costs at every stage of the process.
“With us, you can expect a seamless and personalized funeral experience that honors the life and legacy of your loved ones. We are here to guide and support you every step of the way, providing comfort, empathy, and respect throughout the entire funeral journey.”
Find out more and get in touch with Kane Funeral Services HERE.
Danny Jones -
5th November 2024 
